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Top 100 Romance Trends in 2016

From Pokémon GO Dating Apps to Murder-Themed Wedding Photos

— January 22, 2017 — Tech
Since the emergence of apps like Tinder, it seems that more consumers than ever are looking online to find love, which these 2016 romance trends illustrate.

However, the convenience of Tinder's swiping system has resulted in apps that combat its entire premise as well. Siren did this by inviting users to include a selfie that replaced their profile with a large piece of raw meat, as a way to communicate to others that they're more than just something to look at. In addition to making a statement against superficiality, Siren's 'MeatFaces' campaign proved to function as a great conversation-starter.

Meanwhile, other brands have been taking steps to streamline the whole process even more, designing apps that focus on specific interests or desires to connect the right people. These 2016 romance trends also include a number of options for those looking to find romance offline, with speed dating trains and romantic taxi rides being just a few. To see more examples of how people are being connected, see our 2017 Trend Report.
7.2
Score
Popularity
Activity
Freshness
100
Singles-Only Boomer Clubs
Singles-Only Boomer Clubs
This Alberta Club Consistently Hosts Meetups to Bring People Together
<
99
Referendum-Based Dating Apps
Referendum-Based Dating Apps
The Remainder App Connects Brits to Politically Likeminded People
<
98
Connective Dating Apps
Connective Dating Apps
The Coffeepass Social Dating App Matches You To Extended Social Connections
<
97
Meaty Dating App Campaigns
Meaty Dating App Campaigns
Siren Combats Superficial Tinder Dating with Its MeatFace Campaign
<
96
Matchmaking 5K Runs
Matchmaking 5K Runs
'Love Me Run' Pairs Runners with a Companion for Each Kilometer
<
95
Photo-Optimizing Dating Apps
Photo-Optimizing Dating Apps
Tinder's 'Smart Photos' Feature Automatically Reorders Users' Pics
<
94
Relationship-Based Hotel Searches
Relationship-Based Hotel Searches
Indian Hotel Booking Platform Helps Couples Find Romantic Hotels
<
93
Valentine's Day Lagers
Valentine's Day Lagers
This Romantic Beer Pack Includes Heart-Covered Bottles
<
92
Review-Based Dating Apps
Review-Based Dating Apps
Stroovy Combines Features of Dating Apps and Review Services
<
91
Friendship Dating Apps
Friendship Dating Apps
The Tinder App Recently Launched Its Group Match Feature
<
90
Dating App Podcasts
Dating App Podcasts
The DTR Podcast is Branded by Tinder
<
89
Masquerade Matchmaking Events
Masquerade Matchmaking Events
This Matchmaking Event Involved the Use of Luminous Masks
<
88
Compatibility-Gauging Dating Apps
Compatibility-Gauging Dating Apps
'Meetwo' Changes the Way People Date Online by Using Chemistry
<
87
Story-Based Dating Apps
Story-Based Dating Apps
DearHeart is an Online Dating Platform Especially for Expressive People
<
86
Politically Fueled Dating Apps
Politically Fueled Dating Apps
The 'Better Together' App Only Matches Brits Who Voted to Remain
<
85
Divorce-Simplifying Apps
Divorce-Simplifying Apps
The Amicable App is a Mobile Platform for Marriage Separation Agreements
<
84
Automated Date-Planning Apps
Automated Date-Planning Apps
'DateCart' Helps Users Plan a Date That Suits Their Preferences
<
83
Valentine's Day Yoga Retreats
Valentine's Day Yoga Retreats
This Warehouse-Style Yoga Party Celebrates Loves
<
82
Latino-Specific Dating Platforms
Latino-Specific Dating Platforms
MiCrush App Targets Users Seeking Others With Similar Backgrounds
<
81
Singles Culinary Classes
Singles Culinary Classes
The CookandDate Events Help Singles Meet New People and Learn to Cook
<
80
Date-Saving Bar Policies
Date-Saving Bar Policies
The Brickyard in England has a Bad Tinder Date Exit Strategy for Women
<
79
Precise Dating Apps
Precise Dating Apps
The 'Precisely' App Lets You Create Incredibly Detailed Profiles
<
78
Surgical Mask Matchmaking Events
Surgical Mask Matchmaking Events
This Tokyo Event Uses Surgical Masks as a New Dating Tool
<
77
Music-Incorporating Dating Apps
Music-Incorporating Dating Apps
The Bumble Spotify Partnership Encourages Connecting Culturally
<
76
Video-Based Dating Profiles
Video-Based Dating Profiles
The Dating App Badoo Recently Added a Video Feature to Its Platform
<
75
Romantic Anime Apps
Romantic Anime Apps
PokeMatch is a Tinder-Style Pokemon Go Dating App So You Can Catch the One
<
74
Genetically-Tested Couple Chemistries
Genetically-Tested Couple Chemistries
Instant Chemistry Validates a Pair's DNA Compatibility
<
73
Integrating Refugee Dating Apps
Integrating Refugee Dating Apps
Let's Integrate! Connects Local Citizens with Newcomers
<
72
Robotically Judged Dating Platforms
Robotically Judged Dating Platforms
Blinq is Testing an AI Algorithm to Guess Attractiveness
<
71
Video Game Dating Apps
Video Game Dating Apps
PokéDates is a Dating App for Pokémon Go Players
<
70
AR Anime Dates
AR Anime Dates
In Addition to Dinner Dates, the Dine App Encourages Couples to Catch Pokemon
<
69
Anime Gamer Dating Events
Anime Gamer Dating Events
'Pokémon Gokon' Runs Singles Mixers to Connect Pokémon Go Fans
<
68
Burrito-Themed Dating Platforms
Burrito-Themed Dating Platforms
The Burrit-OH! Site Matches Users Based on Burrito Compatibility
<
67
Views-Increasing Dating Features
Views-Increasing Dating Features
Users Paying for the Tinder Boost Feature Maximizes Your Profile
<
66
Male-Targeted Hookup Apps
Male-Targeted Hookup Apps
The BRO App is Designed for Straight Men Looking for Companionship
<
65
Controversial In-Flight Entertainment
Controversial In-Flight Entertainment
Japanese Travel Agency H.I.S. Offered Pretty Seatmates
<
64
Innuendo-Heavy Condom Ads
Innuendo-Heavy Condom Ads
This Trojan Commercial Playfully Explores the Qualities of Its Products
<
63
Communication-Centric Dating Apps
Communication-Centric Dating Apps
The Curtsy App Employs a Reward System to Keep Users Interacting
<
62
Collaborative Dating Apps
Collaborative Dating Apps
The Boompi App Allows Users to Let Their Friends View Prospective Dates
<
61
Speed Dating Trains
Speed Dating Trains
Virgin Trains Created a Romantic Train Ride for Singles on Valentine's Day
<
60
Valentine's Day GIFs
Valentine's Day GIFs
These Romantic GIFs Recreate Cheesy Valentine's Day Cards with Animation
<
59
Canadian Matchmaking Platforms
Canadian Matchmaking Platforms
The Maple Match Website Sets Americans Up on Dates with Canadians
<
58
Spiritual LGBT Singles Retreats
Spiritual LGBT Singles Retreats
Men of Spirit Hosts an Annual Singles Weekend for Gay Men
<
57
Relationship-Rating Apps
Relationship-Rating Apps
StayGo Can Rate Your Relationship and Assess Its Chances Of Success
<
56
Paid Dating App Extensions
Paid Dating App Extensions
Bumble Dating Will Be Made Easier with a Subscription Service and More
<
55
Face-Tracking Dating Apps
Face-Tracking Dating Apps
The Heystax Dating App Reads Your Face to Assess How Impressed You Are
<
54
Party Game Dating Apps
Party Game Dating Apps
This App is an Online Dating Version of the Game "Spin the Bottle"
<
53
Gender-Neutral Dating Apps
Gender-Neutral Dating Apps
The Siren App "Encourages Genuine Connections, Discourages Harassment"
<
52
Psychological Dating Apps
Psychological Dating Apps
The 'String' Dating App is Inspired by a Psychological Study
<
51
Sci-Fi Dating Sites
Sci-Fi Dating Sites
Trekkies Can Find Love on the 'Trek Dating' Website
<
50
Infidelity-Detecting Plarforms
Infidelity-Detecting Plarforms
The Swipe Buster Website Can Find Out If Someone is Cheating
<
49
Plush Dinosaur Bouquets
Plush Dinosaur Bouquets
This Mini Dino Bouquet is the Ideal Alternative Gift for Valentine's Day
<
48
Romantic Taxi Rides
Romantic Taxi Rides
Addison Lee is Offering Valentine's Day Car Rides with Its 'CupidCab Service'
<
47
Honesty-Focused Dating Apps
Honesty-Focused Dating Apps
The GUYZ Platform Focuses on Facilitating Longterm Relationships
<
46
Virtual Wingman Applications
Virtual Wingman Applications
'Wingman Barney' is a Virtual Assistant for Online Daters
<
45
Simplified Flower Delivery Apps
Simplified Flower Delivery Apps
Bloom & Wild Makes It Easy to Order 'Letterbox Flowers'
<
44
Smart Flower-Sending Apps
Smart Flower-Sending Apps
Flowers.iQ Lets Consumers See Photos from Other Real Customers
<
43
Geo-Location Dating Apps
Geo-Location Dating Apps
The Bod App is a Plan B for Online Dates Gone Bad
<
42
Updated On-Flight Dating Apps
Updated On-Flight Dating Apps
The AirDates App Now Includes Social Media Integration
<
41
Online Dating Organization Apps
Online Dating Organization Apps
The 'WhoNow' App Helps Users Organize Their Dating Life
<
40
Geeky Themed Romance Bouquets
Geeky Themed Romance Bouquets
This Alternative Valentine's Day Gift Offers Toys Instead of Flowers
<
39
Game-Based Dating Apps
Game-Based Dating Apps
The 'DatePlay' App Uses Games to Analyze Personalities Before Matching
<
38
Dating App Verification Features
Dating App Verification Features
Badoo's New Selfie Request Feature Helps Eliminate Catfishing
<
37
Vegetable-Flavored Contraceptives
Vegetable-Flavored Contraceptives
The Durex Eggplant Condoms Parody the iOS Emoji
<
36
Romantic Matchstick Cookies
Romantic Matchstick Cookies
These Valentine's Day Biscuits are Designed to Get the Fire Started
<
35
Dating App Card Games
Dating App Card Games
This Tinder-Based Card Game Pokes Fun at Online Dating
<
34
AI Matchmaking Startups
AI Matchmaking Startups
This Personal Matchmaker Uses Artificial Intelligence to Find Your Type
<
33
Airport Dating Apps
Airport Dating Apps
The Btrfly App Helps You Connect With Other Travelers In Your Airport
<
32
Wedding Planning Apps
Wedding Planning Apps
Loverly Deftly Combines Automated Technology and Human Help
<
31
Emoji-Based Dating Apps
Emoji-Based Dating Apps
The Cup of Coffee App Uses Emojis to Conceal the Identity of Each Dater
<
30
Scent-Based Dating Services
Scent-Based Dating Services
This Dating Service Matches People Based on How They Smell
<
29
Selfie Profile Verifications
Selfie Profile Verifications
The Bumble Dating App Has Begun Authenticating Profiles with Selfies
<
28
Date-Themed Vaporizer Activations
Date-Themed Vaporizer Activations
Blu's 'Six Weeks to Fall in Love' Builds a Product Relationship
<
27
Gift-Giving Dating Platforms
Gift-Giving Dating Platforms
This Dating App Allows Users to Send Drinks or Flowers to Their Match
<
26
Plus-Size Dating Platforms
Plus-Size Dating Platforms
The 'WooPlus' App is Designed for Plus-Size Singles
<
25
Projected Wedding Installations
Projected Wedding Installations
teamLab's Modern Wedding Ceremony Brings Nature Indoors Digitally
<
24
Coordinated Superhero Proms
Coordinated Superhero Proms
This Teen Prom Group Dressed Up as Famed Comic Book Heroes
<
23
Cinematic Wedding Experiences
Cinematic Wedding Experiences
Disney World Lets Brides Step into the Role of Cinderella
<
22
Colorful Contraception Ads
Colorful Contraception Ads
This STD Campaign Uses Phrases Spelled Out in Unwrapped Condoms
<
21
Romantic Dual Jacuzzis
Romantic Dual Jacuzzis
This Bathroom Tub Design is Meant to House Two People Side-by-Side
<
20
Switchable Male Contraceptives
Switchable Male Contraceptives
The Sperm Switch Allows Men to Turn on and Off the Flow of Semen
<
19
Affordable Bridal Collections
Affordable Bridal Collections
ASOS Offers Cost-Effective Wedding Fashions for Millennial Consumers
<
18
Tiny Valentine's Day Cards
Tiny Valentine's Day Cards
Kim Smith Creates a Series of Small Cards with Big Hearts
<
17
Cost-Conscious Bridal Gowns
Cost-Conscious Bridal Gowns
The H&M 2016 Conscious Collection Features Affordable Wedding Dresses
<
16
Reflective Wedding Photography
Reflective Wedding Photography
These Photos Capture Wedding Ceremonies in the Reflection of Rings
<
15
Armpit-Sniffing Date Nights
Armpit-Sniffing Date Nights
The Romancing the Armpit Event Had Singles Sniffing Out Their Matches
<
14
Gay Cartoon Couples
Gay Cartoon Couples
Nickelodeon is Introducing Its First Gay Couple in 'The Loud House'
<
13
Personality-Based Dating Apps
Personality-Based Dating Apps
'The Catch' is a Dating App That Prioritizes Personality Over Looks
<
12
Romantic Mermaid Rings
Romantic Mermaid Rings
'The Little Mermaid' Engagement Ring Features Fishtails in the Band Design
<
11
Projected Jewelry Installations
Projected Jewelry Installations
Tiffany's In-Store Installation is Engagingly Interactive
<
10
Educational Condom Vending Machines
Educational Condom Vending Machines
These Vending Machines are Designed to Promote Safe Sex
<
9
Reinvented Dating Apps
Reinvented Dating Apps
Hinge's New Dating App Prioritizes Relationships Over Casual Flings
<
8
Instant Condom Shopping
Instant Condom Shopping
The Trojan Amazon Dash is One of the Latest Additions to the Collection
<
7
Post-Breakup Coloring Books
Post-Breakup Coloring Books
This Coloring Book is Designed to Help Users Overcome a Breakup
<
6
Boyfriend-Made Engagement Rings
Boyfriend-Made Engagement Rings
Imgur User Jarvicious Creates His Own Custom Ring to Propose With
<
5
Murder-Themed Marriage Photos
Murder-Themed Marriage Photos
This Engagement Photo Shoot Takes 'Til Death Do Us Part' Literally
<
4
Relationship Card Decks
Relationship Card Decks
This Deck from The School of Life Helps to Answer "Who Should I Be With?"
<
3
Tattooed Wedding Rings
Tattooed Wedding Rings
These Matching Tattoos are an Unconventional Alternative to Rings
<
2
Minimal Matching Wedding Bands
Minimal Matching Wedding Bands
These Rings Connect to Form Various Shapes
<
1
Discreet Engagement Ring Boxes
Discreet Engagement Ring Boxes
This Thin Ring Box Helps Users Keep Their Upcoming Proposal Secret
<