Sensorial Enjoyment

Nitrogen-infused products offer consumers multi-sensory enjoyment

Implications - Seeking to surprise and delight consumers with new experiences, food and beverage retailers have begun infusing their products with nitrogen. The addition of the chemical compound alters both the flavor and physical state of the original substance, be it coffee, ice cream or other beverage, offering a creamy, bubbly sensation. This shift not only speaks to a greater desire for multi-sensory experiences, it also suggests that consumers expect novelty as part of everyday experiences.
SCORE: 4.7
Warm Top 5 Examples: 9,437 Total Clicks Mar 15 - Sep 15
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Consumer Insight Topics: LifestyleFoodDrinking
Nitro-Infused Ales - The Refreshing New Beer is Made with Nitrogen and CO2
SCORE: 5
Warm 602 Clicks Pub: Sep 24, 15
Nitro-Infused Ales
The Refreshing New Beer is Made with Nitrogen and CO2
Guinness recently released an IPA that is made with nitrogen. Although Guinness is known for its signature stout, this nitro-infused ale offers a different kind of drinking experience. The new &#... [More]
Puffed Ice Cream Cones - These Unusual Ice Cream Cones are Based on a Hong Kong Street Snack
SCORE: 5.5
Warm 2,502 Clicks Pub: Aug 18, 15
Puffed Ice Cream Cones
These Unusual Ice Cream Cones are Based on a Hong Kong Street Snack
A Santa Ana-based ice creamery is selling an unusual ice cream cone that is inspired by a popular Hong Kong street snack. In Hong Kong, local residents enjoy a tasty treat called an egg waffle. This... [More]
Nitrogen-Chilled Coffee - The NBHD Neanderthal Cafe Chills Its Iced Coffee Drinks with Nitrogen
SCORE: 5.3
Warm 3,580 Clicks Pub: Mar 20, 15
Nitrogen-Chilled Coffee
The NBHD Neanderthal Cafe Chills Its Iced Coffee Drinks with Nitrogen
Australia’s NBHD Neanderthal cafe is redefining what it means to serve iced coffee drinks. Normally, a good cold coffee requires up to 24 hours to steep or drip, but this inventive cafe is... [More]
Beer-Flavored Coffees - Black and Blue Delivers the Taste of Beer in an Iced-Coffee on Tap
SCORE: 3.8
Warm 1,349 Clicks Pub: May 11, 15
Beer-Flavored Coffees
Black and Blue Delivers the Taste of Beer in an Iced-Coffee on Tap
Cuvée Coffee is now producing its Black and Blue nitrogen-infused beer-flavored coffees in a convenient canned package. Until recently, Black and Blue coffee was only available on tap at a number... [More]
Nitro-Infused Cold Brews - The Nitro Cold Brew is Stumptown's Ode to National Cold Brew Day
SCORE: 2.8
Mild 1,404 Clicks Pub: Apr 21, 15
Nitro-Infused Cold Brews
The Nitro Cold Brew is Stumptown's Ode to National Cold Brew Day
In honor of National Cold Brew Day, cult West Coast coffee purveyors Stumptown Roasters have released a nitrogen-infused canned cold brew. Contained in special aluminum cans, the brew is paired with... [More]
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