Chemical-Free Efficiency

Consumers refuse to compromise strength in their pursuit of cleanliness

Implications - As consumers increasingly educate themselves on the impacts of the ingredients used not only in their food but also in their homes, they begin to search for products that offer toxin-free replacements for the trusted cleaners and soaps they’re already used to. Consumers are not willing to compromise on efficiency however, resulting in a growing market for eco cleansers that demonstrate that they can be just as powerful without the use of harsh chemicals.
SCORE: 6
This Quarter and Mild Top 4 Examples: 1,464 Total Clicks Jul 15 - Oct 16
Popularity
Activity
Freshness
DEMOGRAPHICS
Consumer Insight Topics: Art & DesignHome
Multipurpose Camping Washes - Sea to Summit's Outdoor Wash Tackles Dishes, Laundry, Bugs and More
SCORE: 6.9
This Year and Warm 600 Clicks Pub: Feb 18, 16
Multipurpose Camping Washes
Sea to Summit's Outdoor Wash Tackles Dishes, Laundry, Bugs and More
In addition to producing its multipurpose Wilderness Wash in an original scent, Sea to Summit also makes an outdoor wash in a fragrant citronella variety, which gives it even more potential uses.... [More]
Potent Laundry Detergents - This Concentrated Laundry Sauce is Capable of Washing Over 100 Loads
SCORE: 5.5
Mild 567 Clicks Pub: Jul 30, 15
Potent Laundry Detergents
This Concentrated Laundry Sauce is Capable of Washing Over 100 Loads
Peace Love & Bath’s all-natural Sweet Pea Laundry Sauce is made from a simple blend fof borax, washing soda, water, fels naptha and scented essential oils upon request. Despite the formula... [More]
Chemical-Free Bathroom Cleaners - This Toilet Bowl Cleaner is Made With Purifying Lemon
SCORE: 3.4
This Year and Untested 170 Clicks Pub: Feb 24, 16
Chemical-Free Bathroom Cleaners
This Toilet Bowl Cleaner is Made With Purifying Lemon
Maison Apothecare is a lifestyle brand that specializes in natural skincare and household products like this chemical-free toilet bowl cleaner. When cleaning one’s kitchen or bathroom, an... [More]
Aromatherapy Laundry Soaps - The Common Good Laundry Lavender Suds Cleans With Essential Oils
SCORE: 4.2
This Quarter and Untested 127 Clicks Pub: Sep 22, 16
Aromatherapy Laundry Soaps
The Common Good Laundry Lavender Suds Cleans With Essential Oils
There are many harsh chemicals that can be found within household cleaning products, which is why this lavender laundry soap by Common Good creatively offers a formula made exclusively from... [More]