Serial Snacking
Trend
What is the Aidcessories trend?
Aidcessories: Watches are worn to convey a certain message about a wearer. As more and more people rely on their cell phones to tell time, watchmakers on the forefront have begun integrating additional features. These new accessories are offering aid, for example weight loss tools, ‘sound’ for the deaf, or communication devices.
Trend themes
Themes within the Aidcessories trend
Three behaviours holding the trend togetherMultipurpose Watches
As people rely more on their cellphones, watchmakers are integrating additional features into their watches, including weight loss tools and communication devices.
Wearable Fitness Technology
Fitness watches like the Nike+ Sportband track calories, distances, and provide training programs for runners, showcasing the rise of wearable fitness technology.
Assisted Living Accessories
Devices like the Vibering wristwatch feature innovative sound detection and identification systems that can enhance the lives of the deaf and hard of hearing, pointing to the growth of assisted living accessories.
Industry implications
What the Aidcessories trend means for industry
Where the trend changes the playbookWearable Technology
The rise of multipurpose watches, fitness watches, and assisted living accessories highlights the growth of wearable technology.
Luxury Watches
Spy watches like the Veldini Q wristwatch showcase the continued popularity of luxury watches, particularly those that incorporate innovative tech features.
Mobile Technology
The development of cell phone watches and vibrating bracelets for the deaf suggests the continued expansion of mobile technology into new and diverse categories.
Trend signals
Trend signals for Aidcessories
Trend score 5.0 out of 10, from popularity 68%, activity 75%, freshness 8%.
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Evidence
Examples of the Aidcessories trend
8 featured examples from Mar 16 to Jun 5, 2008E-Paper Boarding Pass Watches
Ticketime
The wearable technology industry can leverage e-paper technology to create innovative and customizable devices for various applications.
Vibrating Bracelets for the Deaf
The Vibering for Safety
Wearable technology industry can explore the development of sound detection wearables for the deaf community.
Racing Watches
F1/Carbon GMT
Disruptive innovation opportunity: Integrate advanced materials and functionalities into luxury watches to create unique, high-performance timepieces.
Watches that Monitor Laziness
Exmocare BT2
Opportunities for developing advanced wearable devices for monitoring physiological data and emotional states in the workplace.
Disposable Watches
Adhesive Timeflex
Disposable wearable technology like the Timeflex watch has the potential to change the way people track fitness and performance in these industries.
Wearable Fitness Coaches
Nike+ 2008 (UPDATE)
Opportunity for disruptive innovation in developing advanced wearable devices and software for tracking fitness data and enhancing performance.
Spy Watches
Veldini Q 007 Wristwatch
The integration of spy features in luxury watch designs presents opportunities for the growth and expansion of the industry through increased consumer demand and innovative techno…
Cell Phone Watches
The CECT Mobile Comes with a Keypad
Mobile technology companies can explore the development of more advanced and conveniently-sized wearable devices that offer the most popular features of mobile phones.