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Breakthroughvertising

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Interactive bus stops encourage bored patrons to engage with brands


Implications - Engaging bus stop advertisements are garnering attention even in ad-saturated metropolitan cores, as they captivate the attention of the waiting public. Entertaining the idle with advertisements is a win-win situation, and clever way to foster positive brand association.
 Score:
4.3
Warm
Top 6 Examples:
56,882 Total Clicks
Date Range:
Mar 08 - Sep 08
Popularity  
Activity  
Freshness  
DEMOGRAPHICS

Featured Examples


Anonymous Texts at Bus Stops
 Score:
4.3
Peaked and V. Hot
15,667 Clicks in 262 w
Pub: May 13, 08

Anonymous Texts at Bus Stops

Big Brother's Creepy Bluetooth Campaign
To promote popular reality show Big Brother 2008 on Channel TEN in Australia, advertising agency Marketforce in Perth came up with a unique bluetooth SMS campaign that really caught people by surprise.… [More]

7 Creative Bus Stops
 Score:
5.3
Peaked and V. Hot
16,131 Clicks in 255 w
Pub: Jul 3, 08

7 Creative Bus Stops


Creative minds were behind the conception and design of these bus stops. Waiting for public transportation to arrive is not exactly fun and happy times. Often times the patrons are cranky after a long… [More]

Interactive Bus Stop Ads
 Score:
5.2
Peaked and Hot
9,479 Clicks in 265 w
Pub: Apr 21, 08

Interactive Bus Stop Ads

Crank Up the Bikini Model's Tan
Most of the time, people don't pay much attention to bus stop ads, but every once in a while, there are ads so clever, you can't help but be captivated by them. This interactive bus stop billboard from… [More]

Fruit Dispensing Bus Stops
 Score:
4.9
Peaked and Mild
6,624 Clicks in 246 w
Pub: Sep 2, 08

Fruit Dispensing Bus Stops

Pruhealth Campaign
Pruhealth, a UK health insurance provider, turned London bus stops into fruit dispensers. A piece of fruit is delivered to onlookers each minute while stock lasts. In an interesting example of experiential… [More]

Solar Powered Bus Stop Ads
 Score:
3.7
Peaked and Mild
5,494 Clicks in 247 w
Pub: Aug 26, 08

Solar Powered Bus Stop Ads

Fuel Miami LLC i-Shelters
Fuel Miami LLC is installing 600 solar-powered bus shelters in Miami city. Each solar-powered ad panel will save over two tons of carbon emissions. This eco-friendly ad movement within bus shelters started… [More]

Emergency Light Sabers
 Score:
3.5
Peaked and Mild
3,487 Clicks in 268 w
Pub: Mar 30, 08

Emergency Light Sabers

Star Wars Bus Stop Ad Prepares You for the Sith
This a very clever ad for a Star Wars movie placed at a bus stop. I particularly like where it says, "Use in case of Sith." The Sith, of course, are a group of mean villains characterized by their single-minded… [More]


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