The August 2019 business trends are full of innovative ideas that transcend the overall customer experience. The list of products and services are progressive in numerous ways, one of which is exemplified by Nestlé. It recently launched a healthier recipe to its popular chocolate treats using natural ingredients.
Eliminating the incorporation of artificial sugar, flavors, or chemically charged sweeteners, it mimics the same taste using the sweet white pulp. This is drawn directly from the cocoa bean, turning it into a powder that enhances the sweetness. This is starting to employ in Japan, specifically with Kit Kats before internationally implemented in 2020. Another great example this month is by FYE -- its special pop-up location features merchandise and exclusive products that arrived just in time for the San Diego Comic-Con.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
