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60 Creative PR Trends of 2008

— December 19, 2008 — Top Lists
There is some serious bad arse creativity in this cluster. I may be a teeny bit biased, but here are (in my opinion) the best PR stunts from 2008, featured on Trend Hunter. Some are better than others, but all are immensely creative.

From UFOs and real men vending machines, to replacing diamonds with diamonds, and the blatantly strange; it is not on coverage, awards or any of that nonsense, it is based solely on a judging panel of one: Me!

Good work, peace, love and many brain storms!
5.8
Score
Popularity
Activity
Freshness
57
Cherry Tree Rentals
Cherry Tree Rentals
CherryAid
<
56
Guerrilla Album Launches
Guerrilla Album Launches
Guns & Roses Hype ‘Chinese Democracy' by Bicycle
<
55
Taking a Break on the Red Carpet
Taking a Break on the Red Carpet
'KitKat Senses' Teamed With 'Girls Aloud'
<
54
Penguins Dressed in Santa Suits
Penguins Dressed in Santa Suits
Arctic Birds Play Kris Kringle for PR
<
53
Bring Your Parents To Work Day
Bring Your Parents To Work Day
New Spin on Old Tradition
<
52
Pestival Launches In London
Pestival Launches In London
<
51
Custom Nintendo Proposals
Custom Nintendo Proposals
Will You Mario Me?
<
50
Grand Canyon Climbing Robots
Grand Canyon Climbing Robots
Panasonic Evolta PR Stunt
<
49
Paying for Poorly-Wrapped Gifts
Paying for Poorly-Wrapped Gifts
'Crap Wrap' is Perfect for the Super-Lazy Man
<
48
Pork Pie Ice Cream
Pork Pie Ice Cream
Disgusting British Flavoured Ice Cream
<
47
Baked Bean Sommeliers
Baked Bean Sommeliers
Heinz Bean Bars in London
<
46
Guerrilla Album Campaigns
Guerrilla Album Campaigns
UltraSuperNew's ‘The Last Shadow Puppets' Promo
<
45
Controversial Bath Bombs for Charity
Controversial Bath Bombs for Charity
Lush Guantanamo Bay 'Bombs'
<
44
Innocent Drinks Summer Bingo
Innocent Drinks Summer Bingo
<
43
Land of Chocolate
Land of Chocolate
Hershey's Pure Campaign
<
42
Car Fashion
Car Fashion
The 'Carsage' For Your Wheels
<
41
Branded Animal Activist Burials
Branded Animal Activist Burials
PETA Painted Coffins
<
40
Luxury Branding Of Cheap Cars
Luxury Branding Of Cheap Cars
Hermes Makeover 2CV
<
39
Human Vending Machine
Human Vending Machine
<
38
Twitter Cookies
Twitter Cookies
Fortunes Based on Real Tweets
<
37
Suspended Bed Billboards
Suspended Bed Billboards
Crowne Plaza Publicity Stunt
<
36
Texting Olympics
Texting Olympics
LG Canadian Texting Championship
<
35
Designer Graffiti Easter Eggs
Designer Graffiti Easter Eggs
Celebrity Eggs For Charity
<
34
Giant Flip Flop Flower Beds
Giant Flip Flop Flower Beds
Guerrilla Havaianas Ad
<
33
UFO Crash PR Stunts (Update)
UFO Crash PR Stunts (Update)
TrendHunter.com's Cowbag Confesses to Knowing All
<
32
6,000-Calorie Dinners
6,000-Calorie Dinners
Artery-Clogging Cuisine
<
31
Publicity Stunt Secrets
Publicity Stunt Secrets
Truth Behind UFO Revealed
<
30
Liquified Rotten Cheese
Liquified Rotten Cheese
Blue Stilton Milk Shake
<
29
Toddler-Themed Christmas Decor
Toddler-Themed Christmas Decor
The Teletubbies Christmas Tree
<
28
Blowtorched Toast Art
Blowtorched Toast Art
The X Factor Judges Immortalized in Bread Sponsored by Warburtons
<
27
Flowers as a Font
Flowers as a Font
25,000 Red Roses for De Beers Ad
<
26
Guerrilla Movie PR Stunts
Guerrilla Movie PR Stunts
Chucky Unleashed in Times Square
<
25
$20,000 Game Board
$20,000 Game Board
Diamond Scrabble
<
24
Guerrilla Trashcan Makeovers
Guerrilla Trashcan Makeovers
The Five Black Bins Project
<
23
Wagon Wheeled SUVs
Wagon Wheeled SUVs
Medieval Design Meets Modern Bling
<
22
Glam Rock Dairy Promotions
Glam Rock Dairy Promotions
White Gold Targets Milk-Drinking Teens (UPDATE)
<
21
Guerrilla Fairytale Campaigns
Guerrilla Fairytale Campaigns
Rapunzel for Pantene
<
20
Photos Made of Real Grass
Photos Made of Real Grass
HSBC's Wimbledon Billboards
<
19
Branded Urban Forestry
Branded Urban Forestry
The Veuve Clicquot Umbrella Tree
<
18
Controversial Taste Testing
Controversial Taste Testing
Burger King Whopper Virgins
<
17
Peach Sculpture
Peach Sculpture
PR Disguised as Public Art
<
16
Dating Unicorns
Dating Unicorns
“Mingle” Online Dating Campaign
<
15
Fast Food Financial Bailouts
Fast Food Financial Bailouts
Burger King's Guerrilla Wallet Campaign
<
14
Mashed Potato Cones
Mashed Potato Cones
Aunt Bessie's All-Weather Alternative to 99 Flake
<
13
Junkfood Branded Christmas Trees
Junkfood Branded Christmas Trees
Bring Yuletide Cheer With Logornaments
<
12
Fastfood Perfumes
Fastfood Perfumes
The Burger King Flame Lets You Smell Like A Cheeseburger
<
11
£95 Fast Food Burgers (Part 2)
£95 Fast Food Burgers (Part 2)
Burger King Reveals Kobe Beef Burger
<
10
Famous Apples to Promote Cereal
Famous Apples to Promote Cereal
Eve & Snow White for Kellogs
<
9
Living Shoes
Living Shoes
Grass Flip Flops for Krispy Kreme
<
8
Luxury Branded Cars
Luxury Branded Cars
The Veuve Clicquot Bentley
<
7
Billboards That Hatch
Billboards That Hatch
McDonald's Giant Egg Hatches Daily
<
6
Tampon Chandeliers
Tampon Chandeliers
O.B.
<
5
Yodeling Alp Girls to Promote Dairy
Yodeling Alp Girls to Promote Dairy
Heidi Klum in “Who's Got Milk?”
<
4
Chocolate Billboards
Chocolate Billboards
Giant Cadbury Bar
<
3
Billboards Made of Money
Billboards Made of Money
Chevrolet Aveo Penny Billboard Disappears in Minutes
<
2
X-Ray Body Paint
X-Ray Body Paint
Art To Promote Healthy Eating
<
1
Breast Cancer Awareness Auctions
Breast Cancer Awareness Auctions
Christina Applegate Donates Ribbon Roses
<