Eco Greeting

Consumers attempt to lower waste production by opting for greeting card alternatives

Implications - Understanding that holidays such as Valentine's Day contribute to a significant increase in annual waste production, eco-conscious consumers are searching for alternatives to the traditional greeting card. Whether it's in the form of recycled items, or sentimental products with more permanence, this shift reflects a consumer willingness to abandon convention in favor of more sustainable rituals.
SCORE: 3.4
Mild Top 5 Examples: 5,518 Total Clicks Sep 14 - Feb 15
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Consumer Insight Topics: Pop Culture
Metal Greeting Cards - Greetings on Gold Creates Cards People Will Want to Frame
SCORE: 3
Warm 717 Clicks Pub: Feb 17, 15
Metal Greeting Cards
Greetings on Gold Creates Cards People Will Want to Frame
The growing awareness of the environment and how people’s daily habits effect it in a big way has resulted some minor changes with major results; case in point, metal greeting cards. As people... [More]
Illuminated Photo Cubes - Cubee is Both Functional and Sentimental
SCORE: 5
Mild 2,244 Clicks Pub: Sep 26, 14
Illuminated Photo Cubes
Cubee is Both Functional and Sentimental
Cubee is a photo cube that illuminates images from your Instagram feed and smartphone. You simply sync your Instagram account to the streamlined, easy-to-use Cubee website (you also have the... [More]
Personalized Cutting Boards - These Personalized Cutting Boards Offer a Heartfelt Message
SCORE: 2.7
Mild 699 Clicks Pub: Feb 17, 15
Personalized Cutting Boards
These Personalized Cutting Boards Offer a Heartfelt Message
This personalized cutting board from Etsy is my kind of gift. This edge grain butcher blocks are extremely functional and elegant, making them well and truly catch the eye in your kitchen. However... [More]
Recycled Evergreen Cards - Wieden + Kennedy's Recycled Christmas Card Use Last Year's Trees
SCORE: 3.9
Mild 1,674 Clicks Pub: Dec 19, 14
Recycled Evergreen Cards
Wieden + Kennedy's Recycled Christmas Card Use Last Year's Trees
After Christmas last year, Wieden + Kennedy collected evergreens left at the curb in order to create this year’s recycled Christmas cards. After gathering up a good amount of the abandoned... [More]
Charitable Greeting Card Alternatives - Don't Send Me a Card Invites You to Raise Money for a Cause
SCORE: 1.9
Untested 184 Clicks Pub: Feb 17, 15
Charitable Greeting Card Alternatives
Don't Send Me a Card Invites You to Raise Money for a Cause
Don’t Send Me a Card is a website that gives its users a chance to raise money for a good cause instead of spending it on a greeting card. Greeting cards can often be overpriced and are... [More]