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Top 100 Youth Trends in 2017

From Empowering Doll Toys to Gender-Fluid Children's Apparel

— January 28, 2018 — Life-Stages
These 2017 youth trends range from inclusive and empowering dolls to gender-fluid children's fashions.

As retailers embrace a more diverse approach to youth marketing, apparel, toys, and even educational materials are becoming less gender-biased and more open-minded. Products that embody this marketing evolution include Toca Boca's gender-neutral accessory collection, along with Kuen Tang's inclusive graphic novel which follows a main character who is living with a disability.

Other notable youth trends include playroom-inspired cinemas, and cruise excursions that encourage family bonding while catering to different age groups and niche interests.

When it comes to interactive retail, AR toy aisle apps like 'Play Chaser' by Toys "R" Us help draw in young consumers with the help of a virtual Geoffrey the Giraffe mascot while simultaneously offering product info for parents.

To learn more about Youth trends in the year ahead, deep dive into Trend Hunter's 2018 Trend Report and immerse yourself in our crowd-sourced research collection.
6.2
Score
Popularity
Activity
Freshness
98
Inclusion-Focused Comic Books
Inclusion-Focused Comic Books
This Inclusive Comic Book Was Created in Collaboration with Artists
<
97
Music-Mixing Games
Music-Mixing Games
Hasbro and Harmonix Teamed Up to Create 'DropMix'
<
96
Parental Discipline Stools
Parental Discipline Stools
The Time Out Sand Timer Stool Lets Kids Know How Long to Sit For
<
95
Redefined Family Portraits
Redefined Family Portraits
"Chosen Families" are Celebrated in This LGBTQ Photo Series
<
94
Charitable Toy-Building Campaigns
Charitable Toy-Building Campaigns
LEGO's 'Build to Give' Supports Kids in Hospitals
<
93
Pod-Encased Woodland Toys
Pod-Encased Woodland Toys
Golden Bear's Bush Baby Range Pairs with 'Bush Baby World' Webisodes
<
92
Princess Toy Subscriptions
Princess Toy Subscriptions
PleyBox's Subscription Service for Kids Has Official Disney Items
<
91
Combative Unicorn Card Games
Combative Unicorn Card Games
'Unstable Unicorns' is Card Game That Pits Friends Against Another
<
90
Chocolate Tyrannosaurus Rexes
Chocolate Tyrannosaurus Rexes
The Chocolate Construction T. Rex is an Archaeological Treat
<
89
Tangible Programming Toys
Tangible Programming Toys
The 'PETS' Programming Learning Kit Gets Kids Started with Tech
<
88
Retrofitted Family Cruise Ships
Retrofitted Family Cruise Ships
The Princess Cruises Caribbean Princess was Upgraded for Families
<
87
Scannable Coloring Books
Scannable Coloring Books
The Color Notebook Lets Parents Save Kids Artwork Before Reusing It
<
86
Contained Play Equipment Pallets
Contained Play Equipment Pallets
PlayPallets Provides Access to Sports Equipments to Kids in Need
<
85
GPS Safety Tracker Wearables
GPS Safety Tracker Wearables
The 'Dristee' Keeps Kids and the Elderly Independent and Healthy
<
84
Cartoon Friendship Toys
Cartoon Friendship Toys
TOMY's Molang Toys Teach Respect, Happiness and Solidarity
<
83
Kid-Friendly Therapy Robots
Kid-Friendly Therapy Robots
'Darwin' Provides Robot Therapy to Children with Cerebral Palsy
<
82
Ergonomic Child Bike Seats
Ergonomic Child Bike Seats
The Shell Child Carriers Fit onto the Front or Back of Bikes
<
81
Monstrous Milkshake Cartons
Monstrous Milkshake Cartons
Monster Milkshakes Boasts Five Lively Flavors and Expressive Packaging
<
80
Finger-Sized Monkey Toys
Finger-Sized Monkey Toys
Fingerlings Baby Monkeys Know When They are Being Touched or Talked To
<
79
Musical Flying Disks
Musical Flying Disks
The Disc Jock-e is an Outdoor Toy That Boasts Bluetooth Connectivity
<
78
Portable Coloring Sets
Portable Coloring Sets
OMY's Pocket-Sized Coloring Kit Neatly Dispenses a Roll for Coloring
<
77
Droid Creator Kits
Droid Creator Kits
LittleBits' Droid Inventor Kit Helps Kids Assemble Star Wars-Inspired Botss
<
76
Child-Tracking Shoe Wearables
Child-Tracking Shoe Wearables
The 'Monkey' Wearable Sensors Warn Parents If Kids Stray Too Far
<
75
Russian-Inspired Wooden Toys
Russian-Inspired Wooden Toys
52 FACTORY's RED DOLLS Modernize Traditional Russian Toys
<
74
AR-Infused Teddy Bears
AR-Infused Teddy Bears
Seedling's 'Parker' Teaches Children About Empathy and Problem Solving
<
73
Carnival Chance Games
Carnival Chance Games
'Pie Face Sky High' is a New Standing Version of Hasbro's Pie Face Game
<
72
AR Coding Robots
AR Coding Robots
Pai Technology's 'PaiGO' is a Bot That Teaches Programming for Children
<
71
Biographical Children's Books
Biographical Children's Books
'Yayoi Kusama: To Infinity and Beyond!' Depicts the Japanese Artist
<
70
Luxury British Soapbox Racers
Luxury British Soapbox Racers
This Aston Martin Soapbox Racer is Based on the V8 Vantage GTE
<
69
AR Toy Aisle Apps
AR Toy Aisle Apps
Toys "R" Us' 'Play Chaser' App Brings Its Retail Store to Life
<
68
Language-Teaching Robots
Language-Teaching Robots
The EMYS Interactive Robots Help Your Child Learn a Foreign Language
<
67
Collapsible Infant Wagons
Collapsible Infant Wagons
The Veer Cruiser Premium Stroller Wagon Can be Stored in the Trunk
<
66
Liquid Art Toys
Liquid Art Toys
'Artsplash' is a Unique 3D Art Toy for Kids That's Powered by Water
<
65
Knotted Fashion Kits
Knotted Fashion Kits
Make It Real's Fashion Craft Toys Encourage Creativity and Customization
<
64
Wearable Kiddie Cameras
Wearable Kiddie Cameras
Benjamin Button Camera Makes Recording Memories Continuous and Effortless
<
63
Dry-Erase Board Games
Dry-Erase Board Games
This DIY Board Game Kit Boasts a Reusable Base and Cards
<
62
Collectible Egg Carton Toys
Collectible Egg Carton Toys
Hatchimals' Newest 'Colleggtibles' for Kids Take the Form of Cartons
<
61
Superhero-Inspired Kids Clothing
Superhero-Inspired Kids Clothing
PUMA x Justice League Lets Kids Dress Like Their Favorite Hero
<
60
Gender-Fluid Product Lines
Gender-Fluid Product Lines
App Makers Toca Boca Debut Gender Neutral Products for Kids
<
59
Kid-Friendly Coding Tools
Kid-Friendly Coding Tools
The Pixel Kit is a Colorful Computer of Lights
<
58
Colorful Accessorized Inhalers
Colorful Accessorized Inhalers
The 'Hue' Inhaler Stops Kids with Asthma from Being Self-Conscious
<
57
Customizable Cartoon Jewelry
Customizable Cartoon Jewelry
Origami Owl's Despicable Me Pieces Can Be Personalized with Charms
<
56
AR Companion Apps
AR Companion Apps
'Follow Me Dragon' Makes It Possible to Interact with a Mythical Creature
<
55
Snack-Inspired Plush Toys
Snack-Inspired Plush Toys
The Cheesy Puffs XL Plush is a Clever Toy with Its Own Storage Bag
<
54
Kid-Curated Toy Collections
Kid-Curated Toy Collections
Asda's Christmas Toy Range Features 100 Playthings Chosen by Kids
<
53
Creative Nostalgia Campaigns
Creative Nostalgia Campaigns
The 'World of Play-Doh' Campaign Inspires the Child in All of Us
<
52
Luxury Children's Hospital Vehicles
Luxury Children's Hospital Vehicles
The Rolls-Royce SRH Kid Car Transports Patients to Surgery
<
51
Powered Toddler Balance Bikes
Powered Toddler Balance Bikes
The Stacyc Electric Balance Bicycles Help Kids Get Their Bearings
<
50
Child-Friendly Smartwatches
Child-Friendly Smartwatches
The Pomo Waffle Helps You Keep an Eye on Your Kids
<
49
Transgender Doll Toys
Transgender Doll Toys
The Tonner Doll Company's 'Jazz' Doll is Based Off of Jazz Jennings
<
48
AR Aquarium Toys
AR Aquarium Toys
Pai Technology's 'Ocean Pets' is a Unique Virtual Aquarium for Kids
<
47
Moon-Shaped Rocking Chairs
Moon-Shaped Rocking Chairs
A Half-Moon Has Been Added to Maison Deux's Rocking Chair Collection
<
46
Customizable Magnetic Stuffed Animals
Customizable Magnetic Stuffed Animals
Animoodles Can Be Taken Apart and Snapped Back Together
<
45
Smart Waterpark Wristbands
Smart Waterpark Wristbands
Universal Orlando Resort's 'Tapu Tapu' Bands Make Payments and More
<
44
Non-Directed Playgrounds
Non-Directed Playgrounds
The Five Fields Play Structure Encourages Inventive and Creative Play
<
43
Reversible Egg Toys
Reversible Egg Toys
MAAD Toys is Launching a Transformative Angry Birds Soft Toy Range
<
42
App-Enabled Children's Toys
App-Enabled Children's Toys
Sphero: SPRK Edition is Teaching Kids of All Ages to Code
<
41
Location-Tracking Child Wearables
Location-Tracking Child Wearables
The 'Jiobit' Bluetooth GPS Tracker Keeps an Eye on Location
<
40
Self-Assembly Child Furniture
Self-Assembly Child Furniture
G280's 'Toniture' Doubles as Both Toys and Furniture for Kids
<
39
Playroom-Inspired Cinemas
Playroom-Inspired Cinemas
Cinépolis' Movie Theater for Kids Boasts Playground Equipment
<
38
Location-Tracking Child Wearables
Location-Tracking Child Wearables
The 'Findly' Tracking Watch Keeps an Eye on Child Location
<
37
Millennial Parent Restaurant Rebrandings
Millennial Parent Restaurant Rebrandings
Chuck E. Cheese Restaurants Have Been Stylishly Revamped
<
36
Gender Fluid Clothing Labels
Gender Fluid Clothing Labels
John Lewis Will Use Gender Neutral Clothes Tags for All Kids' Lines
<
35
Pop-Up Toy Cafes
Pop-Up Toy Cafes
The Shopkins Macaron Café Brings the Collectible Playsets to Life
<
34
STEM Playground Toys
STEM Playground Toys
Learning Resources' Building Playset Focuses on Engineering and Design
<
33
Expressive Toy Wearables
Expressive Toy Wearables
Hasbro's Hanazuki Toy Range Helps to Connect Kids with Their Emotions
<
32
Kid-Friendly Obstacle Courses
Kid-Friendly Obstacle Courses
The 'Mud Mania' Obstacle Course Lets Kids Get a Bit Dirty
<
31
Three-Wheeled Go-Kart Toys
Three-Wheeled Go-Kart Toys
The Morgan EV3 Junior is a Child-Sized Version of the EV3
<
30
Imaginative Play Tents
Imaginative Play Tents
The 'Moon House' Offers Children a Dynamic Place to Play
<
29
Expanding Children's Clothing
Expanding Children's Clothing
The Petit Pli Line Grows With Kids
<
28
Transformative Child Cots
Transformative Child Cots
This Adaptable Child Furniture Piece Goes from a Crib to a Couch & More
<
27
Kid-Friendly Gym Toys
Kid-Friendly Gym Toys
Jakks Pacific's 'Little Mighty Gym' Works in Tandem with a Tablet Screen
<
26
Unicycle Child Bikes
Unicycle Child Bikes
The Mountain Buggy 'Unirider' Child's Bike Increases Overall Balance
<
25
Redesigned Disney Stores
Redesigned Disney Stores
The New Disney Stores Connects Consumers to the Theme Park Experience
<
24
Augmented Reality Gym Classes
Augmented Reality Gym Classes
The SAGA Interactive Gym is Being Used in Quebec Schools
<
23
Transformable Kiddie Furniture
Transformable Kiddie Furniture
This New MICUNA Child's Room Furniture is Simple and Modern
<
22
Anime-Inspired Lunch Boxes
Anime-Inspired Lunch Boxes
The Poke Ball Lunch Box is Perfect for Marathon 'Pokemon Go' Sessions
<
21
Kid-Friendly Pollution Masks
Kid-Friendly Pollution Masks
'Woobi' is an Anti-Pollution Mask Encourages Kids to Put It Together
<
20
Inclusive Child Clothing Lines
Inclusive Child Clothing Lines
Cat and Jack Designed Adaptive Clothing for Kids with Disabilities
<
19
Child-Friendly Dining Tongs
Child-Friendly Dining Tongs
Crocodile Tongs Playfully Helps Children Eat Without Making a Mess
<
18
Unisex Children's Streetwear
Unisex Children's Streetwear
The Spring/Summer BAPE Kids Collection Boasts Bold Branding and Color
<
17
Underwater Exploration Toys
Underwater Exploration Toys
The GeoSafari Jr. Subscope Lets Kids Uncover Underwater Worlds
<
16
Creative Monster-Fighting Blankets
Creative Monster-Fighting Blankets
The Force Field Cloak Was Made for Children Afraid of the Dark
<
15
No-Tech Coding Toys
No-Tech Coding Toys
The 'Let's Go Code! Activity Set' for Kids Teaches Programming Without Tech
<
14
Colorful Amorphous Playgrounds
Colorful Amorphous Playgrounds
The Mountain Lake Park Playground is a Joyous Playscape
<
13
Habit-Improving Smart Lamps
Habit-Improving Smart Lamps
The Self-Adjusting 'QQ Lamp' Enhances Eyesight and Improves Posture
<
12
Educational Kitchen Accessories
Educational Kitchen Accessories
'Safe Slice' Kitchenware Teaches Kids About Portion Control
<
11
Sectioned Kiddie Food Plates
Sectioned Kiddie Food Plates
The 'Lunchbox Runner' Portions Meals and Has a Multipurpose Design
<
10
Spherical Doll Sets
Spherical Doll Sets
'L.O.L. Surprise' Collectibles Play Off of the Unboxing Phenomenon
<
9
Child-Centric Shadow Designs
Child-Centric Shadow Designs
Darkness Design Makes it Easier For Kids to Play With Shadow Designs
<
8
Desk-Embedded Bed Furniture
Desk-Embedded Bed Furniture
This Small Bedroom Furniture Piece Combines Necessary Items
<
7
Outdoor Multi-Age Playgrounds
Outdoor Multi-Age Playgrounds
BAM's Indigo Playgrounds are Designed for Children of Varying Ages
<
6
Indoor Gymnastic Play Sets
Indoor Gymnastic Play Sets
The 'PEGAS' Children's Indoor Gym Encourages Continuous Exercise
<
5
Color-In Car Rentals
Color-In Car Rentals
These Hertz Rental Cars Feature Coloring Book Upholstery to Entertain Kids
<
4
Bamboo Toy Cars
Bamboo Toy Cars
These Eco Toys Made from Bamboo Shoots are Natural, Beautiful and Sustainable
<
3
Compact Capsular Trackers
Compact Capsular Trackers
The Ora Kids Tracker is a Convenient Wearable for Highly Active Children
<
2
Anonymous Truth-Telling Apps
Anonymous Truth-Telling Apps
The Tbh App Lets Users Anonymously Rate Their Friends
<
1
Extremely Customized Kids Cars
Extremely Customized Kids Cars
KidStance Ride-on Cars Bring Stance Culture to Pre-School
<