Adaptive Edgy

Leather is adapted for all age groups to communicate luxury and edge

Implications - The post-recession consumer is very interested in opportunities to communicate status, making leather an ideal material for all wares. Accelerating this pattern, many companies are using leather for unexpected products, such as products for babies and children. This signifies a lean toward a holistically prestigious lifestyle.
SCORE: 3.5
Mild Top 6 Examples: 62,822 Total Clicks Sep 12 - May 14
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DEMOGRAPHICS
Consumer Insight Topics: LifestyleYouthLife-StagesBabies
Cowboy-Inspired Baby Carriers - The 'Baby Hjölster' Holds Your Child Western Style
SCORE: 6.2
Warm 17,494 Clicks Pub: Sep 6, 12
Cowboy-Inspired Baby Carriers
The 'Baby Hjölster' Holds Your Child Western Style
All manly men who have recently had a baby should check out the ‘Baby Hjölster.’ This cute cowboy-inspired piece will make you look like a total bad ass while you’re holding your... [More]
Couture Baby Satchels - This Stylish Diaper Bag is Nice Enough to Use Even if You Don't Have a Child
SCORE: 5.4
Warm 4,075 Clicks Pub: Nov 27, 13
Couture Baby Satchels
This Stylish Diaper Bag is Nice Enough to Use Even if You Don't Have a Child
This stylish diaper bag by Caroline is the perfect way to balance your duties with your newborn without sacrificing your sense of style. The bag is a gorgeous royal blue, is made with soft leather... [More]
Lush Leather Booties - These DIY Leather Baby Boots are Perfect for Fashion-Forward Parents
SCORE: 4.2
Mild 4,078 Clicks Pub: May 8, 14
Lush Leather Booties
These DIY Leather Baby Boots are Perfect for Fashion-Forward Parents
When it comes to spoiling infants, there’s nothing more lavish than providing them with top-of-the-line designer duds, but these DIY Leather Baby Boots are offering some cost-effective... [More]
Luxury Auto Strollers - The Aston Martin Silver Cross Surf is Fit for Royal Babies
SCORE: 1.2
Untested 15,894 Clicks Pub: Mar 1, 13
Luxury Auto Strollers
The Aston Martin Silver Cross Surf is Fit for Royal Babies
She might lead a rather modest lifestyle despite being the future Queen of England, but the Aston Martin Silver Cross Surf would be the perfect stroller for Kate Middleton’s unborn child. As... [More]
Upscale Baby Car Seats - Maxi-Cozi Pria 70 Launched a Leather Edition for Traveling in Style
SCORE: 1.8
Untested 20,877 Clicks Pub: Mar 10, 13
Upscale Baby Car Seats
Maxi-Cozi Pria 70 Launched a Leather Edition for Traveling in Style
If you won’t compromise your baby’s traveling style, Maxi-Cozi Pria 70 has launched the perfect product for your needs. Its high-end baby car seats now come in sleek black leather. Not... [More]
Belt-Loop Kid Connectors - The AssistOn Strap for Children Keeps Kiddies Close By
SCORE: 0.8
Untested 404 Clicks Pub: Apr 30, 13
Belt-Loop Kid Connectors
The AssistOn Strap for Children Keeps Kiddies Close By
Perhaps you’re the sort of parent who would rather not attach his child to the end of a leash; alternatively, the AssistOn Strap for Children provides your little one with something to hold on... [More]