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Score: 8.2
This Month and Warm Top 4 Examples: 11,199 Total Clicks Date Range: Apr 14 - Oct 14
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Snack food brands integrate elements of social good to convey social awareness
Implications - Seeking to break free of traditionally negative connotations associated with snack food, brands are turning to elements of social good to convey a sense of awareness. Offering fair trade products and sustainable packaging designs, snack food brands are seeking to target consumers on a more conscious level, contributing more than something just to eat. [More]
Score: 7.4
This Month and Hot Top 4 Examples: 3,955 Total Clicks Date Range: Dec 12 - Oct 14
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Instead of consuming less, users turn to automated ways to conserve
Implications - As the eco movement shows no sign of slowing down, consumers are turning to automated means of conserving instead of actively reducing. This shift towards automation in industries beyond the traditional sphere signifies a consumer preference for ways to enjoy new technologies without loss of convenience. [More]
Filed in: TechGadgetsEco
Score: 7.7
This Month and Warm Top 4 Examples: 5,940 Total Clicks Date Range: Mar 14 - Oct 14
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Brands create packaging that overtly preaches sustainability
Implications - Many consumers will actively seek out eco-friendly products, and consider doing their part for the environment a point of pride. As such, brands are taking a blatant approach in packaging designs to both lure in green consumers and offer an ego boost to those attracted to the prestige of eco living. [More]
Score: 8.7
This Month and Hot Top 4 Examples: 38,109 Total Clicks Date Range: Sep 13 - Oct 14
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Challenging perceptions of standard design, pre-built homes are modernized
Implications - Prefab homes are being rebranded by designers looking to label the building process as fashionable. The incorporation of modern design and eco-friendly elements appeals to consumers looking for cost-effective methods, but also those seeking design that can be easily upgraded to reflect growing needs. [More]
Score: 8.8
This Month and Hot Top 4 Examples: 17,934 Total Clicks Date Range: Apr 14 - Oct 14
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Biodegrable branding is accelerated with plantable packaging designs
Implications - A growing emphasis on sustainable living has brands heightening their designs with a greater focus on sustainability. Offering users the ability to actually plant or grow plants using packaging materials, brands are making the process of sustainable living more streamlined and integrated into everyday life. [More]
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Score: 7.2
This Month and Warm Top 4 Examples: 14,877 Total Clicks Date Range: Apr 13 - Oct 14
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Conveying eco awareness, brands turn to recycled packaging material
Implications - Seeking to convey a more natural aesthetic, brands are turning to recycled packaging designs for sustainable appeal. Re-purposing materials such as newspaper and paper cards, brands are using an eco-friendly aesthetic to showcase a sense of awareness, illustrating commitment through branding techniques. [More]
Score: 6.1
This Month and Mild Top 4 Examples: 15,472 Total Clicks Date Range: Sep 13 - Oct 14
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Prefab design gets a naturalistic overhaul to broaden appeal
Implications - Design-conscious consumers are apprehensive of prefabricated structures because of their history for being architecturally cold, which is being fought against with natural, cozy designs. As the building practice becomes more commonplace, this shift towards aesthetic character in manufactured designs broadens consumer appeal. [More]
Score: 8.9
This Month and Hot Top 4 Examples: 39,030 Total Clicks Date Range: Feb 14 - Oct 14
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Consumer preference for modular design sparks mobile retreats
Implications - The ability for consumers to have their own rural retreat is being supported by prefab cabins and cottages. As the search for cost and time-effective solutions for vacationing becomes more prevalent, the rise of rural prefab structures is making the concept of second home ownership more feasible for consumers. [More]
Score: 8.1
This Quarter and V. Hot Top 4 Examples: 11,699 Total Clicks Date Range: Sep 13 - Sep 14
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Biodegradable fashion rises as the eco boom wavers on
Implications - The eco movement is expanding into unexpected markets like fashion to the delight of consumers. The rise of biodegradable clothing supports the fast fashion economy that's centered around disposability, and broadens the market appeal for consumers concerned with sustainable production practices. [More]
Score: 6.5
This Quarter and Warm Top 4 Examples: 18,811 Total Clicks Date Range: Nov 13 - Sep 14
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Parents begin to prefer recycled, eco-friendly versions of traditional toys
Implications - Looking to instill a responsible mindset regarding consumption early on, parents are opting for recycled and upcycled toys. Many products in this category are made by independent artists, which denotes a preference for more authentic goods with a back story. [More]