Creative Brand, an Orlando-based media content and technology company, recently announced the launch of +AUMENTA Magnets that can be customized with a user's videos. The magnets connect with the +AUMENTA App, where users scan the image to view the video on their smartphones.
To create the new magnets, users simply upload the video and image desired on to +AUMENTA Magnets' website and will receive the product shipped directly to them. The video can be up to one minute in length. The magnets are ideal for birthdays, weddings, graduations, birth announcements, or other special events. In addition, these AR magnets can be customized to include texts.
The company hopes to use the technology next on business cards, to create AR content that will leave individuals with a bespoke impression. +AUMENTA also plans to open franchise stores that sell custom gadgets in augmented reality.
Why This Trend Is Growing
- Customized AR Magnets
- Disruptive innovation opportunity: Create personalized augmented reality experiences for consumers by customizing fridge magnets with their own video content.
- AR Content for Business Cards
- Disruptive innovation opportunity: Transform traditional business cards into interactive tools by incorporating augmented reality content.
- Franchise Stores for Custom AR Gadgets
- Disruptive innovation opportunity: Establish franchise stores that offer customized augmented reality gadgets, expanding the market for AR technology.
Industries Being Reshaped
- E-commerce
- Disruptive innovation opportunity: Integrate the concept of customized AR magnets into e-commerce platforms, enabling consumers to create personalized products.
- Event Planning
- Disruptive innovation opportunity: Incorporate AR magnets into event planning services, providing a unique and interactive way to share videos and announcements.
- Digital Marketing
- Disruptive innovation opportunity: Leveraging AR magnets for digital marketing campaigns, engaging consumers with immersive and personalized experiences.
