Trend cluster
Category

Solarmotive

Seeking alternative energy sources, like solar panels, to power vehicles.

Eco-RetroSuper Hybrid CarsPeel & Stick Solar PanelsEco Solar CarsSolar Power For Mainstream Cars

Trend

What is the Solarmotive trend?

Solarmotive: The economy is weaning itself from its oil dependency, shifting to more eco-friendly fuel alternatives. Solar energy is promising to be one of the most influential energy alternatives in many sectors, including automotive; the new Toyota Prius will include solar panels, the first of its kind on the market.

Trend themes

Themes within the Solarmotive trend

Three behaviours holding the trend together
01

Shift to eco-friendly fuel alternatives

The economy's shift to eco-friendly fuel alternatives, such as solar energy, is leading to innovations in various sectors from transportation to toys.

02

Promotion of solar energy

The promotion and integration of solar energy as an alternative energy source is breaking into a more mainstream market, from solar-powered highways and cars to solar energy for air conditioning.

03

Innovations in solar panels

Advancements in solar technology are leading to new innovations such as Lumeta PowerPly's 'peel and stick' solar panels or solar-powered car charging such as the Brisa Three Wheeler's solar powered car carrier.

Industry implications

What the Solarmotive trend means for industry

Where the trend changes the playbook
For

Automotive

The eco-friendly fuel shift and promotion of solar energy has led to the creation of electric, hybrid, and solar-powered cars in the automotive industry.

For

Toy

The promotion of solar energy has influenced the creation of solar-powered toys that do not require batteries.

For

Construction/Roofing

Innovations in solar panels are creating new opportunities for the roofing industry, as companies shift towards a more eco-friendly source of energy.

Trend signals

Trend signals for Solarmotive

Trend score 5.4 out of 10, from popularity 77%, activity 76%, freshness 8%.

Popularity77%
Activity76%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Solarmotive trend

9 featured examples from Jan 11 to Sep 4, 2008
Eco-Retro
CategoryAutos

Eco-Retro

Retro VW Camper Goes Green

Opportunity for automobile manufacturers to develop and promote green vehicles.

Super Hybrid Cars
CategoryAutos

Super Hybrid Cars

Antro Solo is Solar, Human & Gas-Electric

Disruptive innovation opportunity: Integrate hybrid power arrangements and lightweight materials into the design and manufacturing processes of automotive vehicles.

Peel & Stick Solar Panels
CategoryEco

Peel & Stick Solar Panels

Lumeta PowerPly

The Lumeta PowerPly peel-and-stick solar panels offer a disruptive innovation opportunity in the renewable energy industry, making solar energy more accessible and cost-effective.

Eco Solar Cars
CategoryAutos

Eco Solar Cars

The Brisa Three Wheeler

Automotive manufacturers are well-positioned to capitalize on the trend of eco-friendly three-wheeled vehicles powered by solar energy, particularly those with expertise in lightw…

Solar Power For Mainstream Cars
CategoryAutos

Solar Power For Mainstream Cars

Toyota Prius Hybrid Gets Solar Roof

The automotive industry has an opportunity to incorporate solar power technology into vehicles and further promote sustainable transportation.

Hydrogen Powered Car Requires Only Water And Sunlight
CategoryAutos

Hydrogen Powered Car Requires Only Water And Sunlight

Corgi H2Go

Disruptive innovation opportunity: Integrate hydrogen fuel cell technology into the automotive industry to advance the development of green vehicles and reduce carbon emissions.

Solar-Powered Cars Inspired by Vacuums
CategoryAutos

Solar-Powered Cars Inspired by Vacuums

Dyson Powered Eco-Vehicle

The automotive industry has the opportunity to explore and develop renewable energy vehicles.

Solar-Powered Highways
CategoryEco

Solar-Powered Highways

Oregon's Renewable Energy Project

The renewable energy industry can benefit from the expansion of solar-powered highway projects.

Solar Car Carriers
CategoryAutos

Solar Car Carriers

Toyota Cargo Ships Go Green

Reducing carbon footprint in automotive transportation by using solar-powered cargo ships for vehicle delivery.