Parents look to impart a sense of healthy eating as early as possible
Implications - As the average consumer grows more health conscious, more attention is paid to the chemical content of everything from toothpaste to baby food. In hopes of having healthy eating habits echo through generations, consumers are demanding more organic and vegan baby food options. This speaks to a consumer desire to live a truly holistically healthy life.
Trend Themes
1. Increased Demand for Organic Foods - Organic and vegan baby food options are in high demand as consumers pay more attention to the chemical content of their products.
2. Engaging All Five Senses - Companies are developing innovative organic baby food products that engage all five senses of the baby in order to encourage healthy eating.
3. No Junk Promise - The 'No Junk Promise' on baby food packaging has become an essential feature to let consumers know that products are made with healthy ingredients.
Industry Implications
1. Organic Food Industry - The trend toward healthier eating habits is driving growth in organic food markets for both babies and adults.
2. Baby Food Manufacturing Industry - Baby food manufacturers are capitalizing on increasing demand for organic and engaging baby food products.
3. Health and Wellness Industry - There is a growing focus on health and wellness, leading to innovations in organic baby food options and holistic healthy lifestyles for the entire family.
4 Featured, 32 Examples:
178,135 Total Clicks
Date Range:
Jan 14 — Mar 15
Trending:
Average
Consumer Insight Topics:
