These August 2017 cosmetic trends feature everything from bath bomb-inspired makeup looks, to collagen beauty beverages that help consumers to look and feel youthful from the inside out.
Although most of the products in this grouping of August 2017 cosmetic trends come from celebrated beauty brands and influencers, there's a few examples that fall out of these categories as well. One of the most unique is probably Chez Maxim Oriental, a Montreal-based restaurant who gifts its diners with face masks instead of mints. With this, the restaurant gives those who visit a mini spa treatment when they return home -- promoting them to make a return visit while allowing them to explore different beauty products.
Also featured is the new eyeshadow collection from Strobe Cosmetics. Dubbed the 'Bay of Dragons Collection,' the brand's new offering takes advantage of the newly revitalized hype surrounding Game of Thrones by offering a themed palette that's inspired by Daenerys Targaryen's dragon children.
Top 100 Cosmetic Trends in August
From Color-Correcting Hair Kits to Gel Makeup Applicators:
Riley von Niessen — Aug 27, 2017 — Fashion
100
Selfie-Friendly Sheet Masks
These Sheet Mask Products Take Inspiration From Social Media Filters
99
Video Game Cosmetics Collections
The Shu Uemura x Super Mario Collection is Focused on Playtime
98
Childlike Designer Cosmetics
The Moschino X Sephora Makeup Line is Accessibly Priced
97
Raver Beauty Editorials
This Neon Makeup Series Spotlights Beauty Looks by Emma Miles
96
Converted Ocean Plastic Packaging
Lush Cosmetics is Seeking Out New Eco-Friendly Packaging Items
95
Limited Edition Flexible Soaps
Bath & Body Works is Bringing Back Its Shapeable Soaps
94
Restorative Nail Masks
Le Mini Macaron Makes "Masks" to Pamper One's Nails
93
Multi-Use Beauty Powders
'Wowder' Promises a "Real-Skin Finish" in Three Adaptable Shades
92
Truffle-Infused Mud Masks
Estee Lauder's Re-Nutriv Ultimate Diamond Mask is Clarifying & Luxurious
91
Color-Changing Blushes
Lipstick Queen's Black Lace Rabbit Blush Goes From Black to a Cherry Color
90
Superhero Cosmetics Collections
The Face Shop X Marvel Avengers Cosmetics Collection is Extensive
89
Luminizing Face Oils
Josie Maran’s Argan Oil Moonstone Drops Prime and Highlight the Face
88
Moody Lip Kits
The Kat Von D Beauty 'Greyscale Mini Lip Duo' Features Charcoal Liquid Lipsticks
87
Mix-and-Match Makeup Palettes
Make Up For Ever's Artist Face Color Range is Fully Customizable
86
Bath Bomb-Inspired Makeup
Kimberley Margarita Creates Elaborate Looks Inspired by Lush's Products
85
Edgy Patchouli Perfumes
Kat Von D's Sinner Perfume Has Notes of Cool Spices
84
$1 Cosmetic Retailers
'Miss A' Offers All Beauty Products on Its Site for Just One Dollar
83
Genitalia Care Collections
The Perfect V Offers Cosmetic Products for the Vulva
82
Small-Footprint Beauty Retailers
'Sephora Studio' is a New Store with Same-Day Ordering
81
Concentrated Skin-Illuminating Cosmetics
Tatcha's Night Concentrate Enhances the Skin Overnight
80
Teen Film Makeup Brushes
The Mean Girls-Inspired Brush Collection Features a 'Burn Book' Case
79
Magical Bath Bombs
Lush Cosmetics UK Launched a Color-Changing 'Dark Arts Jelly Bomb'
78
Mermaiden Highlighter Palettes
Bitter Lace Beauty's 'Mermaid Dreams Bundle' Has Shimmering Colors
77
Gel-Based Facial Mists
Elf Cosmetics' Gel Mist is Packed With
76
Foundation Mix-In Mediums
Urban Decay's Velvetizer Instantly Gives Foundation More Coverage
75
Skin-Brightening SPF Moisturizers
Juicy Beauty Offers a Gentle Facial Lotion with SPF
74
Natural Brow-Thickening Serums
VegaBROW Was Designed to Create Thicker and Fuller Eyebrows
73
Targeted Miniature Sheet Masks
Kocostar Offers Sheet Masks to Specifically Target Problem Areas
72
Overnight Facelift Patches
The SiO Beauty Facelift Set Prevents and Reduces Wrinkles at Night
71
Sleek Dual-Purpose Makeup Palettes
lilah b.'s Divine Duo Can Add a Pop of Color to Lips and Cheeks
70
Rosy Metallic Eye Shadows
These Shades of Stila's Magnificient Metals Eye Shadows are Reflective
69
Luxury Eco-Friendy Cosmetics
Kjaer Weis is the First Luxury Organic and Eco-Friendly Makeup Line
68
Convenient Eyebrow Stamps
The i-Envy Brow Stamp Makes Filling In Brows a Simpler Process
67
Superfood-Integrated Skincare Kits
First Aid Beauty's Cleanse and Prime Kits Illuminate the Skin
66
Overnight Creamy Hair Masks
Sephora's Hair Sleeping Mask Can Be Used For All Hair Types
65
Cat Feces-Based Skincare
The Hermetise Skincare Regimen Costs $5,000 and Contains Cat Excrement
64
Male Skincare Collections
STOER's Men's Skincare Includes Serums, Face Washes, Scrubs and More
63
Collagen Beauty Beverages
'IVI Collagen' is a Japanese-Inspired Collagen Beverage
62
Stone-Like Skincare Packaging
The Face Shop's Retouching Cushion Boasts a Nature-Inspired Design
61
Lip Color Amplifiers
The YSL Vernis À Lèvres Amplifier Changes the Tone of Any Lip Color
60
Video Vixen Cosmetic Collections
Karrueche's Fem Rosa Colourpop Makeup Collection is Rose-Inspired
59
Universal Eye Shadow Shades
The Natural Love Eye Shadow Collection Complements All Skin Tones
58
Reactive Color-Changing Lip Balms
The Winky Lux Glimmer Balm Changes Color Based on the Individual
57
Magnetic Face Masks
Elf Cosmetics' Magnetic Mask Kit Lifts Away Impurities on the Face
56
Stereotype-Inspired Eye Palettes
The MAC 'Basic Bitch' Palettes is Named for its Wearable Colors
55
Male-Specific Color Correctors
FORMEN's Under Eye Concealer + PRO Palette Evens and Brightens Skin
54
Silicone Egg-Shaped Makeup Applicators
Rudela + Co's SILC/BLENDER Applies Foundation and Concealer
53
Glossy Eye Pens
The Milk Makeup Eye Vinyl Gives the Eye a Glossy, Lived-In Look
52
Post-Meal Sheet Masks
Montreal's Chez Maxim Oriental Gives Out Face Masks Following Meals
51
Gel Makeup Applicators
Smashbox's Gel Cushion Applicators Blend Products in a More Sanitary Way
50
Fragrance Blending Kits
Demeter's 'Foolproof Blending Trio' Lets Users Create a Custom Scent
49
Tea-Based Men's Skincare
The Face Shop's THE FRESH FOR MEN Hydrating Fluid Soothes Irritated Skin
48
Fantasy Show-Themed Eyeshadows
Strobe Cosmetics is Offering Eyeshadows Inspired by Game of Thrones
47
Radiance-Boosting Vitamin C Masks
Tatcha's Violet-C Masks Give Users a Soft and Youthful Look
46
Men's Body-Sculpting Creams
The FIT Pec & Ab Sculpt Creme Makes Users' Skin Appear More Toned
45
Cream Highlighting Wands
Charlotte Tilbury's Beauty Light Wand Features a Sponge Tip Applicator
44
Cat Milk Lip Glosses
Applying This Lip Gloss from 'Felissimo' Feels Like Kissing a Kitten's Nose
43
Brow-Building Fiber Makeup
Topipik Offers a Kit Designed to Enhance Eyebrows in a Natural Way
42
Pirate-Themed Makeup Lines
The LORAC Pirates of the Caribbean Range is Inspired by the New Film
41
Male-Targeted Concealer Sticks
The 'Men Pen' is a Pocket-Sized Product for Covering Blemishes
40
Hydrating Sunscreen Gels
Make P:rem's Capsule Sun Gel is Branded as a "Moisturizing Sun Block"
39
Skin-Lifting Overnight Masks
The Plantscription Mask Enhances Skin's Firmness Overnight
38
Multipurpose Skin Powders
The Everything Powder Can Be Used to Treat a Range of Skin Concerns
37
Musky Heroine-Inspired Fragrances
Jean Paul Gaultier's Wonder Woman Perfume is a Limited Edition
36
Potent Vitamin C Capsules
The Exuviance Brand Offers Vitamin C Capsules for the Skin
35
Lightweight Honey Moisturizers
Farmacy's Honey Drop Moisturizer is Rich in Antioxidants
34
Creamy Satin Lipsticks
The New NYX Lipstick Collection Provides Precise Color Application
33
Marbled Makeup Sponges
These New Beautyblenders Have Pink and White Swirl Designs
32
Affordable Dual-Purpose Blush Sticks
The Sephora Collection Blush & Luminizer is Great for Travel
31
Blemish-Clearing Oils
Sunday Riley's U.F.O Face Oil Clears Congested Pores with Salicylic Acid
30
Male-Targeting Eye Gels
Menaji's 911 Eye Gel Works to Tighten and Rejuvenate Tired Skin
29
Multi-Sensory Perfumes
Dent Au Lait is a Perfume That Aims to Evoke Childhood Memories
28
Reusable Makeup-Removing Cloths
Sephora's Black Magic Eye Makeup Cloths Can Be Used on Their Own
27
Astrological Fragrance Collections
Demeter's Zodiac Collection Introduces Scents for Each Sun Sign
26
Iconic Candy Lip Balms
The Jelly Belly and Hershey's Movie Mix Lip Balms are Sweetly Inspired
25
Sorbet-Inspired Designer Fragrances
Prada's Candy Gloss Scent Features Sweet and Musky Notes
24
Style-Extending Hair Sprays
The Oaui 'Memory Mist' Extends Hairstyles with Memory Polymers
23
Affordable Infused Facial Shimmers
Elf Cosmetics' Facial Whip Comes in a Range of Flattering Tones
22
Purifying Charcoal Cleansers
Brickell's Purifying Charcoal Face Wash Boasts Deep Cleansing Power
21
Color-Correcting Hair Kits
Kérastase Reflection Chromatique Helps to Maintain Hair Color at Home
20
Thrill Ride Colognes
The Dark Ride Cologne Smells Like Your Favorite Theme Park Rides
19
Cooling Scented Aloe Lotions
Bath & Body Works' Aqua Cool Aloe Lotion Blends in with Ease
18
Refillable Luxury Lipsticks
Hourglass Cosmetics' 'Confession' Line Boasts Sleek, Refillable Shells
17
Biodegradable Body Wipes
YUNI's Shower Sheets Are the Perfect On-the-Go Hygiene Solution
16
High-Performance Shave Creams
The Mavericks SHAVE Shaving Cream is Ideal for Sensitive Skin
15
Richly Pigmented Eye Shadows
Anastasia Beverly Hills Unveiled Its Second Eye Shadow Palette
14
Keratin-Based Brow-Enhancing Serums
neuBROW Seeks to Thicken and Define Eyebrows
13
Aloe-Based Bite Relief Products
The 'SOS Solution for Bites' is Vegetarian Society-Approved
12
Carbonated Facial Creams
Botanic Farm Has a Uniquely Formulated Cream for the Face
11
Soothing After-Sun Creams
Burt's Bees After Sun Soother is Able to Calm Irritated Skin
10
Hydrating Eye Serums
Kate Somerville's Wrinkle Warrior Reduces Dark Circles and the Signs of Aging
9
Nutrient-Rich Dual-Purpose Hair Oils
QUAI's Hair & Body Oil is a Convenient Way to Add Hydration
8
Ice Cream-Inspired Makeup Brushes
This New e.l.f. Brush Helps to Blend Makeup More Evenly
7
Long-Lasting Concealer-Foundation Hybrids
The Stila All Day Foundation Covers Up Imperfections
6
Papaya-Based After Sun Lotions
The Hawaiian Tropic Brand Offers a Lotion for Irritated Skin
5
Almond Skin-Cleansing Balms
Nyakio's Cleansing Oil Balm Moisturizes the Skin as It Cleans It
4
Anti-Pollution Tinted Sunscreens
Clarins' UV PLUS Protects Against Environmental Pollutants
3
Eye-Hydrating Jellies
Estee Lauder's Radiant Eye Jelly Brightens Skin's Appearance
2
Travel-Sized Cleanser Kits
These Peter Thomas Roth Skin Cleansers Suit a Variety of Skin Types
1
Cloudberry-Infused Child Soaps
The Good Bubble Bish Bash Bosh! Hair & Body Wash is Natural
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Patisserie-Inspired Beauty Pop-Ups
Estée Lauder x Ladurée Partner for Sensorial Makeup
Collaborative Travel Beauty Bags
The Rare Beauty x Béis Beauty Collection Takes Cosmetics to Go
High-End Beauty Campaigns
The La Beauté Louis Vuitton Campaign Debuts With a Bold Vision
Immersive Multi-Brand Beauty Pop-Ups
Sephora Partners with Amorepacific for 'Seoul in the City'
Designer Cosmetics Collabs
The MERIT X Brandon Maxwell Collab Brings a Signature Bag and Lip Blush
Flavor-Forward Lip Treatments
Sweet July Skin's Lip Treatments are Fruity & Antioxidant-Rich
Origami-Inspired Holiday Collections
Guerlain Debuts the 2025 ‘Tale of Wonders’ Collection
Summery Streaming Series Cosmetics
KISS x The Summer I Turned Pretty Products Celebrate the Series
Luxe Designer Beauty Activations
YSL Launched an Entertainment-Themed Light Club 2.0 Concept
Luxe Hydrating Beauty Products
Estée Lauder Launched a New Lip Balm and Cleanser
Backstage-Inspired High-End Beauty Capsules
Christian Dior Welcomes Jenna Ortega for Its Campaign
A-List Beauty Ambassador Campaigns
The Dior Addict 2026 Collection Will Launch After Christmas
National Holiday Marketing Campaigns
Revlon Debuted a Month-Long National Lipstick Day Celebration
Next-Gen K-Beauty Pop-Ups
MUSKAT Hosted a Five Day Immersive Experience in L.A.
Modern Newsstand Skincare Pop-Ups
Neutrogena x AIRE Health Hosted a Thematic Event
Luxury Beauty Brand Launches
La Beauté Louis Vuitton Unveils a New Era of Luxury Beauty
Digital Makeup Zines
MAC Cosmetics is Reviving MACzine, Digitally, for a New Generation
Playful Cosmetic Collections
The Clinique x Crayola Collaboration Makes Makeup Feel Fun Again
Seasonal Shopping Occasions
Sephora Canada Spotlights Must-Haves for the Sephora Savings Event
French-Korean Hybrid Skincare Formulations
Erborian Spotlights Its CC Cream and CC Red Correct
Hydrating Nature-Inspired Cosmetics
The Tree Hut Summer Collection is Packed with Seasonal Scents
Blurred Cosmetic Campaigns
MAC Cosmetics and Ella Gross Promote Innovative Powder Kiss Formulas
Intricately Exquisite Beauty Collections
The Christian Dior Summer 2025 Makeup Collection is Chic
Beautifying Self-Care Bundles
Olive & June x Bubble Collaborated on Skin and Nail Care Kits
AR-Powered Makeup Experiences
NYX Professional Makeup Beauty Bestie 2.0 is Available on Snapchat
Play-Centered Color Cosmetics
Trouble Maker Makeup Delivers Fun & Affordability to Gen Zalpha
Immersive Luxury Cosmetics Pop-Ups
Louis Vuitton Spotlights La Beauté Louis Vuitton
Versatile Beauty-Enthusiast-Approved Products
L’Oréal Paris Spotlights its Trending Must-Haves
Essential Skincare Sets
Merit’s New A/W 2025 Sets Bring Limited Shades and Travel-Sized Essentials
Celeb Beauty Brand Expansions
Lady Gaga's Haus Labs Expands to Asia-Pacific Via Sephora
Cushion Compact Revivals
TirTir Launches the 'Mask Fit Red Cushion'
Space Travel Certified Cosmetics
Ready Set Jet Becomes the First Beauty Brand Certified for Space
Enchanting Spring-Forward Makeup Capsules
ColourPop Teams Up with Disney for a Tangled Collection
Gamified Shade-Matching Activations
Rare Beauty and Sephora Launched the True to Myself Match Up
Solid Skincare Keychains
Purepeak Appeals to Gen Z's Love of Compact, Portable Cosmetic Keychains
Creator-Led Style Collabs
MAC Cosmetics and Depop are Reintroducing Gen Z Shoppers to Lipstick
Thematic Holiday Makeup Lines
NYX Unveiled its Treat-Inspired Holiday 2025 Collection
Jam-Inspired Beauty Products
Korean Beauty Brand dearcloud™ Embraces Current Viral Makeup Trends
Next-Gen Moisturizing Cosmetics
Make Up For Ever Super Boost Appeals to Gen Alpha and Gen Z
Noir-Inspired Luxury Cosmetic Collections
Chanel Debuts the Alluring Rouge Noir Collection
Vibrant Makeup Advents
The 'little X-MAS WONDER Advent Calendar' Contains 24 Pieces
Medical Aesthetic Brand Expansions
REJURAN COSMETICS Enters Sephora
Bird-Inspired Ethereal Cosmetic Collections
Guerlain's Fall 2025 Majestic Feathers Line is Chic
Seasoning-Inspired Beauty Sets
Rare Beauty x Tajín Dropped Two Shades Inspired by Iconic Hues
Community-First Beauty Hubs
The Immersive Club MAC Retail Concept Features Experiential Zones
K-Beauty Pop-Ups
Amorepacific and Sephora's Multi-Brand Launches in New York
Gen Z Cosmetic Brands
Myntra and SUGAR Cosmetics Partner to Launch Molten Beauty
Ultra-Blendable Shimmery Eyeshadows
Kaja Unveiled Two Additional Shades for its 'Beauty Bento'
Rewards-Based Beauty Devices
Sephora Expanded its Rewards Catalog With High Tech Skincare Tools
Skin Health Cosmetic Products
These New Neutrogena Skincare and Makeup Launches are Beneficial
Video Game-Inspired Makeup Ranges
The Pat McGrath Labs x Candy Crush Saga Range is Limited-Edition
Summer-Ready Lip Capsules
Tarte Cosmetics and Dunkin’ Unveil a Tropical-Inspired Lip Collection
Celebrity-Led Skincare
Dua Lipa Debuts Her Skincare Brand DUA with High-Performance Formulas
Berry-Inspired Cosmetics Drops
Rhode Skin is Bringing Fresh Shades for Vibrant Spring Looks
Color-Changing Beauty Sticks
Sephora Collection's Color Twisters Change Upon Lip or Cheek Contact
Curated K-Beauty Boxes
FabFitFun Features Noteworthy K-Beauty Brands in its 'Seasonal Summer Box'
Breakthrough Beauty Brand Expansions
rhode Launches in Sephora, Marking a Major Retail Expansion
Takeout-Style Serum Sets
Glow Hub’s Skin Sips to Go are Packaged Like Cups in a Carrier
Richly Toned Fall Apparel
The Psycho Bunny Fall 2025 Collection Boasts Florals
Girl Group Beauty Campaigns
LANEIGE Taps KATSEYE for a JuicePop Box Lip Tint Campaign
Affordable Performance Cosmetics
Sona Cosmetics Delivers "Makeup Without the Markup"
Feel-Good Lip Products
Serotonin Beauty Makes Products for Self-Expression
Cafe-Style Beauty Pop-Ups
Charlotte Tilbury's Café Airbush Immerses Fans in New Products
Vibrant Water-Cream Blushes
Estée Lauder Debuts the 'Futurist Blushmaker Dewy Cheek Tint'
Counter-Wellness Skincare Collections
Party of You Delivers Joyful Remedies for Real Life
Bold Beauty Campaigns
IPSY Reframes Beauty as a Hobby with the 'I Play Beauty' Campaign
Floral High-End Makeup Capsules
Chanel Boasts Its Camélia Futura Makeup Collection This Summer
Pop Culture-Inspired Beauty Campaigns
Peter Thomas Roth Taps 'The Summer I Turned Pretty'
Pink Beauty Advent Calendars
IPSY Debuts Its Coveted 25-Day Advent Calendar
K-Beauty High Fashion Sponsors
COSRX Sponsors the MISS SOHEE during Paris Fashion Week
Mocktail-Inspired Beauty Masks
ESW Beauty Emphasizes Playful Packaging for Cosmetic Formulations
Summer Solstice Haircare Appliances
The Dyson Ceramic Apricot and Topaz Haircare Models are Chic
Springtime Cosmetic Collection Expansions
Stila Cosmetics Debuts 'All You, in Bloom' Capsule
In-The-Dark Cosmetic Pop-Ups
KissMe Ferme Debuts the Rouge Shop in the Dark Event
Summer-Themed Acne Patches
The Starface Play Pack Collection Takes a Playful Approach to Skincare
Dermatologist-Founded Skincare Brand Expansions
Fig.1 Beauty Has Launched on Sephora
Personalized Beauty-Tech Systems
MaXpace Lets Brands Produce Custom Formulas On-Site
Non-Crease-Proof Eyeshadows
Fara Homidi Beauty's Essential Eye Collection Achieves a Lived-In Look
Multi-Use Matte Cosmetics
MAC Cosmetics’ Multisculpt Matte is for the Eyes and Face
Fashion Brand Cosmetic Collections
Juicy Couture Beauty Products Come in a Variety of Options
Shoppable Beauty Routine Apps
BeautyShelf Helps Users Discover Authentic Recommendations
Luxurious Beauty Collections
The Louis Vuitton La Beauté Collection is Chic and Artistic
Eye Makeup Product Releases
Yves Rocher’s Botanical Eye Essentials Channel Spring Beauty
Customizable At-Home Nail Solutions
KISS Products Inc. Has Introduced Its Spring 2025 Lineup
Inclusive Self-Care Cosmetics
CHOC is an Empowering Makeup Brand for Melanin-Rich Skin
Spring Skincare Sampling Boxes
The NewBeauty Spring 2026 TestTube Box is Curated
Romance Series Makeup Capsules
NYX Drops its Vibrant and Shimmery 'NYX Bridgerton Collection'
Emotional Wellness Neurocosmetics
The Skin-Brain Axis Inspired Gotha Cosmetics' Neuroaura Concept
Birthday Beauty Capsules
The Rhode Birthday Edit 2025 Brings Scented Tints and New Accessories
Wet-Pressed Powder Highlighters
Kosas Launches the 'Shiny Objects' Range
Edgy Cruelty-Free Cosmetics
Barry M Beauty's Rebrand Embraces Its Rebellious Roots
Long-Wear Makeup Retail Expansions
SACHEU's Product Line is Now Available in Target
Skin-Loving Cruelty-Free Cosmetics
Lush's New Skincare-Makeup is Nourishing & Multitasking
Pigmented Lip-Conditioning Products
Estée Lauder's Pure Color Melt-On Glosstick Brings the Shine
Comedy Horror Cosmetics
The NYX Cosmetics x Wednesday Collection Creates Fun, Dark Designs
South Asia-Influenced Cosmetics Brands
Just B Cosmetics Champions Bold Beauty and Inclusivity
Korean Color Cosmetics Assortments
I'm Meme Debuts a Curated Assortment at Target
Metallics-Forward Makeup Capsules
Morphe Debuts the Dazzling Metallics Collection at Ulta
Heart-Themed Makeup Collections
ColourPop Debuts its 'Heart to Get Valentine’s Day Collection'
K-Beauty Skincare Collections
COSRX Receives the Prestigious Amazon’s Choice Badge
Advanced Dermocosmetics Collections
Teoxane's Skincare Solutions Share Clinically Proven Formulas
Skincare-Based Makeup Launches
Glow Recipe Extends its Nourishing 'Hues Collection'
High-Performance Cosmetic Lines
Clariant Introduces a New Collection of Personal Care Products
Multi-Benefit Lip Treatments
The Outset's Lip Oasis Gossy Treatment Fortifies the Skin Barrier
Actress-Approved Skincare Boxes
The goop Detox Box Contains Gwyneth Paltrow’s Glow Essentials
Sunset-Inspired Blushes
MAC Cosmetics' Strobe Beam Liquid Blush Comes in Warm Reds, Mauves & More
Bubble Tea-Backed Mascaras
Maybelline Taps Chatime to Promote the New Colossal Bubble Mascara
Puzzle Cube Advent Calendars
Benefit's Glam Cube Makeup Advent Calendar Shares Full Sizes & Minis
Game-Themed Beauty Pop-Ups
Benefit Cosmetics' Beneland Shares Playful, Giftable Product Sets
Coastal France Cosmetics Collections
The NARS Hot Escape Collection is for Cheeks, Lips and Eyes
Elegant Holiday Beauty Kits
U BEAUTY Has Curated a Collection of Five Distinct Skincare Kits
Peach-Inspired Makeup Series
ColourPop Launches the ‘Sweet Peach’ Collection as Color of the Month
Lash Brand Expansions
Lilly Lips Marks Lilly Lashes’ Expansion Into Color Cosmetics
Curated Canadian Beauty Sets
The Beauty Edit Vol. 1 Showcases Canada’s Indie Beauty Talent
Expansive Personal Care Lines
method launches at Ulta Beauty and Introduces Exclusive Products
Luxe Beauty Oil Expansions
Moroccanoil® Launches in Ulta Beauty
Color-Matching Beauty Devices
The BoldHue Starter Kit Makes Persoanlized Foundation in Minutes
Adorable Beauty Sets
KimChiChic Beauty and Caboodles Present a Limited-Edition Set
Beauty Product Easter Gifts
The Next Beauty Easter Egg Was Created with Cath Kidston
Glow-Focused Beauty Campaigns
Pixi Beauty Debuts the 'Glow, Reimagined' Collection
Couture Texture Formulas
Gattefossé Unveiled its Haute Couture Collection
Month-Long Beauty Pop-Ups
Revlon Canada Celebrates National Lipstick Day with an Exclusive Pop-Up
Dual-Purpose Makeup Products
KimChi Chic Beauty's Effin Sculpt Highlights and Contours
Social-First Shade Match Campaigns
Erborian's Find Your Match Experience Launched on TikTok
K-Beauty Retail Expansions
HANYUL Launched Three Signature Collections at Sephora Canada
Glow-Enhancing Sun Care Products
Australian Gold® Debut Three New Launches for the Warmer Months
Month-Long Color Celebration Events
Sally Beauty is Running the Exciting COLORfest
Cafe-Inspired Skincare Events
Sweet July Skin Hosted a Unique Party for its Coffee Fix Night Cap
Bronzer Shade Expansions
Just B Cosmetics Debuts Cool Bronze Pigment Glow Ahead of Holiday Glam
Spring-Inspired Nail Polish Kits
Beetles Gel Polish Debuts Its Taste of Spring 2026 Collection
Celebratory Beauty Expansion Campaigns
KimChiChic Beauty Celebrates Its Inclusion in Ulta
Celebrity Makeup Artist-Backed Brands
Patrick Ta Beauty Enters Sephora Middle East
Buildable Beauty Balms
CoverGirl TurBlend Skin Enhancer Balms Offer Buildable Color
Shimmery Eyeshadow Sticks
Tower 28's GoGo Cooling Shimmer Eyeshadow Stick is Hydrating
Compact Glow-Focused Gift Sets
Glow Recipe Boasts the Best of Glow Hues Gift Set
Curated Firming Skincare Routines
Bonjou Beauty's Summer Skincare Capsule is Thoughtfully Curated
Spiced Makeup Collaborations
Rare Beauty and Tajin Partner to Create a Cheek & Lip Stain
Lip Product Revivals
rhode's Most Requested Lip Tints and Treatments are Now Here to Stay
Luxurious Beauty Launches
La Beauté Louis Vuitton Debuted with Refillable Makeul and Artful Design
Convenient Cosmetic Sticks
KimChi Chic Beauty Launches Kim Cheeky Lip & Cheek Sticks