Premiumized Container

Luxury-seeking consumers opt for products encased in glass packaging

Implications - Gaining awareness of the toxic effects of chemicals seeping into their foods, beverages and beauty products, consumers seeking a more premium experience are reaching for items with glass packaging as a safer and, ultimately, chicer alternative. Optimized to fit in well with both eco-conscious and minimalist aesthetics, this shift towards glass containers offers both brands and consumers the opportunity to convey a more premium lifestyle message.
SCORE: 7.7
This Week and Warm Top 5 Examples: 6,320 Total Clicks Jun 16 - Nov 16
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Consumer Insight Topics: MarketingLifestyleFoodEcoBranding
Herbaceous Facial Products - Mullein & Sparrow's Facial Steam Blends Organic Herbs to Detoxify Skin
SCORE: 9.3
This Quarter and V. Hot 2,341 Clicks Pub: Oct 26, 16
Herbaceous Facial Products
Mullein & Sparrow's Facial Steam Blends Organic Herbs to Detoxify Skin
Lavender, chamomile and rosemary are a few of the healing organic herb ingredients that can be found in Mullein & Sparrow’s Facial Steam, a naturally detoxifying skincare product. The... [More]
Landscape-Inspired Water Bottles - The 'Puro' Water Bottles are Inspired by Nature
SCORE: 8.6
This Quarter and Hot 2,062 Clicks Pub: Oct 1, 16
Landscape-Inspired Water Bottles
The 'Puro' Water Bottles are Inspired by Nature
Designed to show off its premium quality water, the Puro concept collection offers water bottles that are made with sophisticated materials. The collection comes in tall cylindrical glass tubes... [More]
Gourmet Jar Meals - Anocolie Offers Sustainably Seasonal Foods Packaged in Reusable Glass Jars
SCORE: 7.1
This Year and Hot 1,441 Clicks Pub: Jun 21, 16
Gourmet Jar Meals
Anocolie Offers Sustainably Seasonal Foods Packaged in Reusable Glass Jars
Ancolie is a restaurant located in the U.S. that is doing its part to offer sustainably packaged foods with jar meals served in glass containers. While the presentation is rustic, the reusable... [More]
High-End Instant Coffee Packaging - The Tchibo Exclusive Instant Coffee Product Branding is Elegant
SCORE: 6.5
This Month and Warm 298 Clicks Pub: Nov 16, 16
High-End Instant Coffee Packaging
The Tchibo Exclusive Instant Coffee Product Branding is Elegant
With coffee culture continuing to maintain popularity with a variety of different consumers, the Tchibo Exclusive Instant Coffee product branding aims to help reinvent a common way to consume the... [More]
Glass Confectionery Bottles - Hagelswag Packages Its Cocoa Nibs in Reusable Glass Chocolate Bottles
SCORE: 4.5
This Year and Mild 178 Clicks Pub: Jun 2, 16
Glass Confectionery Bottles
Hagelswag Packages Its Cocoa Nibs in Reusable Glass Chocolate Bottles
Rather than packaging its cacao nibs in a plastic pouch or a box, Hagelswag makes use of a reusable plastic-free chocolate bottle instead. The glass bottle system allows the product to be seen... [More]