Subtractive Device

Emerging markets, specifically India, integrate tech that focuses on limitation

Implications - An interesting approach to cost-saving and streamlining, the Indian tech industry is moving toward subtractive device features -- such as limited data or refurbishing vs. purchasing anew. This is a divergent practice to the excess-is-best approach North American countries employ toward technology that indicates a consumer needs-based development process.
SCORE: 6.1
This Month and Mild Top 4 Examples: 1,913 Total Clicks Feb 16 - Nov 16
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Consumer Insight Topics: TechMobile
Refurbished Smartphone Businesses - Amazon India Launched a Service That Sells Repurposed Phones
SCORE: 8.5
This Quarter and Hot 1,513 Clicks Pub: Sep 19, 16
Refurbished Smartphone Businesses
Amazon India Launched a Service That Sells Repurposed Phones
Amazon India has started to sell refurbished smartphones in order to meet demands as well as compete with other e-commerce companies in the Indian market. India’s enormous population has... [More]
Disruptive Phone Operating Systems - CREO's Android Operating System Will Bridge Hardware & Software
SCORE: 5.2
This Year and Mild 238 Clicks Pub: Feb 2, 16
Disruptive Phone Operating Systems
CREO's Android Operating System Will Bridge Hardware & Software
CREO, a consumer technology startup based in the Indian IT hub of Bengaluru, is building a proprietary Android operating system that is designed to offer a unique and comprehensive experience to... [More]
Offline-Only Smartphones - The Xiaomi Redmi 3S Plus is Available In Indian Stores Only
SCORE: 5.1
This Quarter and Untested 125 Clicks Pub: Oct 7, 16
Offline-Only Smartphones
The Xiaomi Redmi 3S Plus is Available In Indian Stores Only
Chinese smartphones are becoming wildly popular in India due to the fact that they manage to combine great affordability and decent features, which is why Xiaomi has decided to go ahead and take the... [More]
Data-Saving Smartphones - This High-Tech Smartphone Helps You Cut Back On Data and Battery Usage
SCORE: 3
This Year and Untested 37 Clicks Pub: Aug 24, 16
Data-Saving Smartphones
This High-Tech Smartphone Helps You Cut Back On Data and Battery Usage
Samsung has gone ahead and unveiled a new high-tech smartphone, the Z2, that is targeted towards the Indian handset market. This high-tech smartphone is the first Samsung device to make use of the... [More]