Becoming Beige

Consumers opt for less flashiness to detract from material possessions
Implications - Nude hues and skin-toned fashions are bringing focal attention back to people rather than their possessions. Consumers not wanting to attract attention to wardrobe choices or status goods are being drawn to simpler designs that allow them to bypass sartorial judgment or brand critique.
SCORE: 6.1
Hot Top 6 Examples: 360,438 Total Clicks May 09 - Oct 09
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DEMOGRAPHICS
Nude Corsets - Luxirare Molds Un-Dyed Leather into a Scandalous Risky Fashion
SCORE: 6.9
Viral 201,381 Clicks Pub: Aug 31, 09
Nude Corsets
Luxirare Molds Un-Dyed Leather into a Scandalous Risky Fashion
One of our favorite fashion and cuisine blogs, Luxirare, came out with a realistic-looking un-dyed leather corset. The corset was molded from a severed mannequin and turned out to be stunningly lifelike.… [More]
Fake Naked Dresses - Antonio Berardi Spring Show Teased With Corsets & Lingerie Tops
SCORE: 6.7
Viral 80,678 Clicks Pub: Sep 21, 09
Fake Naked Dresses
Antonio Berardi Spring 2010 Show Teased With Corsets & Lingerie Tops
Antonio Berardi, the creator of the now infamous towering anti-heels worn by Victoria Beckham (see below), just strutted a fantastic collection down the runway at London Fashion Week. The Antonio Berardi… [More]
Skin-Tone Mini Dresses - Megan Fox Sparkles at 2009 Teen Choice Awards
SCORE: 6.5
Viral 40,992 Clicks Pub: Aug 11, 09
Skin-Tone Mini Dresses
Megan Fox Sparkles at 2009 Teen Choice Awards
Hollywood actress Megan Fox has won Choice Female Hottie at the 2009 Teen Choice Awards, and deservingly so. Megan has been the talk of the fashion blogs over the past few months for her stunning gowns… [More]
Aqua-Inspired Ruffled Tutus - Boudoir D'huitres Spring is Inspired by Jellyfish Tentacles
SCORE: 5.5
V. Hot 20,513 Clicks Pub: Sep 28, 09
Aqua-Inspired Ruffled Tutus
Boudoir D'huitres Spring 2010 is Inspired by Jellyfish Tentacles
Luxury fashion designer Mimi Plange has created a striking collection of oceanic-themed looks for her Boudoir D’huitres Spring 2010 line. The Boudoir D’huitres Spring 2010 collection contrasts vivid,… [More]
Khaki Caped Crusader Style - The Chloe Spring Collection Offers a Dust Bowl Palette
SCORE: 5.7
Warm 10,235 Clicks Pub: Oct 8, 09
Khaki Caped Crusader Style
The Chloe Spring 2010 Collection Offers a Dust Bowl Palette
If the Chloe Spring 2010 collection has anything to say about it, there is going to be a lot of beige, khaki and army green around this coming spring. The dust bowl-inspired color palette was right on… [More]
Head-to-Toe Beige Fashion - Chloe Emphasizes Nothing But Neutrals for Fall
SCORE: 5.3
Warm 6,639 Clicks Pub: May 17, 09
Head-to-Toe Beige Fashion
Chloe Emphasizes Nothing But Neutrals for Fall 2009
For Fall 2009, Hannah MacGibbon of Chloe sent several models down the runway in head-to-toe beige. Some looks were all one shade, while other outfits featured slightly different hues. While the Chloe… [More]