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Emerging ultra luxury opportunities for innovators, entrepreneurs and creative minds

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Score: 7.8
Recent and Warm Top 4 Examples: 4,240 Total Clicks Date Range: Dec 15 - Feb 16
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Distinctive high-end electric vehicles entice consumers seeking opulence
Implications - As the auto market moves closer to making electric vehicles accessible to the average consumer, many manufacturers are pairing ultra-luxurious EV concepts and bold contemporary designs. In addition to being a means of saving on fuel costs, such opulent electric vehicles provide high power-to-weight ratios while taking on the appearance of supercars. This shift speaks to the mainstream acceptance of fossil fuel scarcity and suggests that opulence is not mutually exclusive with conspicuous consumption. [More]
Score: 5.4
This Year and Warm Top 4 Examples: 20,730 Total Clicks Date Range: Apr 14 - Feb 15
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Male consumers opt for a luxurious experience when it comes to personal care
Implications - Once a mark of rugged masculinity reserved for outdoorsmen, the beard has become a widespread and popular facial hairstyle. When it comes to upkeep and maintenance, male consumers are keen on luxurious, high-end tools and products that augment the experience of having a beard, as opposed to just the look. The greater emphasis on indulgent grooming rituals signifies a shift in masculinity, as men are more willing to consider aesthetics, pampering and self-care. [More]
Score: 7.4
Viral Top 4 Examples: 64,511 Total Clicks Date Range: Jan 14 - May 14
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Traditionally simple products get a luxurious overhaul for the status-obsessed
Implications - As the population of nouveau riche consumers rises, a want for luxury products that still carry a semblance of middle-class life are satiating demand for lifestyle accommodation. The utilization of precious materials to upgrade traditional goods augments the concept of everyday luxury for consumers who continue to demand the further integration of an upscale lifestyle. [More]
Score: 7.9
Viral Top 4 Examples: 224,146 Total Clicks Date Range: Sep 13 - Sep 14
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Catering to the wealthier retiree, mobile homes are luxuriously upgraded
Implications - As the gap between the upper and lower class grows increasingly wider for those arriving at retirement age, the draw of the 'simple' life to the wealthy strengthens as a way to escape the throws of luxury. This is being reflected in opulent mobile homes complete with the luxuries of mansion living. [More]
Score: 6.9
V. Hot Top 4 Examples: 63,210 Total Clicks Date Range: Sep 13 - Apr 14
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Expensive products designed to be discarded mark an acceptance of excess
Implications - The notion of disposable income has a new meaning as the luxury-obsessed opt for single use products that feature lavish stylings. This statement of ultra-excess pushes against luxury goods as investments and acknowledges the lengths retailers must reach to satiate international luxury product demand. [More]
Score: 6.7
V. Hot Top 4 Examples: 73,671 Total Clicks Date Range: Feb 13 - Jan 14
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Speaking to desire for impracticality, the watch market highlights uselessness
Implications - As the number of clientele for luxury goods continues to grow exponentially, the notion of opulence is being expanded to include a design ethos that highlights uselessness. With specific regard to timepieces, this movement of worthless luxury products signifies a preference for status over function; as designer goods become commonplace, the status-obsessed require continued stimulation in new and exotic ways. [More]
Score: 4.7
Warm Top 4 Examples: 33,319 Total Clicks Date Range: Jul 12 - Jun 13
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Fashion royalty is being brought back down to Earth
Implications - Reflecting a desire for more down-to-Earth celebrity culture, consumers are responding to media that pokes fun at seemingly untouchable fashion icons. Connecting consumers to fashion culture, this type of work allows people to relate to an elite, high-end world without spending the money to participate. [More]
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Score: 4.7
Hot Top 4 Examples: 16,414 Total Clicks Date Range: May 12 - Dec 12
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Rise of lavish tech devices for the luxury-loving consumer
Implications - Recently, fashion designers have been proliferating the tech industry, offering designer cases and accessories for consumers' phones, tablets and laptops. Now, consumers can not only accent their gadgets with luxurious accessories, but they can also purchase the most lavishly expensive devices as well. Ranging from cameras and speakers to smartphones and mice, these ultra-luxurious gadgets appeal to consumers who are more than willing to break the bank for luxury in all its forms. [More]
Score: 4.7
Warm Top 4 Examples: 34,685 Total Clicks Date Range: Dec 11 - Nov 12
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Black diamonds become basis of inspiration for a variety of opulent goods
Implications - Carbonado, or "Black Diamonds," are now the luxury good to covet. As these gems are very rare, they offer the feeling of exclusivity, but they also provide a dark mystique that can make one feel both sexy and subversive. While real black diamonds are hard to come by and even more expensive to purchase, that's not stopping designers from using them as inspiration, evidenced in the cars, beauty products, jewelry and even gourmet foods that have been influenced by these precious stones' magic and mystery. [More]
Score: 4.6
Warm Top 4 Examples: 33,702 Total Clicks Date Range: Apr 12 - May 12
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Luxurious eco innovations for the affluent environmentally minded consumer
Implications - The idea of eco-friendly living is often accompanied by images of things like used clothing, recycled trash, rusty shipping containers and other non-luxurious innovation. This wrongly associates going green with a less opulent lifestyle, which many designers are striving to correct. Through the availability of high-end products, including extravagant bicycles, designer upcycled goods and even high-end shipping container housing, affluent eco-minded consumers can continue living their lives of luxury without assuming that a greener lifestyle means a thriftier one. [More]