Monostep Finance

A previously complex industry enters a new phase of streamlining

Implications - Due to the fast pace of modern living and the digitization of the world at large, processes such as purchasing have reduced to two steps or less to great success. This monostep approach is infiltrating other industries that are notoriously complex, such as finance. This is especially important as the Millennial comes as adult age, as it accommodates their need for instant gratification.
SCORE: 4.5
This Year and Mild Top 4 Examples: 1,905 Total Clicks Jan 15 - Aug 16
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Consumer Insight Topics: BusinessMarket
Hands-Free Banking Apps - Dutch ING Customers are Able to Transfer Money by Speaking Out Loud
SCORE: 3.2
Mild 527 Clicks Pub: Sep 18, 15
Hands-Free Banking Apps
Dutch ING Customers are Able to Transfer Money by Speaking Out Loud
Transferring money on a smartphone just became easier for Dutch ING customers thanks to a new feature on the app that allows for voice-controlled mobile banking. The first bank in Europe to offer... [More]
On-Demand Insurance Services - Sure Lets Subscribers Sign Up for Impromptu Life Insurance Programs
SCORE: 4.5
This Year and Mild 463 Clicks Pub: Jun 20, 16
On-Demand Insurance Services
Sure Lets Subscribers Sign Up for Impromptu Life Insurance Programs
Sure is an on-demand life insurance platform that specializes in flexible and episodic services for those who don’t want to commit to a long-term contract. Recognizing the varying needs of... [More]
Social Banking Transactions - ICICI Bank Lets You Perform Social Media Money Transfers via Twitter
SCORE: 3.5
Untested 668 Clicks Pub: Jan 21, 15
Social Banking Transactions
ICICI Bank Lets You Perform Social Media Money Transfers via Twitter
A step up from mobile banking, social media money transfer services enable banks like ICICI in India to offer their customers the ability to pay by tweet. The bank’s new tweet to pay feature... [More]
Voice Recognition Banking - The Offering From Icici Bank Enables Hands-Free Banking for Customers
SCORE: 2.6
Untested 247 Clicks Pub: Jun 19, 15
Voice Recognition Banking
The Offering From Icici Bank Enables Hands-Free Banking for Customers
This bank in Mumbai, India is able to offer hands-free banking thanks to voice recognition technology. In an effort to make banking as easy as possible for its customers, Icici Bank enables them to... [More]
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