Many of the 2019 wedding trends showcase a shift from grandiose traditional events to affordable, micro-weddings, ranging from direct-to-consumer artisan jewelers to affordable micro-wedding packages. Many wedding-specific industries, such as jewelers, apparel, and venues, have shifted their business models to accommodate consumers' preferences to purchase directly from producers at more wallet-friendly prices.
For example, Toronto-based bakery, Le Dolci, recently launched a new wedding cake rental service lets couples order a pre-made "dummy" cake, complete with a top tier that can be sliced into for the purposes of the ceremony, eating and photo-taking. Another notable trend includes the popularity of "micro-weddings" or "pop-up weddings" where partners only need to show up with a few of their closest friends for an all-inclusive, miniature wedding event that's affordable and fast.
For more market trends in the new year, check out Trend Hunter's 2020 Trend Report.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
