Macho Innovation

Putting the pistol in the product

Implications - Perhaps macho innovation is the a backlash to politically correct sensitivity. Controversy aside, customizing every-day products with macho imagery allows marketers to generate a lot of viral buzz in a segment hungry for aggressive innovation.
SCORE 5.3
Popularity
Activity
Freshness
Megatrends
Patterns
308,683 Total Clicks
Feb 08 - Sep 08
Warm
FashionMarketingFashion for Men
Featured Examples
Liquor Guns - Hijos De Villa Tequila Shooter
SCORE 6.3
Warm 38,103 Clicks Pub: Apr 29, 08
Liquor Guns
Hijos De Villa Tequila Shooter
The Hijos de Villa Tequila gun redefines the term "shooter." The toy is shaped like a 45, but instead of containing bullets, its loaded with 200 ml of genuine Mexican tequila. My family in the Southwest… [More]
Porcelain Guns - More Pretty Guns For Your Tea Table
SCORE 4.9
Average 33,665 Clicks Pub: Jul 14, 08
Porcelain Guns
More Pretty Guns For Your Tea Table
The Porcelain Pistols project, by Yvonne Lee Schultz will make you think twice about your tableware. The guns used are replicas of the famous James Bond PPK.  Each is lovingly hand-painted in the style… [More]
Machine Gun Lighting - Bedside Gun Lamp by Philippe Starck
SCORE 4.9
Average 39,948 Clicks Pub: Aug 20, 08
Machine Gun Lighting
Bedside Gun Lamp by Philippe Starck
The Bedside Gun Lamp by Philippe Starck is the perfect arsenal decor accessory for mob bosses and weapon fanatics alike. If guns happen to be your thing, then the addition of the embossed quote "happiness… [More]
Gun Frying Pans - Over Easy Uzi
SCORE 5.5
Warm 11,726 Clicks Pub: Feb 24, 08
Gun Frying Pans
Over Easy Uzi
It seems everywhere you look you’ll see guns these days, fashion, food, IRL. Why not take the hottest accessory and eat it too? The gun egg fryer lets you do exactly that. Simply crack your eggs into… [More]
Working iPhone Gun Bluetooth Set - iGiveUp
SCORE 5.3
Warm 5,567 Clicks Pub: Jul 15, 08
Working iPhone Gun Bluetooth Set
iGiveUp
iGiveUp is a fully functional Bluetooth set for the iPhone. You pull the trigger to receive calls, point iGiveUp to your head to listen/talk and pull the trigger to end the call. While using iGiveUp, you… [More]
Machine Gun Cell Phones - Uzi Mobile
SCORE 4.8
Average 11,081 Clicks Pub: May 21, 08
Machine Gun Cell Phones
Uzi Mobile
This is one of the most bizarre cell phones I have seen. This is a mobile embedded in an Uzi machine gun. Assuming that both the weapon and the mobile are fully functional, you should be able to go on… [More]
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