Consumer empowerment reaches new levels
Implications - Once confined to a limited number of industries, organizations everywhere are extolling the virtues of Do-It-Yourself products. Benefits go both ways - consumers have the control and customization they crave, and manufacturers save on assembly costs. Tighter wallets also drive the DIY craze.
12 Featured, 17 Examples:
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Date Range:
Jul 08 — Sep 08
Trending:
Warm
Consumer Insight Topics:
