These September 2016 sport innovations range from 360-degree soccer broadcasts to
aquatic mermaid lessons that make fairytale imagery come to life while promoting active living.
When examining the month's most notable fitness innovations, sensory workouts take center stage and include examples like immersive boxing clubs, adventurous biking getaways and even kid-friendly surfing simulators that offer a fun experience for young beach lovers.
When looking at the month's top sports gear innovations, standouts include professional hockey jerseys that feature a more lightweight and breathable design along with digitized running wearables that track precision and posture while helping athletes improve their performance over time. Other notable September 2016 sport innovations include e-sports bars, athletic brand activations and activewear collections that marry style with comfort.
Top 100 Sports Trends in September
100
Powerful Water Jet Engines
The SCUBAJET Supplies Aquatic Equipment with More Speed
99
Adventurous Biking Getaways
CLIF Bar Led a High-Energy Event in Whistler for Crankworx
98
Multi-Sensory Workout Clubs
Nike's 'Unlimited You' Offers a Unique and Immersive Experience
97
Body Confidence Editorials
The Women's Health Naked Issue Includes Nude Female Olympians
96
Collaborative Minimalist Sportswear
STAMPD Helped to Create a New PUMA Clothing Collection
95
Sophisticated Athletic Wear
Tim Coppen's Designs for Under Armour Includes Suiting and Chinos
94
Inexpensive Electric Bikes
A Fundraising Campaign for These Bikes Delivers Them Upon Ordering
93
Modernized Running Shoes
This Converse Shoe Features High-Level Performance Technologies
92
Future Olympian Ads
This 'Fatherly' Ad Shows Kids with Incredible Talent and Supportive Parents
91
Ankle-Gripping Sneakers
These Red Sneakers Were Designed for Optimal Comfort
90
Vibrant Collaborative Sportswear
Nike and SOPHNET.’s Bright Clothing is Made for Functionality
89
Future Olympic Sneakers
Nike's Design Tributes the 2020 Olympic Games That Will Be in Tokyo
88
Olympics-Celebrating Sneakers
These Stylish Sneakers Feature the Colors Of the Brazilian Flag
87
Wearable Personal Trainers
This System Functions as a Tech-Based Personal Trainer
86
Risque Skater Brands
This Brand is Well-Versed in How to Appeal to Younger Audiences
85
Commemorative Olympic Coins
These Collector's Coins Honor the Games in Rio and Tokyo
84
Olympics-Inspired Vintage Sportswear
'Patta' and 'Diadora' Created a Celebratory Line of Clothing
83
Versatile Portable Watercrafts
The 'Kayacat' Watercraft is Four Boats in One
82
Gold-Dipped Sneaker Concepts
Air Jordan's Golden Shoes Celebrate the Olympic Games
81
Olympian 3D-Printed Shoes
Adidas is Giving Rio 2016 Olympians Their Own Futurecraft Shoes
80
Travel-Ready Yoga Mats
The 'YOGO' Portable Yoga Mat Features a Built-In Carrying Strap
79
Pedal-Mounted Turn Signals
The 'Bicycle Winker' Makes Cycling Safer with Clear Turn Signals
78
All-Inclusive Fishing Reels
These Fishing Reels Have Enough Storage to Pack an Entire Tackle Box
77
Coaching Basketball Sleeves
The 'SOLIDshot' Basketball Sleeve Improves Player's Aim with Sensors
76
Elegant Luxury Smartwatches
Garmin Has Released Its First Watch with Smart Features
75
Slim Stylish Activity Trackers
Fitbit's Newest Trackers are Functional and Fashionable
74
Stabilized 4K Action Cameras
The Osmo+ Camera Lets You Capture Blur-Free 4K Video
73
Waterpark Obstacle Courses
RNLI's 'Splashfest' Featured a Water-Themed Outdoor Obstacle Course
72
Seamless Athletic Fabrics
Athleta's 'Sculptek' Material Redefines Strength and Support
71
Eco-Friendly Rubber Wetsuits
Patagonia's Wetsuits Ditch Neoprene For a More Renewable Alternative
70
Throwback Basketball Jerseys
The Raptors' New Alternate Jerseys Commemorate the Toronto Huskies
69
Mediterranean Soccer Apparel
The New AS Monaco Jersey is Inspired By the Principality's Coastline
68
Massive E-Sports Bars
'Raiders E-Sports Centre' Has Over 30 HD TVs and 7,000 Square Feet of Space
67
Geometrically Patterned Shoes
This Air Jordan Alternate is Inspired By 1992's Air Jordan VII
66
Bus-Inspired Sneakers
Kyrie Irving's Nike Collaboration Reveals Yellow Sneakers
65
Running Safety Devices
These Devices are Perfect for Self Defense if In Danger
64
Pixelated Tennis Career Games
'Match Point' Explores Serena Williams' Victorious Tennis History
63
Interactive Apparel Initiatives
Adidas is Giving Fans a Chance to Design Soccer Jerseys
62
Cryptocurrency eSports Sponsorships
Gemini Will Help Introduce Bitcoin to Professional eSports
61
Athlete-Honoring Branded Tees
UNDEFEATED's Olympic Clothing Series Pays Tribute to USA Competitors
60
Full-Body Aquatic Fitness Devices
The 'AquaBoom' System Uses Water to Safely Train Anyone
59
Patriotic Clothing Collections
These Clothes Were Designed for the Olympic Opening Ceremony
58
Olympic Ping-Pong Tables
These Tables Have a Design That Makes Them Perfect for the World Stage
57
Sporty Technology Pop-Ups
Samsung's Galaxy Studio Lets Fans Experience the Olympics in VR
56
Anime-Themed Fitness Apps
The PokeFit App is the Supplementary Fitness App for Pokemon Go Users
55
Protective Paralympic Eyewear
This Nike Eyewear is Being Worn By Blind Long Jumper Elexis Gillette
54
Aerodynamic Olympic Sunglasses
Nike's 'Wing' Sunglasses are for High-Performing Athletes
53
Inclusive Olympic Uniforms
Hijab-Wearing Volleyball Players Demonstrate the New Olympic Standard
52
Basketball-Themed Offices
The NBA Office in Taipei, Taiwan Has an Unsurprising But Unique Theme
51
Bluetooth Bike Bells
This Cycling Accessory Provides Safer Routes, Traffic Updates and Much More
50
Olympian Romance Platforms
The SportsSwipes Provides Dating Profiles of 2016 Rio Competitors
49
Exclusive Minimalist Shoes
The Adidas Olive Sneakers Will Only Be Available in Europe
48
Auto-Locating Buckle Bags
The YNOT Magnetic Series Closes Securely and Conveniently
47
In-Flight Movie Premieres
United Airlines Surprised Passengers with a Movie Premiere While Flying
46
Battery-Free Milestone Trackers
'mopusher' Bracelets Help Motivate Wearers by Tracking Success
45
Digitized Running Wearables
The Stepp Can Measure Running Parameters and Boost Performance
44
Grooved Running Shoes
This Puma Running Shoe Offers Improved Comfort Upon Landing and Rebounding
43
Grayscale Football Photography
Brian Kelley Reveals Team Camaraderie and Raw Portraits of Players
42
Water-Resistant Casual Wear
New Balance's Lifestyle Collection Makes Use of Technical Material
41
Artistic Athlete Photography
Jay L. Clendenin Captured the Rio Competitors for the LA Times
40
Photographic Skateboarder Activations
adidas Celebrated Skateboarding by Hosting a Photo Showcase
39
Accessible Age-Friendly Fitness
This Ontario Company Was Made to Improve Older Adult Fitness
38
360-Degree Olympics Broadcasts
The BBC's UK-Based Viewers Can Enjoy 360-Degree Olympics Broadcasts
37
Social eSports Streaming Services
Twitter is Set to Stream a Professional Counter-Strike Match
36
Swim-Tracking Wearables
This Wearable Fitness Tracker is Waterproof and Sweat-Resistant
35
Customized Sports Apparel Apps
The New Nike App Lets Users Access Sports-Specific Product Tips
34
Aquatic Mermaid Lessons
The World of Swimming Offers Instructional Water Nymph Swimming Seminars
33
Branded Croquet Events
Pimm's is Running 'Pimm's Cider Cup' Croquet Games for the Public
32
Safety-Driven GPS Gadgets
The Garmin Edge 820 is Designed to Help Cyclists Keep Track of Riders
31
Designer Olympic Ceremony Outfits
Cuban Olympians Will Wear Christian Louboutin Olympic Outfits
30
360-Degree Soccer Broadcasts
Fox Sports & NextVR Will Broadcast German Soccer In Virtual Reality
29
Underwear Gaming Sponsorships
MeUndies is Sponsoring the 'Immortals' League Of Legends Team
28
Controllable Sneaker Concepts
'The Terraclaw' is a Comfortable Running Shoe That Prevents Slippage
27
Olympic Navigation Chatbots
'Askrio2016' Bot Directs Tourists Through the City to an Olympic Event
26
Athlete-Designed Gradient Sneakers
These Nike Shoes Were Created in Collaboration with Kobe Bryant
25
Fish-Shaped Surfboards
These Colorful Surfboards Feature Tropical Designs
24
Dynamic Soccer Broadcasts
The 'Goal Rush' Feature Ensures That NBC Sports Viewers Don't Miss Goals
23
Levelling Golf Aids
The DT Smart Putting Training Aid Helps Players Better Know the Course
22
Lightweight Hockey Jerseys
The Team Canada Nike Uniform Enhances Mobility & Minimizes Distraction
21
Cross-Sport Sponsorships
This Sponsorship Brings Together Spanish Soccer and eSports Teams
20
GPS-Enabled Sports Watches
Polar's Smart Sports Watches Track Fitness Progress and More
19
Animal-Themed Olympic Ads
The BBC Sport Olympic Ad Features Jungle Animals Performing Athletics
18
Ventilated Soccer Jerseys
The New Bosnia and Herzegovina Jersey Features Climate Cooling Features
17
Targeted Training Apps
The TRN App Helps You Find a Personal Trainer and Hit Your Workout Goals
16
Competitive Sports Webseries
EE is Collaborating with YouTubers for the 'The Wembley Cup' Series
15
Consolidated College Sports Apps
This App Targets Fans Of the University of Texas' Varsity Teams
14
Fantasy Pizza Apps
This App Lets You Enjoy Pizza Deliveries During Baseball Games
13
Gritty Skateboarding Magazines
'Jenkem Magazine' is Launching Its First Hardcover Print Issue
12
Athletic Swimmer Emojis
The Phelpsmoji Provides Emoticons Exclusive to the Michael Phelps' Life
11
Streaming Olympic Highlights
YouTube's Olympic Coverage Will Give Viewers More Access to the Games
10
University Sports VR Channels
University of Miami is Launching the First College Sports VR Channel
9
Real-Time Swim Trackers
This Swimming Technology Measures Water Pressure to Assess Technique
8
Millennial Olympic Parodies
Elite Daily Highlights the Generation's Social Media Obsession
7
Media-Mocking Soccer Ads
This adidas Commercial References Media Soccer Coverage Satirically
6
Saturated Golf Apparel
These Gorgeous Golf Looks Will Be Sported By Rory McIlroy
5
Stadium-Inspired Lounges
Panasonic's Olympic Marketing Stunt Introduces a 'Stadium of Wonders'
4
Kid-Friendly Sailing Simulators
Volvo Rigged a RS Tera Dinghy to Teach Valuable Sailing Skills
3
Athletic Performance Bracelets
The 'WHOOP' is a Wearable Device That Tracks Progress
2
Charismatic Coach Apps
This App Helps Users Follow Coach Mike Gundy's College Football Team
1
Biking Trail-Mapping Apps
The Trailforks App Offers a Mountain Bike Trail Database
Related Ideas
Ergonomic Pickleball Apparel
AVI is a Pioneering Activewear Brand
Fashionable Sportswear Collaborations
The ASICS Novalis Release Offers a Unisex Apparel Lineup
Women-Focused Soccer Boots
The Nike Phantom Luna Was Created by Women for Female Athletes
Retro Sporty Luxe Accessories
adidas Presents a New Series of Nostalgic Retro Accessories
Graphic Soccer Fashion Lines
PUMA Collaborates with Manchester City, and BlackEyePatch
Surfer-Inspired Sustainable Swimwear
Outerknown and Seea Launch a New Swim Collection
Water-Bound Floating Basketball Arenas
Lake Bled is the Base of the new Nike Basketball Court
Collaborative Sports Club Fashion
Y-3 and Real Madrid Join Forces Again on a New Capsule
Preserve-Themed Pickleball Gear
Vlasic X Sprints Collaborated on a Pickleball Collection
Soccer Jersey-Inspired Fashion
Balenciaga's Soccer Series Draws Inspiration From the Sport
Premium Technical Trail Footwear
Merrell 1TRL Launches the Future Trail Campaign for SS23
Empowering Body-Confidence Sports Ads
Dove's 2024 Super Bowl Ad Will Inspire Young Girls
Colorful Athleisure Essentials
Jill Yoga’s Athleisure Line is Colorful, Cozy, & Performance-Driven
Logo-Shaped Sportswear Pillows
The Nike Birthday Pillow Gift Box is a Hong Kong Exclusive
Luxury Seamless Sportswear Brands
REFORMER Pilates Boasts Collections, Handmade in Los Angeles
Diverse Sporty Apparel Collaborations
Liverpool FC Joins Converse on a Collaborative Capsule
Space-Conscious Exercise Kits
The Conceptual 'SUMMER' Home Fitness Kit is All-in-One
In-Store Mixed-Reality Gyms
Meta Quest and Puma Created the World's Smallest Gym
Cooling Women's Football Jerseys
adidas Football Just Debuted New FIFA Women’s World Cup Jerseys
80s Football-Inspired Collections
Admiral Sports Introduces the Team Dressers Collection
Logo-Centric Soccer Campaigns
Apple Introduces the MLS Seasons Pass Campaign Visuals
Collaborative Sporty Fall Fashion
Nike and Bode Join Forces on the Bode Recreation Capsule
Experiential Mental Well-Being Events
Batiste's Refresh & Reflect Events Connect & Uplift Students
Female-Led Football Boots
Nike Presents the New Highly Researched Phantom Luna Football Shoe
Inclusive Sporty Collaborative Fashion
Feng Chen Wang Joins Nike on a New Collection
Technical Sporty Fashion Capsules
Nike's ISPA Presents Its New Collection for Fall 2023
Timeless Sports Drinks
Ancient Drinks Offers Time-Honored Recipes for Enhanced Energy
Nudist-Themed Sporty Fashion Campaigns
PUMA and NOAH Join Forces on a New Collection
Square-Shaped Soccer Balls
Oliver Binnian and Willem Slegers Designs the UNPLAYABALL
Nostalgic Soccer Jersey Designs
Liverpool Football Club and Nike Unveil the 2023/24 Jerseys
Sea-Inspired Luxe Swimwear Collections
A Burberry Summer Arrives for the SS23 Season of Warm Looks
Vibrant Performance Football Shoes
Nike Presents the United Pack for Women's World Cup
Gender-Fluid Soccer Apparel
The Latest Nike x Martine Rose Collection Breaks Down Gender Norns
Fashionable Technical Sportswear
Stella Mccartney's 2024 collection Offers Sporting Excellence
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Multi-Functional Compact Fitness Tools
The Conceptual CARVE1 Sportsball is Compact & Versatile
Affordable Tennis-Inspired Apparel
UNIQLO Leads Tennis-Core Trend Revival With Affordable Style
Creative-Focused Sportswear Campaigns
adidas Celebrates Creativity with Ama Qamata and Dee Koala
Playful Travel-Inspired Sock Designs
HOTSOX and Meagan Morrison Debut a Range of Playful Socks
Tennis Icon-Inspired Collections
Wilson Sportswear's Modern Icons Collection is Performance-Driven
Live Swimwear Photoshoots
The 2023 Knix Swim Collection Launched with an Unretouched Campaign
Brazilian Women's Fitness Collections
Trinys Extends Its Offerings to the US Market
Plogging-Friendly Sports Bands
Fountain Studio Develops a Device to Enhance Eco Running Adventures
Tennis-Inspired Sportswear Lines
Sergio Tacchini's Spring/Summer 2023 Line is Sporty and Elegant
Motion-Matching Fitness Technologies
Wondercise is Bringing Its Live Motion Matching to FIBO 2023
Fashionable Performance Swimwear
Nike Swim is Launching Multiple New Styles Ahead of the Summer
Versatile Athletic Capsules
Brunette the Label’s Sport Collection Just Dropped
UK Summer-Ready Sporty Fashion
Unknown London Launches a New Capsule Designed for Summer
Italian International Football Jerseys
Adudas Unveils Its Brand-new Football Kits
Official Connected FIFA Balls
adidas Brought a 500Hz IMU Ball to Professional Soccer
Intercontinental Collaborative Capsules
BornXRaised and Paris Saint-Germain Work on a Collection
Co-Branded Golfing Products
SKLZ and Barstool Sports Launch a Premium Golfing Collection
Interactive Activewear Metaverses
Alo Yoga Launches a Virtual Reality Shopping Experience
Paired-Back Soccer Footwear
The adidas Nightstrike Pack is Inconspicuous and Elegant
Competitive Live Games
April-8 Live Game Let's Players Challenge Friends Across The Globe
Sportswear Imprint Art Exhibitions
adidas Originals Presents the Originals Newcastle Exhibition
Outdoor-Inspired Collaborative Capsules
Merrell 1TRL & Trippin Unveils the Natural Highs Campaign
Performance-Ready Sporty Sub-Labels
adidas Sportswear Launches Channeling Modern Themes
Sweat Fleece Sporty Campaigns
Nike's Don’t Sweat the Tech-nique Campaign Readies for Fall 2023
Empowering Fashion Films
Victoria's Secret World Tour Reimagines the Iconic Show as a Feature Film
Hyper-Personalized Wellness Apps
28 Seeks to Empower Women on Their Wellness Journey
Futuristic Vision Design Books
Nike Introduces the New No Finish Line Book Highlighting the Future
Streetwear-Informed Sporty Kits
Arsenal Football Club and maharishi Join on a New Capsule
Honest Female Athlete Campaigns
'Get Explicit' by Hillberg & Berk Empowers Women in Sports
Color-Changing Cleats
Gatorade Used Transformative Footwear to Reveal Its Mystery Flavor
Data-Driven Esports Partnerships
Electronic Arts Teams Up with Stats Perform Ahead of FC24
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
Anniversary-Celebrating Soccer Jerseys
adidas Celebrates Scotland's National Team with New Jersey
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Motorsports-Inspired Fall Fashion
Sage Nation Introduces a New Collection for FW24
Women-Celebrating Sports Lines
Mitchell & Ness & Melody Ehsani Celebrate Women in Sports Business
Nature-Inspired Tech Booths
SUMSEI is Said to Unveil a Distinctive Booth at CES 2024
Vibrant Women's Athlete Kits
Oakland Soul Sports Club Unveils Its 2024 Designs
Futuristic Dynamic Sneaker Series
adidas Originals & Mr. Bailey Design the OZMORPHIS Collection
Athlete-Backed Menstruation Campaigns
#SportYourPeriod Addresses Menstruation Stigma in Sports
Athlete-Backed Sports Capsules
Sabrina Ionescu Partners with Nike for the 'Sabrina 1'
Unsubscribing Activity Campaigns
Unsubscribe for Sports Challenges Canadians to Get Active
Celebrity Sportswear Capsules
Adidas Unveils the 'Z.N.E. Collection' for its New Sportswear Label
Gen Z Sports Apps
Stadium Live is Aiming to Entice Gen Z Consumers with Immersive Experiences
Sustainable Sports Waxes
YEW! Emphasizes Sustainability and Performance in Its Sports Wax
Footballer-Backed Global Campaigns
Pepsi Unveils the 'Where There's a Ball There's a Way' Campaign
Soccer Structure-Inspired Brands
EA Sports FC is a New Brand Inspired by the Shape of Soccer
Elevated Contemporary Sportswear Lines
Admiral Sporting Goods Co. Re-Interprets Classic Designs
Multifaceted Swimsuit Cover Models
Sports Illustrated Swimsuit Enlists Martha Stewart on its Cover
Sporty Solo Travel Platforms
SurfYogaBeer is a New York City-based Active & Social Travel Company
Ability-Focused CSR Campaigns
Decathlon's Ability Signs Reshape the Narrative around Disabilities
Vibrant Seasonal Football Jerseys
adidas and Arsenal Football Club Launch its New Jersey
Hockey-Focused Influencer Campaigns
Great Clips Introduces the ‘Show Your Flow’ Campaign
Esports Hat Collections
FURIA Partners with New Era for a Hat Merchandise Collaboration
Contemporary Skiwear Capsules
DKNY Tech Enters the Sports Market with Its First Skiwear Collection
Active Lifestyle Retailer Ranges
The Sports Edit on M&S Now Features Reebok and Puma
Sustainable Sports Apparel
Umbro Launches the Undyed Collection to Encourage Sustainable Practices
Elephant-Printed Sports Kits
Paris Saint-Germain Launches the New Michael Jordan Kits for 2023-24
Violence-Combatting Sporty Capsules
adidas and Arsenal Expand the No More Red Collection
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Football-Themed Collaborative Fashion
Umbro and Percival Join on a New Sporty Collection
One-on-One Coaching Marketplaces
Skillest Launches New Sports to Its Roster of Coaching Offerings
Vibrant Elevated Lifestyle Sneakers
Teddy Santis' New Balance MiUSA Line Continues to Grow
Geography-Based Esports Competitions
GeoGuessr Hosts Its First Esports World Cup with 24 Players
Active Entertainment Systems
Nex Playground Gets People Moving at Home
Soccer-Themed Undergarment Capsules
Savage X Fenty Releases a New Collection Inspired by Soccer
Athlete-Backed Sports Apparel
Tiger Woods and TaylorMade Golf Team Up to Launch Sun Day Red
AR Football Training Kits
Asahi Super Dry Collaborates with Manchester City for an AR Training Kit
Soccer-Specific Online Retail Destinations
Men in Blazers Has Partnered with WorldSoccerSShop
Wearable Gaming-Focused Technology
Team Singularity Partners with Technology Brand GamerTech
Pride Month Football Collections
The NFL Pride Month Capsule Was Created with Humberto Leon
Connected Training Baseballs
The Playfinity Backyard League Smart Gaming Baseball is App-Enabled
Innovative Cooling Product Partnerships
MISSION Sponsors runDisney Springtime Surprise Weekend
Sporty Digital Apparel
Roots & Stadium Live Launched a Digital Experience for Gen Z
Betting-Ready Sports Apps
Apple's Latest Sports App Streamlines Scores and Stat Viewing
Inclusive Gaming Initiatives
FIFAe Kicks Off New Female Esports Inclusivity Programme
Dynamic Technical Seasonal Footwear
Suicoke Presents its New Footwear for the SS24 Season
Game Creature-Themed Apparel
The Pokémon Company Unveils a New Apparel Collection in the UK and US
Outdoor Activity Challenges
L.L.Bean is Inviting People Outside for Mental Health Awareness Month
Social Good Ski Initiatives
Christy Sports Launched the Nordica Unleashed Outreach
Mixed-Reality Treasure Hunts
EE is Kicking Off Its Inaugural Game Day with a Special Treasure Hunt
Women's Day-Inspired Tournaments
True Gamer Partners with Sony to Host a Match for Women's Day
Color-Changing Fall Fashion
Anrealage Unveils New Clothing Designs at Paris Fashion Week
MENA-Based Esports Events
Saudi Arabia is Expected to Host the World Esports Championship
80s-Inspired Football Capsule
adidas Originals and Manchester United Join on a Retro Capsule
Italian Delicacy-Themed Jerseys
Bene Culture Launches a New Sporty Capsule for Summer
Soccer-Centric Software Partnerships
This Partnership Boosts Soccer-Loving Female Digital Creators
Virtual STEM Fieldtrips
Panasonic, Katie Ledecky & Discovery Education Spotlight STEM Innovations
Vibrant Sportswear Lines
New Balance's Made in USA Season 3 Collection Celebrates Sport Heritage
Mental Health Branding Initiatives
L.L.Bean Digitally Detoxed for Mental Health Awareness Month
Anniversary-Commemorating Jersey Designs
Umbro and Over the Pitch Unite to Debut a New Collection
Categorized Podcast Genres
Apple's Podcasts App Launches a New Organized Update Feature
Heritage Month Sports Campaigns
ESPN's 'Somos' Campaign Celebrates Hispanic Sports Icons
Student-Focused Esports Deals
Generation Esports Partners with Nintendo for Middle School Esports
Esports Sportswear Partnerships
Team Vitality Signs a Deal with Danish Sportswear Brand hummel
Multiview Streaming Platform Services
YouTube TV Adds New Multi-Viewing Features for March Madness
Fitness-Focused Sport Headphones
These Creative Outlier Headphones Come in Two Models
Accessible Sportswear Campaigns
Decathlon Launches the 'Play It Smart' Campaign in Canada
Enhanced 4K Sports Channels
Tata Play Launches a New 4K Resolution Option for its Cricket Channels
Esports Wellness Courses
Entain Foundation U.S. Introduces a New Esports Mental Wellness Campaign
Sports Teams-Inspired Sneakers
adidas Unveils New Sneakers Honoring New York Sports Teams
Social-Platform Live Sport Features
Threads is Rolling Out Live Sports Scores with the NBA
Seamless Sports Betting Apps
theScore Bet Debuts New Commercial Spots as part of Fall Campaign
European FAST Football Channels
Rakuten TV Launches a New Football FAST Channel Called FIFA+
Amateur Youth Sports Channels
NBC Sports Next Launches the SportsEngine Play Platform