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SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,243 more

Safety Obsession

A new wave of products is keeping our kids safe

Implications - The range of devices emerging to protect the next generation prove a timeless societal theme: when it comes to our kids’ safety, we want the very best. From toddler crash helmets to child tracking bracelets, to fetus radiation protection, parents will spend what it takes to ensure their children's safety.
4.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured
93,377 Total Clicks
Date Range:
Sep 07 — Sep 08
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Toddler Head Protection
Toddler Head Protection
Thudguard Baby Helmet
Falling down is a fact of life, but according to Kelly Forsyth-Gibson, the inventor of the Thudguard helmet for toddlers, it's preventable and should be avoided. I remember when learning to walk was uncontrolled,… MORE
Bracelets for Lost Children
Bracelets for Lost Children
Dcontinuum Link Child Locator
The basic concept behind the Link Child Locater device, designed by Dcontinuum, is that a parent, guardian or babysitter can use it to locate or keep track of children in crowded locations. The device… MORE
Protect Your Fetus From Radiation
Protect Your Fetus From Radiation
Mummywraps Force Field
Now, pregnant mothers can rest easy knowing that their unborn babies are protected from electro-smog. Electro-Magnetic Radiation (EMR) radiates from natural and man-made sources such as cellphones. Mummywraps… MORE
Accessories to Make Bike Safety Cool
Accessories to Make Bike Safety Cool
Tail Wags Helmet Covers
Getting your kids to wear a safety helmet just got a whole lot easier with these funky helmets from Tail Wags. They offer a range of 32 different styles most of which have an animal theme such as raccoon,… MORE
Virtual Fence for Kids
Virtual Fence for Kids
Kiddo Kidkeeper
Surely you've heard of virtual fences for pets. Now they have them for kids, and they work just about the same way. Smart Target created the easy-to-use child proximity alarm locater which allows parents… MORE
Kids Safety Cell Phones
Kids Safety Cell Phones
OKids
Designed by Nam Sung-kyu, OKids is a product that targets kids aged 5-6 years. Its quasi-gaming interface and unfolding heart and pill shape reminds children of how much they're loved. The design of the… MORE
Kid Safety Bands
Kid Safety Bands
Easier Than Tattooing Your Kid's Forehead
Kid Safety Bands are silicone rubber wristbands with your contact information etched on them. The bands are intended to help lost two to eight-year-old kids reconnect with their parents. The front of… MORE

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