TechnoGadget — February 17, 2007 — Unique
References: coolest-gadgets & eurotechnology
This vending machine near Hachiko square in Shibuya Japan is not an ordinary vending machine; it is actually operated by a charming human operator inside which passes the purchased goods out to you. Complete with upper and lower serving windows depending if it is an adult or a child. This is part of their marketing strategy in order to promote their product Caramini Corn (caramel corn snacks).
Implications - There are many simple opportunities for companies to take an ordinary product and transform it into something extraordinary. It is very often the case that enhancing or modifying a commonly used product can provide it with a resurgence that will generate high levels of success. In the eyes of a consumer, the degree to which a familiar product is enhanced or altered can make it appear brand new.
Implications - There are many simple opportunities for companies to take an ordinary product and transform it into something extraordinary. It is very often the case that enhancing or modifying a commonly used product can provide it with a resurgence that will generate high levels of success. In the eyes of a consumer, the degree to which a familiar product is enhanced or altered can make it appear brand new.
Trend Themes
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Interactive Vending Machines — Exploring vending machines that are operated by a human operator, providing a more personalized and interactive experience for consumers.
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Product Promotion Strategies — Using innovative strategies, such as employing a charming human operator, to promote products and generate interest among consumers.
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Product Enhancement and Modification — Opportunities for companies to enhance or modify commonly used products in order to make them appear brand new and generate success.
Industry Implications
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Vending Industry — Incorporating interactive elements into traditional vending machines to provide a more personalized and interactive experience for consumers.
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Marketing Industry — Using creative and innovative strategies, such as employing a charming human operator, to promote products and generate interest among consumers.
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Food Industry — Opportunities for companies in the food industry to enhance or modify commonly used products in order to make them appear brand new and generate success.
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