Celebrity PSAs

Using stardom for socially conscious awareness campaigns

Implications - Not only do celebrity activists empower others, their star cred improves in the eye of fans and media if they’re engaged in good causes. Socially conscious organizations have realized the power of celebrity endorsement on their campaigns and are forming these mutually beneficial relationships.
SCORE 3.5
Popularity
Activity
Freshness
Megatrends
Patterns
11,892 Total Clicks
Apr 08 - Sep 08
Average
Pop CultureSocial GoodActivismCelebs
Featured Examples
Celebrity PSAs - Sexual Harassment by Hayden Panettiere
SCORE 4.6
Average 6,024 Clicks Pub: Apr 11, 08
Celebrity PSAs
Sexual Harassment by Hayden Panettiere
Will Ferrell's comedy social site Funny or Die has collaborated with the "Know More Things" foundation on a celebrity Sexual Harassment PSA featuring Heroes actress Hayden Panettiere. Panettiere draws… [More]
Human Rights Ads - Amnesty International "Make Some Noise" Campaign
SCORE 2.4
Untested 5,868 Clicks Pub: Apr 4, 08
Human Rights Ads
Amnesty International "Make Some Noise" Campaign
These ads, featuring US president George Bush, Kim Jong II, the leader of North Korea, and Robert Mugabe, Zimbabwe's dictator, are for an upcoming Amnesty International concert in Hungary. Millions of… [More]
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