PRO Trends Emerging opportunities for innovators, entrepreneurs and creative minds
Username
Remember Me!
Password
Trend Hunter Dashboards
Score: 5.9
This Year and Warm Top 4 Examples: 7,771 Total Clicks Date Range: Dec 13 - Jun 14
DEMOGRAPHICS
Popularity
Activity
Freshness
A need for parental adaptability prompts sensor-equipped products for newborns
Implications - Maintaining the needs of newborns can be quite the challenge, especially for working parents. Seeking to provide care in a more pragmatic manner, parents are turning to smart gadgets that help automate activities like feeding and diaper-changing, offering something more efficient than simple monitoring. [More]
Score: 6.8
This Year and Warm Top 4 Examples: 7,958 Total Clicks Date Range: Jan 12 - Jun 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Encouraging engagement, infant programs combine play and interaction
Implications - Social skills are of the utmost importance in today's digital world, and only peer-to-peer play can prepare children for the adult world. Seeking to foster bonds with other kids, parents are turning to programs that help promote socialization. Baby spas and DJ schools provide a social alternative to at-home bonding and a desire to foster a more socially integrated generation in the face of dwindling person-to-person interaction. [More]
Score: 6.8
This Year and Warm Top 4 Examples: 14,396 Total Clicks Date Range: Sep 13 - Jun 14
DEMOGRAPHICS
Popularity
Activity
Freshness
As childhood activity decreases, parents and brands reframe healthy living
Implications - Activity for North American children is no longer an assumed pastime, which has lead to the rebranding of activity as hip to enhance parental social status and childhood health levels. Traditionally mature workouts are given a juvenile makeover to satisfy children looking to emulate adulthood and avoid the progress of child obesity. [More]
Score: 7.4
This Year and Warm Top 4 Examples: 51,183 Total Clicks Date Range: Sep 13 - Jun 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Instead of forcing children outside, parents opt for health-centric fixtures
Implications - As the amount of time children spend inside continues to rise, the incorporation of workout furniture for youths is making healthy choices a constant. Instead of forcing kids outside for exercise, parents are opting to soothe technology-laden youth with simple furniture designs that force activity in a more subtle way. [More]
Score: 6
This Year and Warm Top 4 Examples: 5,873 Total Clicks Date Range: Sep 13 - Jun 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Parents opt for athletic-focused clothing for kids for a lifestyle extension
Implications - As parents plateau with their own healthy endeavors, the incorporation of offspring into fitness-focused lifestyles is being supported with infant clothing designed for working out. The instilling of healthy habits early revolts against rising obesity rates in North America that are causing parents to become hyper aware of reduced life expectancy. [More]
Trend Hunter Services
Score: 5.6
This Year and Warm Top 4 Examples: 6,174 Total Clicks Date Range: Dec 13 - Jun 14
DEMOGRAPHICS
Popularity
Activity
Freshness
As parents project health woes onto offspring, child fitness trackers rise
Implications - The digitization of fitness is reaching new heights and being incorporated by families as an effective means to track child development and health. As parental concerns for health and reliance on technology rise, the expansion of fitness tracking into the child market sets youth up to be healthier in their adult years. [More]
Score: 6.3
This Year and Warm Top 4 Examples: 24,554 Total Clicks Date Range: Sep 12 - May 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Leather is adapted for all age groups to communicate luxury and edge
Implications - The post-recession consumer is very interested in opportunities to communicate status, making leather an ideal material for all wares. Accelerating this pattern, many companies are using leather for unexpected products, such as products for babies and children. This signifies a lean toward a holistically prestigious lifestyle. [More]
Score: 6.7
This Year and Warm Top 4 Examples: 12,993 Total Clicks Date Range: Feb 13 - May 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Crochet moves from stale pastime to opportunity to express individuality
Implications - Previously seen as a hobby for the agoraphobic, the art of crochet is being revamped as an easy means to express individuality. As the DIY wave picks up the pace, more methods of easy creation and customization are becoming popular. In an age where individuality reigns supreme, consumers respond well to the opportunity to express themselves. [More]
Score: 6
This Year and Mild Top 4 Examples: 14,532 Total Clicks Date Range: Nov 13 - Apr 14
DEMOGRAPHICS
Popularity
Activity
Freshness
High-fashion infant styles get a comfort-focused overhaul
Implications - Parents are looking to outfit their children in high-fashion clothing today more than ever, which is being taken into account by brands with comfortable styles that accommodate finicky infants. Utilizing luxurious materials like cashmere and organic cotton to marry function and form, the styles satisfy parental desire to outfit offspring in fashionable clothing without having to compromise comfort. [More]
Score: 5.7
This Year and Mild Top 4 Examples: 40,699 Total Clicks Date Range: Feb 13 - Apr 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Seeking methods of care, parents turn to soft and supportive furnishings
Implications - While constantly cradling infants is one way to ensure overall security, frequent care is often a challenge, especially for working parents. Seeking methods of protection in a more convenient manner, parents are turning to softly cushioned infant furnishings to add physically supportive features to more independent baby accessories. Encouraging autonomy while simultaneously providing safe comfort, cushioned furnishings speak to a desire for more autonomous, yet equally supportive methods of upbringing. [More]