Connected Filtration
Custom
Toons
Customizeable commericals and animations as emotional marketing strategies.
Trend
What is the Custom Toons trend?
Custom Toons: Creating personalized cartoons doesn’t require graphic (or any) art skills, thanks to new computer technologies that allow easy customization. This is frequently seen in the form of avatars in virtual worlds. Personalized commercials comprised some of the top viral marketing strategies of the year.
Trend themes
Themes within the Custom Toons trend
Three behaviours holding the trend togetherPersonalization
The rise of personalized cartoons and avatars allows for unique and tailored emotional marketing strategies for brands.
3D Virtual Reality
The use of 3D virtual reality technology, combined with social networking, presents new opportunities for user engagement and immersion.
Gamification
Online games and interactive ads continue to be popular marketing strategies, offering fun and engaging experiences for users.
Industry implications
What the Custom Toons trend means for industry
Where the trend changes the playbookMarketing and Advertising
Personalized cartoons and gamified ads offer new forms of emotional marketing that can increase user engagement and brand loyalty.
Social Media
3D virtual reality and social networking sites continue to transform the way users interact with each other online.
Technology
The use of 3D virtual reality and gamification technologies presents new opportunities for innovative startups and companies looking to disrupt the market.
Trend signals
Trend signals for Custom Toons
Trend score 4.9 out of 10, from popularity 77%, activity 63%, freshness 8%.
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Evidence
Examples of the Custom Toons trend
7 featured examples from Jan 13 to Jul 10, 2008Custom Commercials
Your Custom Tattoos Star in Brazilian Beer Ad
Disruptive innovation opportunity for advertisers to create unique and engaging campaigns that utilize interactive and personalized elements.
German McDonald's Viral
Move Your Lederhos'n
Fast food chains can take advantage of viral advertising to reach a wide audience and promote new menu items.
Social Network for Kids
Moshi Monsters
Game developers can explore creating more interactive and engaging gaming experiences for kids, incorporating social networking and virtual pet elements.
3D Virtual Chat
Vivaty Brings Your Facebook Friends to Life
Disruptive innovation opportunity: Incorporating 3D virtual chat systems to engage and retain users on social networking platforms.
Custom Cartoons With Your Kid
Kideo.com Creates Custom DVDs
Innovative solutions for personalized entertainment experiences can disrupt the entertainment industry.
3D Social Networks
Google "Lively"
Opportunity for disruptive innovation in the social networking industry through development of 3D social networks and VR experiences.
Personalized Cartoons
Bitstrips Took Over Sixty's Life
Entertainment companies can use personalized cartoon avatars to engage with fans and offer unique, interactive experiences.