Trend cluster
Category

Arty
Eats

Innovative packaging for attention-grabbing presentation makes food an art.

Canned CheeseburgerDesigner Bags for Fruit 2Bread ArtEdible CartoonsMashed Potato Cones

Trend

What is the Arty Eats trend?

Arty Eats: In a food-obsessed culture, satistfaction goes beyond flavor and has come to include presentation. While countries like Japan have valued food presentation for centuries, the art of culinary creativity has only just begun to intrigue the west. People are looking for ways to make eating an artful experience.

Trend themes

Themes within the Arty Eats trend

Three behaviours holding the trend together
01

Food Presentation as Art

As food presentation becomes increasingly important to consumers, businesses have an opportunity to innovate with creative packaging and visually-striking presentations.

02

Convenience Foods with Extended Shelf Life

The success of products like the canned cheeseburger shows that there is demand for junk food that can be stored for longer periods of time without refrigeration, presenting opportunities for companies to create more shelf-stable products.

03

Food as Artistic Inspiration

From tortilla paintings to food sculptures, the artistic potential of food has become a source of inspiration and creativity, leading to opportunities for experimentation and collaboration.

Industry implications

What the Arty Eats trend means for industry

Where the trend changes the playbook
For

Food Packaging

With food presentation increasingly important to consumers, the food packaging industry can innovate with new and creative designs that capture attention and enhance the eating experience.

For

Convenience Foods

The popularity of convenience foods that offer extended shelf life presents an opportunity for innovation and growth within the food industry.

For

Fine Art

The use of food as artistic inspiration represents a convergence of the food and art industries, creating potential for collaboration and new art forms.

Trend signals

Trend signals for Arty Eats

Trend score 5.5 out of 10, from popularity 76%, activity 80%, freshness 8%.

Popularity76%
Activity80%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Arty Eats trend

10 featured examples from Mar 31, 2007 to Oct 5, 2008
Canned Cheeseburger
CategoryUnique

Canned Cheeseburger

Junk Food With 12 Month Shelf Life

Companies in the food and beverage industry can explore new product development in the area of convenient, long-lasting food options for camping and outdoor activities.

Designer Bags for Fruit 2
CategoryFashion

Designer Bags for Fruit 2

Hermès Apple

Fashion accessory industry can explore opportunities in creating stylish and functional products.

Bread Art
CategoryLifestyle

Bread Art

When Playing With Food Is a Good Thing

Restaurants, bakeries, and food manufacturers can incorporate food art into their menus to attract customers and offer unique dining experiences.

Edible Cartoons
CategoryArt & Design

Edible Cartoons

Face Food Bento Boxes

Food companies and restaurants can leverage the popularity of pop culture bento boxes to attract customers and offer unique food experiences.

Mashed Potato Cones
CategoryLifestyle

Mashed Potato Cones

Aunt Bessie's All-Weather Alternative to 99 Flake

Innovation in rebranding comfort food as a year-round option and providing all-weather food options.

Cake on a Stick
CategoryUnique

Cake on a Stick

DIY Cakesicle

Bakeries could consider incorporating cakesicles into their menu to cater to customers looking for alternative dessert options.

Food as Art
CategoryArt & Design

Food as Art

10 Clever Food Sculptures

Incorporating food sculptures as unique and memorable installations for events.

Tortilla Art
CategoryWorld

Tortilla Art

When Food Becomes Expression

Possibility for restaurants or food brands to collaborate with artists to create food-inspired art installations or packaging designs.

Fine Art Junkfood Photography
CategoryLifestyle

Fine Art Junkfood Photography

Bobby Henderson Taco Art

The art market can capitalize on the demand for artistic interpretations of everyday objects, creating a new niche for art buyers and collectors.

Sweet Briberies
CategoryAutos

Sweet Briberies

The Anti-Ticket Donut Bails You Out When You Need It Most

Law enforcement agencies can explore new approaches to handle bribery incidents and develop strategies to counter such innovations.