The social media management system Hootsuite recently launched a collection of Valentine's Day GIFs to celebrate this year's annual romantic occasion.
This clever marketing tactic allows users to combine the most cheesy Valentine's Day phrases with social media humor. Each GIF is inspired by one of today's popular social media platforms including Twitter, Facebook and Google. Each GIF plays out like a text message conversation. For example, the card inspired by search engines reads "I just Googled 'love' and the top results were you."
These humorous Valentine's Day GIFs promote Hootsuite while simultaneously bringing a quirky twist to traditional paper cards. The campaign has also created a tagline to get people's attention, which reads "Who’s your #HootSweetheart this Valentine’s Day?" Any of these playfully romantic GIFs can be sent to loved ones via text, email or through a social media platform.