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Trend Hunter Dashboards
Score: 9
Recent and Hot Top 4 Examples: 34,733 Total Clicks Date Range: Feb 14 - Aug 14
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Consumers look to obviously upcycled design elements to convey originality
Implications - Beyond the obvious eco benefits of upcycled goods, consumers are looking to intentionally rustic design aesthetics to convey their hip originality. As young consumers grow weary of adult life, the incorporation of recycled goods maintains a unique aesthetic despite lifestyle changes. [More]
Score: 8.6
This Week and Hot Top 4 Examples: 31,017 Total Clicks Date Range: Jan 14 - Aug 14
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Seeking a more unexpected style, consumers turn to lumber-made fashion
Implications - Fashion-conscious consumers are always looking for something to brag about, which has led them to choosing wood-made wearables. Requiring intense manufacturing to create, and referencing the past, the pieces satisfy a consumer demand to stand out from the fast fashion crowd. [More]
Score: 8.9
This Month and V. Hot Top 4 Examples: 36,064 Total Clicks Date Range: Nov 13 - Aug 14
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Consumers opt for goods that are obviously eco-friendly, recycled or vegan
Implications - While the traditional aesthetic with eco goods was to make it look good enough to pass it as a non-eco alternative, consumers are becoming drawn to items that are clearly recycled. This shift moves an otherwise niche market into the mainstream for mass consumer appeal. [More]
Filed in: Eco
Score: 9.2
This Month and V. Hot Top 4 Examples: 25,911 Total Clicks Date Range: Sep 13 - Aug 14
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Consumers opt for more eco-friendly ways to get exercise
Implications - Instead of opting for an energy-hogging gym, consumers are turning to solutions that are either dual-purpose or sustainable. This shift towards a green design marks a consumer preference for guilt-free means of maintaining activities in their daily routine. [More]
Score: 8.8
This Month and V. Hot Top 4 Examples: 19,751 Total Clicks Date Range: Dec 13 - Aug 14
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Offering a fun, eco alternative, brands focus on use after consumption
Implications - A product design that is too disposable is being panned by consumers for the harsh effect it can have on the environment, which has resulted in packaging designed for a second use or purpose. This shift appeals to the eco-friendly consumer, but also those interested in novel product design and function. [More]
Trend Hunter Services
Score: 7.5
This Month and Warm Top 4 Examples: 12,865 Total Clicks Date Range: Apr 14 - Aug 14
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Brands encourage product portability to appeal to the on-the-go consumer
Implications - As product packaging continues to be more connected to how consumers are choosing products, the incorporation of handles and carriers in packaging is helping to draw in those looking for an on-the-go-focused product. This packaging approach also denotes a shift away from supplementary bag use, as the product is carried as is. [More]
Score: 7.2
This Month and Warm Top 4 Examples: 5,009 Total Clicks Date Range: Jan 14 - Aug 14
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A desire for a more sustainable experience prompts nature-friendly technology
Implications - Consumers are becoming hyper-aware of their effect on the environment, which is prompting them to look for as many eco alternatives as possible. The environmentally unfriendly nature of technology production is being offset with organic and eco-friendly designs that please the consumer looking for cost-effective alternatives. [More]
Score: 7.8
This Month and Warm Top 4 Examples: 7,614 Total Clicks Date Range: Apr 14 - Aug 14
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As eco-conscious consumers grow their own produce, easy utilities offer guidance
Implications - The eco movement is seeing an increasing number of consumers grow their own produce, which is being supported with gardening tools designed for the novice gardener. Focused on ease of use, the innovations use digital connectivity or prepackaged seeds to make the task more approachable for younger generations with limited knowledge of how to cultivate plants. [More]
Score: 7.9
This Month and Hot Top 4 Examples: 21,622 Total Clicks Date Range: Apr 14 - Aug 14
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Commuting receives a digitized overhaul as consumers crave tech integration
Implications - Seeking more than mere sustainability, consumers are adding on digital features to activities like cycling to stay socially connected. Giving commuters access to such things as Bluetooth technology, these devices reflect the continuing expansion of digital integration, even among those who prioritize a more eco-friendly way of life. [More]
Score: 7.5
This Quarter and Warm Top 4 Examples: 18,275 Total Clicks Date Range: Oct 13 - Jul 14
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Two opposing design aesthetics are meshed for contemporary consumers
Implications - Meshing juxtaposed design aesthetics, natural features, mixed together with clean, industrial lines, are invading the design world for a modern take on eco-focused design. As consumers grow to prefer open concept living and modern styling, they turn to new ways of integrating more familiar elements, like those inspired by the outdoors, into home design. [More]