Trend cluster
Category

Retro
Media

Retro, anti-Apple electronic devices for diversity.

Boombox Redux$56,000 TurntablesRetro Plasma TelevisionsRetro ReinventedRetro Turntable With USB

Trend

What is the Retro Media trend?

Retro Media: In an era where everyone has matching iPods or similar mobile media devices, the ability to stand out becomes difficult. While some companies have pushed to reinvent with edgy, novel designs, others have gone back to the retro media devices of the past, appealing to people’s sentimental sides.

Trend themes

Themes within the Retro Media trend

Three behaviours holding the trend together
01

Retro Design

Many consumers still prefer retrofied products or products influenced by old school design.

02

Vinyl Records Resurgence

In an era when CD sales are on the decline, vinyl records are making a comeback.

03

Merge Retro and Modern Tech

Designs that merge retro and modern technology will bode well among tech-savvy consumers who desire both old school and new school items.

Industry implications

What the Retro Media trend means for industry

Where the trend changes the playbook
For

Consumer Electronics

Consumer electronics manufacturers can tap into the trend of retro design to create products that appeal to consumers who want to stand out from the crowd.

For

Music Industry

The vinyl records resurgence presents an opportunity for the music industry to tap into a nostalgic market of consumers who enjoy the experience of listening to records.

For

Furniture Industry

Furniture designers can merge retro and modern design elements in their products to appeal to consumers who want unique and conversation-worthy home accessories.

Trend signals

Trend signals for Retro Media

Trend score 2.4 out of 10, from popularity 38%, activity 26%, freshness 8%.

Popularity38%
Activity26%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X (not a primary audience)
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Retro Media trend

8 featured examples from Jan 4 to Jun 27, 2008
Boombox Redux
CategoryPop Culture

Boombox Redux

The iPod Boombox from Urban Outfitters

The boombox's fusion of retro design and modern tech presents opportunities for companies in the consumer electronics industry to create trendy, nostalgic products with enhanced f…

$56,000 Turntables
CategoryTech

$56,000 Turntables

The Jubilee by Thorens

Manufacturers of high-end audio equipment can continue to innovate with advanced technologies to create unique and exclusive products that will appeal to high-end consumers.

Retro Plasma Televisions
CategoryArt & Design

Retro Plasma Televisions

Wilkerson Furniture

Explore opportunities to develop and market retro-inspired electronic devices to target a niche market of nostalgic consumers.

Retro Reinvented
CategoryTech

Retro Reinvented

Cassette Tape MP3 Player (Actually Works in a Cassette Deck)

Opportunities exist for integrating modern technology with traditional music formats to create a unique listening experience for music enthusiasts.

Retro Turntable With USB
CategoryTech

Retro Turntable With USB

The Roxy

Disruptive innovation opportunity: Introduce innovative consumer electronics products that appeal to retro-loving consumers.

Vinyl Records Making a Comeback
CategoryBusiness

Vinyl Records Making a Comeback

36% Rise in Sales

The rise in vinyl records sales creates opportunities for retailers to specialize in vinyl-focused stores or incorporate vinyl sections into existing music stores.

Retro Radio Strikes Again
CategoryTech

Retro Radio Strikes Again

MAGNA Wooden Radio with iPod Jack

Consumer electronic companies that incorporate eco-friendly materials and retro designs into their products can create a new market segment with consumers who are seeking eco-mate…

Retro Instruments for Modern Music
CategoryTech

Retro Instruments for Modern Music

MP3 Stylophone

Disruptive innovation opportunity to create innovative products that revive and reinvent traditional music instruments for modern music technology.