Simulated shop assistants, virtual fitting rooms and interactive window displays are just some of the department store innovations that are changing the way we look at retail.
These non-traditional examples utilize modern technology to sell a product and range from art installations to sophisticated mannequin machines that are making futuristic shopping experiences a reality rather than a mere dream.
Memorable examples from this list include movement-mimicking mannequins that were introduced by fashion retailer United Arrows. Named 'Marionettebots', these robotic mannequins were programmed to replicate human movement and created and interactive experience for surprised shoppers.
Another favorite from this list of department store innovations is the Selfridges' luxury fashion drive-through. The London retailer allowed its consumers to make their orders via iPad or pre-order items online without having to deal with the stresses of in-store shopping. Once inside the drive-through, one's orders were bagged, processed and given to shoppers inside their vehicle, a process that is a popular practice in most fast food locales.
35 Department Store Innovations
35
Responsive Fitting Room Booths
Urban Research's Wearable Clothing is Portable and Interactive
34
Hyper-Connected Dressing Rooms
The Connected Fitting Room Lets Consumers Take Control of Shopping
33
Yeti Storybook Window Displays
The Saks Fifth Avenue Holiday Window is an Interactive Experience
32
Men-Only Shopping Services
Selfridges' Personal Shopping Service Caters Specifically to Men
31
Playful Spring Retail Displays
The ROLLOUT Holt Renfrew Walls are Youthful & Energetic
30
Manga Princess Clothing Boutiques
'Girls Love Mode' is Every Sailor Moon Fans' Dreams Come True
29
Personal Fragrance Finder Shops
The Fragrance Lab by Selfridges Perfectly Matches You to a Perfume
28
Cascading Ceiling Displays
The Alter Concept Store Features Sideways Staircases
27
Couture Pastry Shops
Prada Not Only Sells Clothes, But It Will Soon Sell Prada Pastries
26
Champagne Vending Machines
Moet & Chandon Unveil Their Champagne Dispenser for Christmas
25
Retro Sci-Fi Retailers
The Dover Street Market London Makeover by Rei Kawakubo is Eye-Catching
24
Avian-Inspired Accessory Displays
The Brand New Selfridges Accessory Display Calls Upon the Wild
23
Heavenly Shoe Shops
Harrods' New Shoe Department Has Been Dubbed 'Shoe Heaven'
22
Adventurous Shopping Centers
This German Studio Has Designed a Concept for a Berlin Shopping Mall
21
Shoe-Obsessed Retail Displays
The Selfridges Christian Louboutin Store Window is Whimsical
20
Luxury Fashion Drive-Throughs
One London-Based Department Store Created a Fashion Drive-Through
19
Data-Transmitting Mannequin Apps
VMBeacon Allows Users to Find More Information About Products
18
Department Store Sneaker Collaborations
New Balance and Harrods Team Up to Create the New USA 574s
17
Oversized Designer Installations
The Hermes Kellydoscope Bag Set-Up Will Draw Plenty of Attention
16
Gender-Neutral Toy Stores
Shed Architects Designs Harrods Toy Kingdom for Both Boys & Girls
15
Inflatable Shop Displays
The 2013 Selfridges Pop Up Store by Bonsoir Paris is Retro-Futuristic
14
Social Media Department Stores
Upside is a Market Where You Can Experience the Web in Real Time
13
Outrageous Textile Displays
Yang Yang Makes an Impression with Crazy Prints and Mannequins
12
Pop Art Beauty Parlors
The Mic Styling Hair Salon by Kitsch-Nitsch Revives a Retro Aesthetic
11
Pop-Up Designer Nail Bars
The Les Vernis Couleurs Culte de Chanel Nail Bar is Coming to Selfridges
10
Festive Augmented Reality Windows
This Year's Holiday Window from La Rinascente is Interactive
9
Simulated Shop Assistants
Clarins Promotes the Alien Eau Extraordinaire with a Virtual Assistant
8
Movement-Mimicking Mannequins
The United Arrows Marionettebots Attract Customers Through Motion
7
Projected Snowflake Shows
The Saks Fifth Avenue Light Show Gets Shoppers in a Festive Mood
6
Opulent Nature Storefronts
The Bergdorf Goodman Carnival of the Animals Display is Grand
5
Massive Cosmetic Installations
The Selfridges Beauty Workshop Display by StudioXAG is Life-Size
4
Dog-Filled Department Stores
Bergdorf Goodman Holiday Video Has Canines Indulging in Luxury
3
Robotic Shopping Dummies
Dr. Hiroshi Ishiguro's Android Mannequin Interacts with Consumers
2
Gold-Plated Gaming Consoles
The Gold-Plated Xbox One is All the Rage at Harrods Department Store
1
Augmented Reality Retail Shops
The Imagine Shop Takes Retail Shopping for Watches & Yachts Online
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AI-Generated Beauty Images
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Hands-Free Footwear Stores
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AI-Generated Fashion Campaigns
Casablanca Spring/Summer 2023 Conveys a Hopeful Future
Water-Scarce Product Concepts
The Drop Store Envisions Products from a World with Less Water
Grocery Store Runway Shows
Lidl Created a Runway Show Inspired by London Fashion Week
Interactive Arcade Storefronts
JD & Snap London Created an AR Storefront for Christmas
Expressive AR Fashion
Innovation Metaverse Design Story is a Digital Collection from H&M
Bag-Modeling AR Mirrors
Coach's Digital Experience Lets Shoppers Digitally Try Its Tabby Bag
Consumer-Inspired Store Mannequins
Gymshark's London Store Mannequins are Inspired by Real People
Immersive Spatial DIY Apps
Lowe's Companies, Inc. Debuts Lowe's Style Studio for Apple Vision Pro
AI-Powered Fashion Stylists
Style Bot Lets Users Try on Clothes from an AI Virtual Closet
On-Demand AI Fashion
Desigual is Testing Designs Made by Its Team and Artificial Intelligence
Unified Grocery Shopping Platforms
Instacart Debuts New All-in-One 'Connected Stores' Platform
Contemporary Engaging Stores
New Balance Opens Unique Retail Concept Store on in Boston
Retail Exhibition Experiences
TAG Heuer Unveils a Set of Exhibition Windows and Pop-Up at Harrods
Digital Fashion Labels
Digital Fashion by Printemps is a 40-Piece Virtual Collection
Futuristic Retail Kinetic Displays
FOG Architecture Designs Super Seed's Retail Store
Virtual Beauty Storefronts
The Clinique Lab is a Next-Gen Digital Retail Concept
State-of-the-Art Retail Fragrance Dispensers
iRomaScents Enhances the Retail Experience with Tech
Engaging Shelf Displays
Netvisual is Elevating In-Store Advertising with its Shelf Edge Displays
Stunning Eyewear Store Interiors
El Departamento Orchestrates an All-Green Eyewear Store Aesthetic
Interactive VR Styling Apps
'J.Crew' Launched a Closet Management and Shopping App for Vision Pro
AI-Powered Shopping Apps
Shoptrue Curates Personalized Fashion Picks with Artificial Intelligence
In-Store Beauty Sampling Kiosks
Ulta Beauty and SOS are Partnering to Promote Product Discovery
AI-Powered Shopping Tools
Google AI Now Allows Shoppers to Browse AI Product Recommendations
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
Multi-Brand Virtual Malls
Bloomingdale’s Virtual Experience Spotlights Beloved Brands
AI-Powered Virtual Closets
Stylitics' Products Support Next-Gen Personalized Shopping
Digital Celeb Shopping Experiences
This Walmart Digital Shopping Experience Has Customized Carts
Circular Shopping Experiences
The Stock Market by Selfridges is a Sustainable Shopping Experience
Autonomous Showroom Concepts
JIDU's Dealership Experience Lets Buyers Watch Their Car Pilot Itself
Shoe Retailer AI Apps
SuperStep Partnered with 'IMSHOP' to Create a Convenient Mobile App
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
Salon Hairstyle Try-ons
Perfect Corp. Created Virtual Try-On Technology for Hairstyles
AI-Augmented Retail Checkouts
This Checkout Solution Helps Prevent Theft and Scanning Errors
Content-Inspired Physical Retail Experience
Netflix House Creates a Space for Fans to Buy Merch
Small-Format Department Stores
Macy’s Unveils Plan to Open Up to 30 Small-format Stores
AI Fashion Photography
Adstronaut AI Creates Stunning eCommerce Images for Fashion Brands
AR-Based Store Replicas
Lowe's Will Create a 'Digital Twin Store' Using Augmented Reality
Digital Streetwear Collaborations
The Fabricant x Highsnobiety Dropped During Paris Fashion Week
Futuristic Corporate Fashion Shows
Hugo Boss FW 23 Featured Sophia the Robot
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
Playful Retail Pop-Up Installations
Selfridges Unveils the Joke Shop with a Slapstick Generator
Virtual Mall Metaverses
Metamall Uplevels the Modern Shopping Experience
Virtual Department Store Influencers
Mira is Joining the M&S Insiders Influencer Program
Augmented Reality Stores
Zero10 is Debuting Its AR Store Prototype at Viva Technology in Paris
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
Computer-Vision Self-Service Kiosks
Toshiba's Vision Kiosk Identifies Items Without Barcodes
Luxury Department Store Takeovers
Burberry and Harrods Offer an Immersive Shopping Experience
AI-Powered Snack Shops
The Aramark Quick Eats Store Has a Checkout-Free Layout
Furniture Retailer AI Chatbots
IKEA Launches the BILLIE Chatbot To Tackle Customer Inquiries
Sustainable Fashion Stores
Cos Unveils Two Stores in Stockholm and Mexico City
Digital Grocery Screens
Kroger Launches the New Digital Smart Screens Across 500 Store Locations
AR-Enhanced Design Processes
Puma Improves Its Manufacturing Practices with ARsenal by CGTrader
AI-Based Salon Try-Ons
Perfect Corp. Unveils a Hair Technology That Allows You to Try New Styles
Self-Service Commerce Kiosks
Cantaloupe Go Brings Buy-and-Go Expereinces to Customers
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
AI-Enhanced Grocery Apps
Instacart Unveiled a Suite of AI Features Coming to its Mobile App
Digital Holiday Dresses
Bershka x DressX Digital Going Out Collection Targets Gen Z Customers
Tech-Centric Automotive Retailers
Mercedes-Benz Kelowna Unveils a Futuristic Showroom Concept
AI-Powered Retail Tools
Walmart is Introducing a New Series of AI Tools for Customer Experience
E-retailer Fashion Pop-ups
The SHEIN Pop-up Shop Experience Opens March 23 at the Eaton Centre
Y2K Shopping Pop-Ups
Klarna's House of Y2K Explores the Evolution of Shopping Since the 2000s
Attention-Grabbing Retail Displays
Auo's Smart Shelf Displays Enhance the Customer Experience
AI Shopping Customization Tools
The Zegna X Experience Merges AI Technology & Traditional Retail
Renovated Accessories Flagship Stores
The Boyy Flagship Store Gets Another Refurbishment
Reimagined Digital Fashion
The Fabricant's Deep/23 Collection Refreshes Designs from 2017 with AI
Augmented Outerwear Mirrors
Ugg's Flagship Highlights Cold Weather Apparel with a Zero10 Mirror
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
Colorfully Immersive Retail Experiences
Al-Jawad Pike Designs a Athletic Propulsion Labs Store
Shelf-Mounted Robots
Deming Allows Retail Managers See Shelves & Get Real-Time Data Remotely
Immersive Flagship Tech Stores
Bang & Olufsen Inaugurates Its Flagship Store on New Bond Street
AI-Powered Fashion Assistants
Zalando is Launching a Virtual Assistant Powered by ChatGPT
Tech-Driven In-Store Events
Dyson Launches an Interactive Event at Harrods Department Store
Automated Retail Stores
Muffato Launches Brazil’s First Automated Store Without Physical Checkouts
Retailer-Backed Beauty Categories
Moda Operandi Launches a Curated Beauty Category
3D Product Visualization Services
Herman Miller and Design Within Reach Tap 3D Cloud™ by Marxent
Circular Metaverse Capsules
H&M Releases a Metaverse-Inspired Collection at Its Williamsburg Store
AI-Driven Convenience Stores
GS25 Launched an Autonomous Convenience Store Powered by Fainders.AI
AI Beauty Installations
Sephora Illumination Shows Off the Retailer's Shade Matching AI Tech
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Japan-Expansive Physical Fashion Stores
Studio Nicholson Gets a New Store in Tokyo
Live Commerce Holiday Windows
TalkShopLive's WindowShopping Merges Physical & Digital Experiences
Historical Doll-Themed Wardrobes
Consumers Can Rent Barbie's Dream Wardrobe Through Selfridges
AI-Powered Garment Customizers
H&M Group Introduces the New AI Clothing Creation Tool
Interactive Phygital Hoodies
Beyond's Phygital Fashion Capsule Can Be Tried on with AR
Housewares Retailer Design Apps
The Wayfair Decorify App Digitally Transforms Spaces for Shopping
AI-Powered Supermarkets
Green Picks Market Autonomous Grocery Store is Frictionless
Record-Breaking AR Mirrors
Maybelline New York & FFFACE.ME Debuted a Large Interactive Experience
Shoppable Virtual Beach Houses
The J.Crew Virtual Beach House Shares Interactive Content & Games
Product Exploration Retailer Tools
These New Instacart Discovery Tools Connect Brands to Retailers
Next-Gen Fitting Rooms
The Fit Xperience at Savage x Fenty Integrates Body Scanning Tech
2D-to-3D Jewelry Try-Ons
Perfect Corp.'s Newest Virtual Try-On Technology Empowers Jewelry Brands
Try-On E-Commerce Solutions
Zero10 Launches the New AI-Enabled Try-On Tools for E-Commerce
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
AI Room Designers
IKEA Canada Launches a New AI Room Design Feature for Enhanced Customization
AR Garment Try-Ons
H&M Launches a Virtual Try-On Lens Wearable Through Augmented Reality
AI Clothing Try-Ons
Google's AI Shopping Feature Shows How Apparel Looks on Real Models
Streamlined Shoppable Video Ads
Instacart Launches New Shoppable Video Ads in 'Ads Manager'
Elderly Customer-Reserved Retail Zones
JD Announced Exclusive Service Zones for Elderly Customers
Omnichannel Grocery Technologies
Instacart Launches the New Omnichannel Solutions for Grocers
Digital Delivery Service Storefronts
Instacart Storefront Lets Retailers Customize the Interface
Virtual Eyewear Retailer Experiences
Walmart Optical Virtual Try-On is Available Online
AI-Generated Shopping Campaigns
Sandton City's Latest Campaign Integrates Smart Technology
Virtual Skincare Experiences
Skincare Brand Laniege Launches its First Virtual Store with Obsess
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Efficiency-Driven Digital Ad Solutions
ShopLiftr is Revolutionizing Digital Advertising
Anniversary-Celebrating Pop-Up Stores
Random Studio Creates the Bodyscape Installation
Purposeful Gifting Pop-Ups
The Body Shop's Advent of Change Pop-Up Shares Gifts That Give Back
In-Store Bra-Fitting Technologies
Macy’s Implements FIT:MATCH Bra Fitting Technology in its Stores
Exploratory Fashion Metaverses
H&M's Loooptopia Helps Fans Discover Their Digital Fashion Identity
Whimsical Virtual Beauty Shops
The Laneige Virtual World is an Experiential Beauty Shop
Designer-Made Art Installations
Valentino Shares the ‘Unboxing’ Installations with Global Stylists
Virtual Beauty-Focused Stores
Laura Mercier Debuts the Virtual ‘World of Beauty’ Store
Innovative SCO Kiosks
Austrian Brand Shopreme Debuts a New Self-Checkout Kiosk for Retailers
Virtual Shopping Assistants
Firework's AVA is a Digital Human That Enhances E-Commerce with AI
Fabric-Inspired Retail Spaces
Aruliden Designs a Store for Jonathan Simkhai in New York City
Loss Prevention AI Checkouts
Vynamic Smart Vision Shrink Reduction Addresses Self-Checkout Issues
On-Site Avatar Workers
DeepBrain AI Offers Lifelike Avatars for Remote Workers to Operate On-Site
Gridded Immersive Retail Experiences
Studio Lotus Designs the New Ekaya Banaras Retail
California-Inspired Gallery-Style Stores
Studio FB Designs the New Frame Store in London
AI-Powered Inventory Tech
Google Cloud is Introducing AI-Powered Inventory Tracking Technology
Small-Format Retailers
Nordstrom’s Small-Format Strategy 'Closer to You' is Expanding Until 2025
Personalized Grocery Billboard Campaigns
Tesco Ireland Gets a New Live-Prompt Campaign
Automotive Parking Lot Pop-Ups
Mercedes-Benz Turned Parking Lot Spaces into a Mini Showroom
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Virtual Makeup Try-Ons
Parfums Christian Dior Launches a Virtual Try-On Consultation Service
Taiwan-Based AI Shopping Carts
Innolux Debuts a Smart Shopping Cart at FamiSuper Stores
AI-Powered Search Features
Shop Premium Outlets Enhances its Online Shopping with AI-Powered Tools
AR-Powered Brand Experiences
Marcolin Debuts an AR Experience for Employees and Customers
Micro Self-Service Checkout Kiosks
The 365 Retail Markets MM6 Mini Kiosk is Versatile
AR-Powered Shopping Apps
Walmart Releases a New Augmented Reality Feature for its iOS Application
Compact Automated Retail Checkouts
The OneView Self-Checkout Offers Advanced Features
Visual Merchandising Planning
Visulon Inc.'s is a Cloud-Based Enterprise Solutions Platform
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
Minimally Designed Store Openings
London Opens its Door at the New Self-Portrait Store in Chelsea
Video Call Shopping Services
Apple's Specialist over Video Service Enhances Personalization
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
Smart Shopping Assistants
Bolt Shopper Assistant Supports Convenient, Personalized Experiences