Co-Branded Tech

Tech companies team up with other brands to explore new territory

Implications - Many tech brands are partnering with other companies to create memorable experiences for consumers. In pursuing collaboration with brands in different industries, tech brands continue to push the boundaries of innovation. This approach not only results in unique products and services, it also allows brands to capture markets they may otherwise overlook.
SCORE: 5.4
Mild Top 5 Examples: 6,828 Total Clicks Apr 15 - Dec 15
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Activity
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DEMOGRAPHICS
In-Flight Streaming Launches - The Amazon on JetBlue Pop-Up Showcases the New In-Flight Media
SCORE: 7.5
Hot 3,800 Clicks Pub: Dec 30, 15
In-Flight Streaming Launches
The Amazon on JetBlue Pop-Up Showcases the New In-Flight Media
The Amazon on JetBlue partnership recently kicked off with an immersive pop-up activation at New York City’s JFK International Airport. The pop-up is located in JFK Airport’s Terminal 5... [More]
Running Soundtrack Apps - Adidas and Spotify Partner to Offer the 'adidas go' App
SCORE: 5.1
Warm 1,433 Clicks Pub: Apr 30, 15
Running Soundtrack Apps
Adidas and Spotify Partner to Offer the 'adidas go' App
Spotify and adidas have teamed up to release ‘adidas go,’ an app that curates users’ soundtrack according to their pace. The app functions by using the iPhone’s... [More]
Cinema-Simulating Headsets - This VR Application Recreates the Movie Theater Experience at Home
SCORE: 4.1
Warm 1,046 Clicks Pub: Sep 24, 15
Cinema-Simulating Headsets
This VR Application Recreates the Movie Theater Experience at Home
‘Samsung’ teamed up with ‘Oculus Rift’ to produce a VR application that recreates the movie theater experience at home. Although there are many ways for consumers to enjoy... [More]
Smart Transportation Networks - Sprint and Cisco's Wi-Fi Network Will Make Kansas a Connected City
SCORE: 4.6
Mild 166 Clicks Pub: Oct 16, 15
Smart Transportation Networks
Sprint and Cisco's Wi-Fi Network Will Make Kansas a Connected City
As part of its mission to create connected city infrastructure by rethinking urban services, Cisco teamed up with Sprint for a new intelligent Wi-Fi network in downtown Kansas City. The new Wi-Fi... [More]
Televisual Travel Apps - Airbnb Rentals are Now Brought to Life Through Apple TV
SCORE: 4.3
Untested 383 Clicks Pub: Sep 9, 15
Televisual Travel Apps
Airbnb Rentals are Now Brought to Life Through Apple TV
Browsing through Airbnb rental spots just got easier with the new Airbnb app for Apple TV.  As Tim Cook spoke during Apple’s special event, on the screen behind him was the phrase “... [More]
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