Chilled Convenience

Cold-brew coffee enters the mainstream with a premium placed on convenience

Implications - The rise of maker culture and artisanal goods has sparked interest in cold-brewed coffee as consumers search for alternative ways to enjoy familiar rituals. As a result of the growing interest, cofee brands are hoping to make the beverage as convenient as possible to enjoy. Moving beyond pre-packaged and ready-made drinks, manufacturers are providing methods of on-the-go enjoyment and bulk purchasing to ensure that cold-brew coffee is accessible for all.
SCORE: 5.5
Warm Top 5 Examples: 8,211 Total Clicks Sep 15 - Apr 16
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Consumer Insight Topics: LifestyleDrinking
Cold-Brewed Coffee Packets - BREWSTICKS' Liquid Coffee Concentrate Can Be Added to Hot or Cold Water
SCORE: 6.7
Hot 3,711 Clicks Pub: Sep 16, 15
Cold-Brewed Coffee Packets
BREWSTICKS' Liquid Coffee Concentrate Can Be Added to Hot or Cold Water
Considering that it takes hours upon hours to prepare a premium cold-brewed coffee, the notion of it being “instant” in any way seems almost absurd—but the liquid coffee concentrates... [More]
Speedy Cold Brew Machines - The 'Pique' is a Coffee Machine That Makes Cold Brew is Under 10 Minutes
SCORE: 6.6
Hot 2,279 Clicks Pub: Apr 21, 16
Speedy Cold Brew Machines
The 'Pique' is a Coffee Machine That Makes Cold Brew is Under 10 Minutes
With summer on the way, consumers are sure to want to get their hands on an amazing new machine that makes cold brew coffee in less than 10 minutes. While cold brew coffee is smoother and less... [More]
Cold Coffee Juiceboxes - Minor Figures' Cold-Brewed Coffee is Sold in Portable Tetra Pack Boxes
SCORE: 4.8
Warm 1,046 Clicks Pub: Sep 16, 15
Cold Coffee Juiceboxes
Minor Figures' Cold-Brewed Coffee is Sold in Portable Tetra Pack Boxes
Now that the convenience of cold-brew coffee has skyrocketed the popularity of this drink, it is being packaged in everything from cans and simple glass bottles to novelty milk cartons and in Minor... [More]
Speedy Cold Brew Deliveries - 'Coffee Rush' is a Coffee Delivery Service for San Francisco Residents
SCORE: 3.9
Mild 406 Clicks Pub: Sep 3, 15
Speedy Cold Brew Deliveries
'Coffee Rush' is a Coffee Delivery Service for San Francisco Residents
‘Coffee Rush’ is following the lead of the Starbucks and Postmates’ collaboration by providing a similar coffee delivery service to busy people. If you’re in need of a... [More]
Boxed Coffee Concentrates - This Cold-Brew Coffee Box Makes Concentrate Available in Bulk
SCORE: 3.3
Untested 769 Clicks Pub: Sep 16, 15
Boxed Coffee Concentrates
This Cold-Brew Coffee Box Makes Concentrate Available in Bulk
This two-liter Darlo Coffee box is filled with a concentrate that is meant to be mixed with either one part water or milk, making it extremely convenient to enjoy a cold-brew coffee beverage at any... [More]
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