Imitation Organic

Creating a faux connection to nature, products take on a geologic design

Implications - As the retail goods market becomes further manufactured, a void has developed between product and consumer that's being answered by brands in the form of naturalistic design. Holding little actual connection to nature, products are taking on a geological aesthetic to look more rustic for nostalgic consumers, feel more natural in hand to satisfy sensory buyers and appeal to the eco-conscious who correlate nature with sustainability.
SCORE: 4
Mild Top 4 Examples: 22,421 Total Clicks Aug 13 - Feb 14
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Consumer Insight Topics: TechGadgets
Stony Scent Branding - BARB Fragrance Packaging Embodies a Rugged Image to Appeal to Men
SCORE: 6.4
Hot 12,152 Clicks Pub: Jan 30, 14
Stony Scent Branding
BARB Fragrance Packaging Embodies a Rugged Image to Appeal to Men
Winning men over with merchandizing can require different methods to those used on women and BARB fragrance packaging demonstrates this difference. While an organic image will often appeal to the... [More]
Pebbly Polish Branding - S-Tone Nail Polish Packaging Embodies the Organic Beauty of River Rocks
SCORE: 5
Warm 6,912 Clicks Pub: Nov 6, 13
Pebbly Polish Branding
S-Tone Nail Polish Packaging Embodies the Organic Beauty of River Rocks
While brand identity designers are inevitably always looking to make products look attractive in some sense, the notion of creating a beautiful image is of the utmost importance for women’s... [More]
Stone-Mimicking Timepieces - This Minimalist Leather Watch from Bulbul are Timeless
SCORE: 2.9
Mild 2,533 Clicks Pub: Aug 20, 13
Stone-Mimicking Timepieces
This Minimalist Leather Watch from Bulbul are Timeless
This leather watch brings a classic and simple design to time telling. The Bulbul Pebble Watch comes with a slightly asymmetrical face with no markings of any kind. While this requires an excellent... [More]
Voice-Controlled Remote Controls - Sony's Smart Control Made an Exciting Debut at CES 2014
SCORE: 1.5
Untested 824 Clicks Pub: Jan 12, 14
Voice-Controlled Remote Controls
Sony's Smart Control Made an Exciting Debut at CES 2014
Samsung is set to release its new remote control called the Smart Control. Although the Smart Control is to be used in conjunction with smart televisions, the technology isn’t the only thing smart... [More]