Pod Adoption

Puck models branch off into other categories beside coffee

Implications - Single-serve pods are no longer the primary domain of players in the coffee industry. Instead, the one time-usage pucks are being adopted and applied to numerous food categories. This is in large part due to the expediency of single-serve products, which mesh well with on-the-go consumerism.
SCORE: 6.7
This Year and Warm Top 5 Examples: 5,552 Total Clicks May 15 - Nov 16
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Consumer Insight Topics: MarketingLifestyleDrinkingBranding
Single-Serve Soup Pods - The New Keurig and Campbell's K-Cup Makes Single Soup Cups Like Coffee
SCORE: 6.5
Hot 1,766 Clicks Pub: Sep 14, 15
Single-Serve Soup Pods
The New Keurig and Campbell's K-Cup Makes Single Soup Cups Like Coffee
Keurig partnered with Campbell’s to create these unique soup cups that are made with a single-serve Keurig machine. While many single-serve coffee brews, teas and cocktails exist in this form,... [More]
Personal Cookie Ovens - The SideChef Oven Uses Pods of Dough to Bake Cookies Nearly Instantaneously
SCORE: 8
This Year and Warm 760 Clicks Pub: Nov 8, 16
Personal Cookie Ovens
The SideChef Oven Uses Pods of Dough to Bake Cookies Nearly Instantaneously
Just like the Easy Bake Ovens many people experimented with as children, a product called SideChef has been developed for making freshly baked treats on demand. Pegged as the “Keurig of Cookies,... [More]
Infant Formula Machines - The Wyeth BabyNes Preps Infant Formula from Capsules
SCORE: 4.2
Warm 2,166 Clicks Pub: May 12, 15
Infant Formula Machines
The Wyeth BabyNes Preps Infant Formula from Capsules
Just as there is Nestle’s Nespresso machine for whipping up fancy coffee for adults, the Wyeth BabyNes formula maker is the equivalent for helping parents prepare infant formula for babies.... [More]
Protein Broth Capsules - The Beef Bone Broth K-Cups Create Soup at the Touch of a Button
SCORE: 5.3
Mild 563 Clicks Pub: Jan 21, 16
Protein Broth Capsules
The Beef Bone Broth K-Cups Create Soup at the Touch of a Button
Lifestyle brand Lono Life recently repackaged its popular protein-infused chicken and beef bone broth soups for easy consumption as K-Cups suited to be used in Keurig machines. This allows consumers... [More]
Single-Serve Cocktail Teas - The Skinnygirl Beverage Will Now be Available as a Series of Hot Drinks
SCORE: 4.2
Mild 297 Clicks Pub: Sep 19, 15
Single-Serve Cocktail Teas
The Skinnygirl Beverage Will Now be Available as a Series of Hot Drinks
The popular calorie-conscious alcohol brand Skinnygirl recently partnered with Single Cup Coffee to offer consumers single-serve cocktail-flavored coffees and teas. The hot drinks will be available... [More]
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