Cat Milk Lip Glosses

Applying This Lip Gloss from 'Felissimo' Feels Like Kissing a Kitten's Nose

Japanese cosmetics brand 'Felissimo' released a cat milk lip gloss that is meant to feel as if one is kissing a kitten's wet nose.

The 'Hin-Yari Ohana' gloss features a metal rollerball applicator and is lightly scented with real cat milk. This lip gloss would make the perfect gift for any cat lover, but it is also made with lip-softening ingredients. Available in three colors, this novelty lip gloss is made with nourishing shea butter and hyaluronic acid. Using the cat milk lip gloss is quite pleasant; it feels cooling and smooth due to the rollerball applicator.

Novelty products for cat lovers have been streaming into the marketplace, allowing animal lovers to indulge their eccentricities -- consider the popularity of cat cafes.

Novelty Cat Products
Opportunity for brands to create unique and playful cat-related products that cater to the growing market of cat lovers.
Sensory Beauty Experiences
Potential for cosmetics brands to innovate and develop products that provide unique sensory experiences, such as the feeling of kissing a kitten's nose.
Animal Theme Cafes
Rising trend in the creation of animal-themed cafes, providing opportunities for entrepreneurs to create unique dining experiences centered around specific animals.

Industries Being Reshaped

Cosmetics
Cosmetics companies can explore the development of novelty lip glosses and other beauty products that incorporate playful animal themes.
Gift and Novelty
Opportunity for gift and novelty industries to expand their offerings with cat-related products, catering to the large market of cat lovers.
Food and Beverage
Creation of animal theme cafes presents opportunities in the food and beverage industry to create unique dining experiences that attract animal lovers.
SCORE
4.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 41%
Activity 75%
Freshness 8%

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