Lip Color Amplifiers

The YSL Vernis À Lèvres Amplifier Changes the Tone of Any Lip Color

The YSL 'Vernis À Lèvres Amplifier' is an innovative new product designed to work as a lip color amplifier.

When applied to bare lips, these lip primers will add staying-power and change the undertone of any lip color you apply over top of them. Essentially, these work with the same principles of color theory. Most conventional lip colors have some kind of red tone, but they will also have blue or yellow or magenta undertones depending on the shade.

If you apply an opaque primary color underneath, these products will appear to shift the tone of that shade to the primer color. Consumers seeking versatility will enjoy playing around with these colored primers. Alternatively, the lip color amplifiers could be used alone for a super bold and playful look.

Color-shifting Lip Products
The YSL Vernis À Lèvres Amplifier changes the undertone of any lip color with color theory principles.
Versatile Lip Primers
The lip color amplifiers add staying-power and can be used alone or with other lip colors for a bold and playful look.
Innovation in Lip Cosmetic
The YSL Vernis À Lèvres Amplifier is an innovative product that offers consumers new possibilities for lip color experimentation.

Industries Being Reshaped

Cosmetics
The lip color amplifiers introduce a new category of lip products that can revolutionize the cosmetic industry.
Fashion and Beauty Retail
Retailers in the fashion and beauty industry can benefit from offering the YSL Vernis À Lèvres Amplifier as a unique and versatile lip product.
Makeup Artistry
Makeup artists can use the lip color amplifiers to create stunning and customized lip looks for their clients.
SCORE
4.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 55%
Activity 65%
Freshness 8%

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