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Brag Materialism

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The rise in objects that cost obscene amounts of money


Implications - Luxury has become a quality which can be ‘bought’ by just about anyone. As opulence has been made available to the masses by high-end designers or those knocking off their creations, truly affluent braggarts are seeking extreme wealth exhibitionism in the form of multi-million dollar purchases.
 Score:
5.6
Hot
Top 6 Examples:
223,465 Total Clicks
Date Range:
Jan 08 - Sep 08
Popularity  
Activity  
Freshness  
DEMOGRAPHICS

Featured Examples


$2 Billion Homes
 Score:
5.5
Peaked and Viral
76,814 Clicks in 263 w
Pub: May 3, 08

$2 Billion Homes

Antilla is World's Most Expensive House (FOLLOW-UP)
Nearly a year after our first post, we have more info about the personal skyscraper being built by Mukesh Ambani, the head of the Mumbai-based petrochemical Reliance Industries. He is also the fifth richest… [More]

$500 Million Homes
 Score:
6.2
Peaked and Viral
105,373 Clicks in 253 w
Pub: Jul 11, 08

$500 Million Homes

La Leopolda
Originally built for the mistresses of King Leopold of Belgium, La Leopolda is currently owned by Russian billionaire, Roman Abramovich, and some are referring to as the world’s most expensive house.… [More]

$3 Million Uber Car
 Score:
6.1
Peaked and V. Hot
14,550 Clicks in 279 w
Pub: Jan 14, 08

$3 Million Uber Car

Bugatti Project Lydia
Bugatti has their sights set on unseating Ferrari as the world's supercar manufacturer. On the heels of the VW-built Veyron, comes Project Lydia, named for Bugatti's wife. We thought the Bugatti Veyron… [More]

$5 Million Commercials
 Score:
5.8
Peaked and Hot
10,746 Clicks in 255 w
Pub: Jun 30, 08

$5 Million Commercials

Gisele & Stallone for VW
Brazilian beauty Gisele Bündchen stars along Sylvester Stallonein in a new Volkswagen commercial. The action packed commercial reportedly cost a cool $5 million! The commercial promotes the Volkswagen… [More]

Million Dollar Dresses
 Score:
5.7
Peaked and Warm
5,728 Clicks in 261 w
Pub: May 19, 08

Million Dollar Dresses

Alberta Ferretti Gown for AIDS
I Cannes not stop dreaming of the French Riviera, especially with all the media coverage. Now on top of celebrity siting and movies reviews comes news of a million dollar gown that will be sold in Cannes,… [More]

$2 Million Dollar Sandals
 Score:
4.8
Peaked and Warm
10,254 Clicks in 257 w
Pub: Jun 14, 08

$2 Million Dollar Sandals

Stuart Weitzman's Tanzanite Shoes
These sandals from Stuart Weitzman are priced at $2 million dollars. The super expensive silver-leathered footwear are decorated with 185 carats of tanzanite which is a rare gemstone found only in Africa… [More]


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