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Micro Reports

Micro Reports Trend Clusters

2 trend clusters in Micro Reports, ranked by re-emergence and updated as new signals surface.

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18 categories · 11,597 trend clusters Every trend cluster, A–Z by category
Cluster Patterns
Trend Cluster
Tech
Published

Maintenance Made Fun

Luxury and gimmicky toothbrush innovations illustrate the appeal of hygiene

Score3.7
Momentum—
Popularity49%
Activity55%
Freshness8%
Patterns
RedirectionReduction

A range of dental innovations have changed the act of brushing teeth, including child-geared products such as musical toothbrushes and happy face suction cups to make oral hygiene fun, to products that make the act more convenient such as pre-pasted and flossing toothbrushes.

6 evidence articles70% men · 30% women
Megatrends
CurationExperienceGamification
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Trend Cluster
Lifestyle
Published

Enhanced Ubiquity

Adding a hint of flavor, cause or theme is enough to turn something ubiquitous

Score3.7
Momentum—
Popularity66%
Activity37%
Freshness8%
Patterns
Convergence

Anything infused with uniqueness, opulence or creativity is favored over the bland, and that includes items of necessity and survival. As much as water is a necessity, numerous companies have also found ways to turn hydration into a memorable experience.

4 evidence articles30% men · 70% women
Megatrends
HybridizationNaturality
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Showing 2 of 2 trend clusters