Tossed is a London food chain that makes a point to focus on healthy eating and wanted its good sense of humor to come across as well with its new brand packaging.
A series of witty lines of text were developed by Richard Brownlie-Marshall, which are now used on food packaging and signage for the brand. Some of the one-liners include funny quips like "Hot Stuff coming through" or "I've got the hots for you" on a tea cup or soup container, which is both humorous and a clever reminder about the temperature of the liquid inside.
These good-humored packages are bold, but lighthearted, showing off the fun environment that consumers can expect when visiting one of Tossed's locations.
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