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48 Examples of Minimalist Branding

From Minimalist Beer Bottles to Simple Geometric Packaging

— July 25, 2013 — Marketing
When it comes to designing a logo for a brand, more isn't always necessarily better, and these minimalist branding examples are showcasing that simple and clear-cut designs are sometimes the best way to get your message across.

While some marketers choose to design their brand with intricate and abstract themes, these minimalist branding techniques are more about showcasing a clean and clear design, allowing people to instantly recognize what the product is about. Similar to minimalist features in modern homes, the use of simple designs and often white colors serves to make the overall appearance more sleek and sophisticated.

From transparent syrup bottles to simplistic fruit packaging containers, these minimalist branding examples are showcasing that choosing a design with less clutter and distraction can often bring more attention to the product itself.
6
Score
Popularity
Activity
Freshness
48
Minimalist Menu Branding
Minimalist Menu Branding
McDonald's Picto Ad Campaign Showcases Its Big 6 Items With Iconic Images
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47
Oriental Minimalism Branding
Oriental Minimalism Branding
The Oriental Collection by Yves Saint Laurent Exudes Sophistication
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46
Product Palette Branding
Product Palette Branding
Ricenoir Sake Packaging Benefits from the Hue of the Drink for its Design
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45
Minimalist Gin Branding
Minimalist Gin Branding
The Cotswolds Distillery Gin Has a Darkened and Masculine Look
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44
Minimalist Aromatic Branding
Minimalist Aromatic Branding
The Air Aroma Line Stands Out Due to Its Minimalist Package Design
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43
Whitespace Chocolate Bar Labels
Whitespace Chocolate Bar Labels
This Simple Chocolate Bar Brand Combines Whitespace & Bold Print
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42
Easygoing Tea Bottles
Easygoing Tea Bottles
Talent Tee's Bottled Tea Beverages Are Packaged Like Beer
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41
Minimalist Olive Oil Branding
Minimalist Olive Oil Branding
Yanni’s Olive Grove Receives a Simplistic Makeover
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40
Bare-Bones Chocolate Branding
Bare-Bones Chocolate Branding
Kyla Tom Packages Sweets in the Most Minimalist Manner Possible
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39
Effortless Juice Branding
Effortless Juice Branding
The Designs for Pulku Allow One to Focus on the Contents
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38
Transparent Minimalist Packaging
Transparent Minimalist Packaging
Hand Crafted Maple Syrup is See-Through
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37
Inquiring Confection Packaging
Inquiring Confection Packaging
The Swoon Cookie Crafters Box Keeps You in Treats
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36
Minimalist Fragrance Branding
Minimalist Fragrance Branding
The So Nude Eau de Toilette Bottle Design Embraces Simplicity
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35
Minimalised Logo Departments
Minimalised Logo Departments
The Quiet Shop by Selfridges Dumbs Down Product Noise
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34
Detailed Minimalist Merchandise
Detailed Minimalist Merchandise
FoodWealth Packaging Embodies a Balance of Clarity and Complexity
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33
Minimalist Pasta Packaging
Minimalist Pasta Packaging
My Kitchen Basics Avoids Crowded Graphics
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32
Minimalist Feminine Branding
Minimalist Feminine Branding
The Vintage Branding Identity for Haute Vintage is Stunning & Simple
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31
Minimalist Bonbon Bars
Minimalist Bonbon Bars
St Gallen Chocolate Packaging Keeps it Sweet and Simple
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30
Ultra Minimal Booze Branding
Ultra Minimal Booze Branding
Kings County Distillery Puts Simple Labels on Its Moonshine
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29
Political Pioneer Vino Branding
Political Pioneer Vino Branding
Harvey Milk Wine Pays Tribute to the Late American Politician
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28
Immaculate Rectangular Containers
Immaculate Rectangular Containers
C Bathroom Embodies the Pristine Beauty of the Interior's Style
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27
Subtle Dairy Branding
Subtle Dairy Branding
The Aplos Brand Boasts Stylish Minimalist Dairy Packaging
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26
Palatable Lime Green Packaging
Palatable Lime Green Packaging
Tacie's Kitchen Branding Exudes a Citrus, Savory Appeal
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25
Minimalist Beer Branding
Minimalist Beer Branding
The Wild Winter Ale Graphics by Bedow for Mikkeler Embrace Simplicity
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24
Luxurious Wooden Lotion Lids
Luxurious Wooden Lotion Lids
'Rawganical' By Casper Holden Uses Organic Caps on Minimalist Bottles
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23
Minimalist Symbolic Beer Bottles
Minimalist Symbolic Beer Bottles
Tiqo Packaging Uses a Graphics and Text Hybrid for a Unique Logo
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22
Elegant Minimalist Packaging
Elegant Minimalist Packaging
Marc Atlan Creates Design for White Wood Candles
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21
Minimalist Milk Branding
Minimalist Milk Branding
Cute Concept Packaging by Michela Monterosso for Flavored Milk
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20
Minimalist Baking Branding
Minimalist Baking Branding
Hyperakt Creates a Solid Brand Identity for Sullivan Street Bakery
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19
Minimalist Organic Packaging
Minimalist Organic Packaging
The Aero Concept Line is Clean, Sleek and Playful
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18
Minimalist Pastry Packaging
Minimalist Pastry Packaging
This Mr Holmes Bakehouse Package Design is Perfectly San Francisco
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17
Packaged Intangible Objects
Packaged Intangible Objects
Chris Ferrante Boxes Light, Shadow and Reflection
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16
Unisex Bath Products
Unisex Bath Products
Purearth Boasts Minimalist Branding that Will Appeal to All Genders
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15
Minimalist Water Branding
Minimalist Water Branding
Ait Putih is a Fictional Brand by Wiko Williams
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14
Simple Stencil Branding
Simple Stencil Branding
One Pine Tree Beer Packaging is Visually Simple But Symbolically Loaded
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13
Minimalist To-The-Point Branding
Minimalist To-The-Point Branding
The All About Tea Labels are Clean and Simple
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12
Elegant Minimalism Branding
Elegant Minimalism Branding
This March Pantry Packaging Boasts Clean Design Details
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11
Simplified Foliage Branding
Simplified Foliage Branding
Ellie Tea Packaging Features a Perfect Symbol to Illustrate its Image
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10
Minimalist Japanese Branding
Minimalist Japanese Branding
MIKÔTO's Restaurant Branding Merges Cultural and Contemporary Details
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9
Pantone Chip Branding
Pantone Chip Branding
The Toscatti Packaging is Categorized by Color for Customer Convenience
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8
Dairy-Disguised Alcohol
Dairy-Disguised Alcohol
Undercover Wine Packaging Has an Understated Look for Easy Delivery
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7
Healthy Minimalist Food Packaging
Healthy Minimalist Food Packaging
Aleia's Gluten Free Products Focus on Key Ingredients
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6
Endearing Animal Branding
Endearing Animal Branding
Pediatric Babe Packaging is Clean, Crisp and Utterly Adorable
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5
Sweetly Simple Branding
Sweetly Simple Branding
Gibbs Honey Packaging Embodies the Basics of Product and Producer
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4
Simplistic Fruit Packaging
Simplistic Fruit Packaging
Atipus Creates a Beautiful Brand Identity for Fruita Blanch
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3
Minimalist Beauty Branding
Minimalist Beauty Branding
Cure Life Packaging Asserts That Less is More for the Buyer
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2
Tubular T-Shirt Packaging
Tubular T-Shirt Packaging
Don & Brook's T-Shirt Tubes Communicate with Modern Hieroglyphs
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1
Minimalist Gourmet Branding
Minimalist Gourmet Branding
The My Olive Tree Product Packaging Modernizes Tradition
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