The July 2018 sports trends cover an eclectic range of apparel, gym gear, backpacking and hiking essentials, apps, and other devices that are made to enhance athletic experiences and streamline training.
One especially unique innovation is the Rogue Fitness Load Trainer, which is a weighted backpack that's meant to be worn during workouts to improve the strength and endurance of the user. The backpack has padded shoulder and kidney pads to ensure that the added weight doesn't dig into the user's body, while also working to evenly distribute the added weight for safe and comfortable wear.
Another noteworthy feature is the Victory Chimp collection for cyclists, which is full of playfully designed apparel that's also built for functionality. A few key pieces in the collection include the suspender biking shorts, arm warmers, colorful socks, and matching cap.
Top 100 Sports Trends in July
From Inclusive Sporty Swimwear Shoots to Portable Workout Systems:
Riley von Niessen — Jul 29, 2018 — Lifestyle
100
Futuristic Diving Masks
This Sci-Fi Diving Mask Could be the Future for Underwater Exploration
99
Portable Camping Burners
nCamp's Wood Burning Stove is an Alumium and Durable Camping Accessory
98
AI-Powered Running Coaches
The '1Coach' Wearable Monitors Your Performance for Optimized Runs
97
Cartoon-Inspired Skateboarding Collections
Primitve Skateboarding Made a Rick and Morty Capsule
96
Boundary-Pushing Publicity Stunts
Björn Borg Shows Strong LGBTQ+ Support at the FIFA World Cup
95
Skate-Inspired Technical Apparel
Palm Angels Joined Under Armour for the Recovery Collection
94
Portable Total-Body Workout Gyms
The 'Rove Gym' Enables Full-Body Workouts with a Single Machine
93
Cushioned Lightweight Sneakers
'On' Introduced Performance-Driven Cloud X Sneakers
92
Multipurpose Survivalist Kits
The WORSPODAY Emergency Survival Kit is Packed with Essentials
91
Graphic Clothing Pop-Up Shops
PUMA Basketball & Chinatown's Tee Offerings are Fierce and Limited
90
Actor-Approved Workout Headphones
The UA Sport Wireless Project Rock Headphones are Durable
89
Low-Maintenance Performance Bikes
The Priority 600 Bicycle Was Made to Easily Ride On or Off-Road
88
Modern Bike Storage Pods
The Alpen Bike Capsule is a Unique and Stylish Way to Keep Bikes Safe
87
Skate Culture-Inspired Tees
Marino Infantry Drops a Modest Graphic Collection for Summer 2018
86
Gamified Training Activities
SmartFit's Programming Trains Both the Brain and the Body
85
Performance-Tracking Mouthguards
A Smart Mouthguard Biosensor Tracks Exhaustion and Dehydration
84
Resistance Band-Integrated Pants
The 'AGOGIE 2.0' Resistance Training Pants Accelerate Workouts
83
Automatic First-Time Motorcycles
The Kalk Electric Motorbike Was Made Just for Beginners
82
Weighted Workout Backpacks
The Rogue Fitness Load Trainer Intensely Trains Individuals
81
Technique-Optimizing Workout Machines
The 'PUSH UP MACHINE' Prevents Athletes from Cheating
80
Tricolored Knit Sneakers
adidas' D Rose 9 Sneakers Come in a Vibrant Color Palette
79
Upcycled Baseball Accessory Wallets
The Salt River Baseball Glove Wallets are Rustic and Stylish
78
Eco-Conscious Athletic Hoodies
Parley for the Oceans and adidas Rework the Iconic Z.N.E. Hoodie
77
Hybrid Sport Bar Activities
The Fowling Warehouse Fuses Bowling, Football and Horseshoes
76
Multi-Sensory Mini Golf Experiences
Newtown's Mini Golf Bar Holey Moley Takes It to the Next Level
75
Water-Friendly Running Shoes
The Vivobarefoot Swimrun Shoes are Ultra-Thin and Ergonomic
74
Inclusive Sport-Ready Swimwear Lines
The H2OV Swimwear Collection is Durable and Inclusive
73
Sport-Inspired Colorful Furnishings
An Aesthetic Pursuit Launched a Collection Informed by Courts
72
Extravagant Floral Yoga Mats
Prada Launched Designer Yoga Mats That Revive Iconic Prints
71
Graffiti Art Arcade Bars
Offramp Sports Bar & Grill Offers Classic Food with a Unique Atmosphere
70
Engaging AR Basketball Platforms
The NBA Offers an Interactive Experience with '360 Portals'
69
Wholesome Business Headquarters
Reebok's Headquarters is Equipped with a 30,000 Sq. Ft. Gym
68
Soccer-Focused Wearables
The Playr Wearable Reflects the Strength & Performance the Device Offers
67
Rugged Urban Cyclist Shorts
The Mission Workshop Loch Shorts are Ready for Commuting or Sport
66
Mind-Training Running Tracks
ASICS Celebrates Mindful Sport Practices During Global Running Day
65
Satellite Communication Smartphone Accessories
The 'Bivystick' Keeps Outdoor Enthusiasts Connected
64
World Cup-Branded Beers
The Budweiser FIFA World Cup Packaging Celebrates the 2018 Games
63
Playful Cycling Apparel
The Victory Chimp Kit Collection Features Banana Positioning Technology
62
Multi-Sport-Inspired Activewear
Ivy Park SS18 Draws Inspiration from Football, Baseball & Cycling
61
Rugby-Themed Beer Gardens
Toronto Wolfpack Rugby and The Craft Guys Partner for Local Games
60
Trauma-Detecting Sport Sensors
The 'Tozuda' Head Impact Sensor is Simple, Reliable and Effective
59
World Cup-Honoring Streetwear
The New BAPE Football Collection Prepares for the Upcoming World Cup
58
Surfer-Designed Board Shorts
Kelly Slater's Apex Trunks from Outerknown are Durable and Stylish
57
Stylishly Functional Sportswear Lines
11BYBBS' Lookbook Highlights a Line of Performance Runners
56
Soccer-Inspired Knit Sneakers
adidas' New Sobakov Sneakers Gives The KAMANDA an Update
55
App-Connected Workout Equipment
The Modern Movement Edge-Board Extension Trainer is Compact
54
Ultra-Lightweight Dirt Bikes
The Freerider Electric Dirt Bike Was Made for Both Teens and Adults
53
Wake Surf-Specific Boats
The New Master Craft X24 Speed Boat is Perfect for Water Sports
52
Vibrant Knitted Sportswear
COOGI and PUMA Collaborated on a Series of Apparel for SS18
51
AR Fan Face-Painting Apps
'Game Face AR' is for FIFA World Cup Fanatics
50
Beer-Tweeting Soccer Campaigns
Norrlands Guld Honors FIFA with a Playful Social Marketing Stunt
49
Russian-Inspired Soccer Apparel
adidas and Gosha Rubchinskiy Drop a World Cup 2018 Range
48
Intensive Training Boxing Treadmills
The 'IMPACT 50-0' Enables a Full-Body Workout
47
Limited-Edition Customized Jerseys
Renzo Cardoni & World Soccer Shop Offer a Fresh Take on Jerseys
46
Translucent Running Sneakers
The Nike Zoom Fly SP Receives a Vibrant New Tonal Iteration
45
Exclusive Trippy Skateboard Decks
Keiichi Tanaami and APPortfolio Drop a Psychedelic Collaboration
44
Sporty Special-Edition Markers
Sharpie's Packs Have a Marker Printed with an Athlete's Signature
43
Performance-Driven Modern Skate Shoes
adidas Skateboarding's 3 MC Pack Boasts Aesthetic & Function
42
Sporty Empowering Apparel
The Serena Williams Fashion Line Honors Strength and Femininity
41
Consolidated Scuba Diving Platforms
The 'Planet Deepblu' Platform Offers Enhanced Booking Services
40
Intuitive Dancer Training Devices
Ching-Hui Yang Builds a Brass Tool That Motivates Muscle Memory
39
Washi Paper-Made Socks
Washisock is a Pair of Highly Breathable, Blister-Free and Functional Socks
38
Athlete-Designed All-Conditions Jackets
ANIFA & Michael Owen Produce a High-performance Collab
37
AR Soccer Challenges
Coca-Cola Challenged People to Go Head-to-Head with a Virtual Sports Star
36
Reconstructed Ceramic Basketballs
Victor Solomon Creates an Extravagant Version of a Basketball
35
Lifestyle-Sustaining Reversible Outerwear
The Beyond Clothing A3 Alpha Lochi Jacket is Durable
34
Sporty Casual Wear Capsules
MUNDIAL & YMC's Collab Infuses Fashion with Russian Motifs
33
Russian-Themed Soccer Collections
Nike Collaborates with Creatives on 'Football Korobka'
32
Color-Blocked Sportswear Series
Damir Doma and Lotto Released a Range of Co-Branded Items for SS19
31
Responsive Yoga Leggings
Wearable X is Launching Smart Yoga Pants for Men and a Redesigned App
30
Wireless Helmet Audio Systems
Domio Pro Boasts Convenience as the Top-Rated Helmet Audio Enhancer
29
Colorful Pride-Celebrating Activewear
Under Armour's Pride Collection is Entitled 'United We Win'
28
Athletic Alcohol-Free Beers
The Athletic Brewing Run Wild Non-Alcoholic IPA is Refreshing
27
Psychedelic Skateboard Decks
Skateroom and Artist Steven Harrington Released Limited Edition Decks
26
TV Personality Arcade Bars
Nick Cannon's Wild 'N Out Sports Bar is an Exciting Dining Option
25
Map-Embedded Rowing Machines
The NordicTrack RW900 Features Google Maps Integration
24
Meme-Inspired Minor League Logos
The Staten Island Pizza Rats will Play Five Games This Season
23
World Cup-Inspired Apparel
Highsnobiety and Umbro Drop The Highsnobiety Intercontinental Capsule
22
High-Tech Football-Streaming Pens
Havas Düsseldorf Developed a Smart Pen for Football Fanatics
21
Sports Fan Cryptocurrencies
Havas Blockchain Launched a Cryptocurrency-Based Fan Loyalty Program
20
Adventurous Discount Cards
Vollebak Created a Treasure Hunt with an 'Extreme Discount Card' Reward
19
Power-Optimizing Smartwatches
The Suunto 9 Smartwatch Offers Up to 120 Hours of Usage
18
Chilled Workout Classes
Brrrn Conducts Yoga, Cardio and HIIT Classes in Low-Temperature Rooms
17
Celebratory Pride Swimwear
Speedo's Take Pride Capsule Captivates Spirit and Strength
16
Ocean Protection Running Events
adidas' Run for the Oceans Fights Marine Plastic Pollution
15
World Cup-Themed Sportswear
RISE NY and adidas Introduce the We Are One World Cup Collection
14
Meme-Inspired Animated Campaign Ads
Nike Channels Famous Football Player Ronaldo in Playful Ads
13
Socially Focused Dive Computers
The 'COSMIQ+' Blends a Sleek Interface & Seamless Sharing Ability
12
Official Basketball Holidays
Go Hoop Day aims to be basketball's first global holiday
11
5G Olympic Venue Partnerships
Intel and the Olympic Committee Joined to Enhance the Korean Venue
10
Competitive Scorekeeping Apps
ChampChart Helps Teams and Individual Track Head-to-Head Scores
9
Exclusive NBA Team Runners
Nike Makes a Special Iteration of The Epic React Flyknits for NBA Team
8
Soccer-Inspired Commercial Shorts
Gatorade's Short Film Tells the Inspiring Story of Lionel Messi
7
Adventure-Preparing Apps
The Luvmyhike App Lets Users Plan and Train for Their Perfect Long Hike
6
Illustrated Charitable Beer Mats
Gordeon Reid & Callum Stephenson Fuel a World Cup-Themed Project
5
Family-Friend Sports Betting
The Versus App Lets People Make Sports Picks Without Betting
4
Community-Driven Skateboarding Events
adidas Launches Das Days in New York, Paris and Shanghai
3
Sporty Safe Driving Campaigns
Uber Brazil Raises Awareness About How Dangerous Phones Can Be
2
Mendacious Calendar Apps
'World Cup Calendar Blocker' Carves Out Time to Watch Games
1
World Cup Stadium Guides
Stadialist's World Cup Guide Highlights Russia's Stadiums
Related Ideas
Sportswear Innovation Summits
On Unveiled Its Run On Clouds Brand Identity in Paris
Performance Swimwear Brands
Surface Athletic Launches Canada’s Boldest New Swimwear Brand
Strain-Eliminating Duffle Bags
The 'UA No Weigh Duffle Backpack' is Ideal for Travelling
Athletic Wear Collabs
NikeSKIMS Collection Launches with NikeSKIMS First Collection Campaign
Spring Trail Running Collections
Arc'teryx Released Its Spring Mountain Run Collection
Sculpted Athleticwear Collections
BetterMe Expands Its Viral Catsuit to New Silhouettes
Watercolor-Inspired Activewear Garments
The Patagonia Moon Tripper Pattern Has a Funky Flow
Fitness-Informed High Fashion Editorials
The Balenciaga Pre-Fall 2026 Collection is Dynamic
Backpack-Inspired Storage Hoodies
The NOMADE 58 Travel Hoodie Has 28 Pockets and 58 Features
Model-Approved Sportswear Collections
Sporty & Rich X Irina Shayk Unveil Timeless Essentials
Hyper-Tactical Backpack Designs
The Pioneer Threshold Pack is Crafted Using a Proprietary Yarn
Elevated Fall Tennis Fashion
The Y-3 FW25 Tennis Campaign Blends Performance with Bold Design
High-Fashion-Inspired Athletic Wear
Veronica Beard and HEAD Sportswear Collaborate on a New Line
Iconic Gym Apparel Revivals
The Onyx Collection Returns to Gymshark, Reigniting Hype Among Lifters
Technical Hiking Capsule
Hiking Patrol x Mammut Spring 2026 Delivers Minimalist Outdoor Apparel
Versatile Activewear Essentials
Under Armour Features Co-Ord Pieces for Functionality and Style
Backpack Brand Luggage Ranges
The JanSport Good Latitude Travel Collection is the Brand's First
Locker Room-Inspired Apparel Collections
Lacoste Explores Vulnerability and Victory for SS26
Tennis Tournament Capsule Collections
The Lululemon Indian Wells Apparel Range is Athlete-Approved
Packable Featherlight Hiking Gear
The Peak Performance Light Hike Collection Embraces Movement
Athlete-Developed Performance Golf Capsules
Oakley Taps JR Smith to Promote Its Fusion Collection
Performance-Lifestyle Wardrobe
Entire Studios x adidas Launch Performance and Lifestyle Apparel
Urban Technical Capsules
Champion Black Edition FW25 Focuses on Minimalist Functionality
Back-to-School Fashion Collections
UNIQLO Launches Weather-Ready Wardrobe Essentials for Students
Stylish Athlete-Informed Kits
lululemon Debuted the Canadian Athlete Kit for Milano Cortina 2026
Climbing-Inspired Capsule
The Topologie x Universal Works Range Spotlight Outdoor Heritage
Performance Shorts Collections
Outdoor Research Offers a Range of Silhouettes for the Summer
Activewear Colorway Expansions
Ten Thousand Drops Training Gear in a Fresh 'Salt' Colorway
Adaptive Performance Wear Collections
BetterMe Embraces Inclusivity with the Adaptive Collection
Body-Hugging Hydration Packs
This Pack Combines Aerodynamic Design and Thermal Management
Athlete-Centric Weightless Backpacks
Under Armour's ‘No Weigh Backpack' is Made for Movement
Urban Layered Outdoor Fashion
and wander FW25 Drops Technical Gear with Refined City-Ready Design
Summer-Forward Tech Accessories
'CASETiFY Resort: Hot and Unbothered' Embraces Coordination
High Visibility Activewear Ranges
The Ciele Nite Rite Capsule Features Six Pieces
Seasonal Utility Staples
The North Face Red Box Ss26 Collection Expands Its Graphic Seasonal Range
Fashion-Brand Luxe Fitness Capsules
The Pilates Celine Collection Elevates Luxe Fitness Products
Inaugural Apparel Brand Sneakers
Gymshark x R.A.D. Sneakers are Ready for the Gym
Event-Ready Travel Kits
UGREEN Bundles Tracking and Charging Tools for Sports Fans
Female-Focused Weighted Vest Designs
Goruck Launches the Spy Ruck for Women
Festive Athletic Editions
The Lululemon Lunar New Year 2026 Drops Three Lines for Celebration
Parachute-Inspired Performance Apparel Capsules
Oakley Has Introduced the Latitude SS26 Collection
Outdoor Camping Gear
The Stüssy x Mountain Hardwear Range Has Apparel and Camping Equipment
Technical Apparel Capsule
Mizuno for Margaret Howell Spring Summer 2026 Refines Performance Basics
Cost-Conscious Activewear Collections
The Latest Primark Activewear Range Features 240 Pieces
Ultra-Lightweight Workout Clothing Capsules
Zero Restriction Debuts the Jim Performance Collection
Iconic Women-Inspired Fashion Capsules
Yoga Jeans Presents the MUSE Spring/Summer 2026 Collection
Performance-Ready Technical Fashion
Goldwin 0 Introduces its Latest SS25 Performance Range
Innovative Lightweight Activewear Brands
Elite Eleven Debuts the Performance-Driven & Stylish LUNA
Vintage Auto-Inspired Bag Collections
JanSport Debuts a New Product Line Called the Clutch Series
Inclusive Camping Gear Ranges
The North Face Universal Collection Embraces an Intuitive Design
Redefined Women's Sportswear
Under Armour Launched the 'Women’s Courtside Collection'
Summery Compression Clothing Collections
The SPANX® Active Range for Summer Has Made its Debut
Retro Tennis Culture-Inspired Tracksuits
BOAST Calls Attention to the Tipped Warm-Up Jacket & Pant
Resilient Collaboration Fashion Capsules
Converse and Daily Paper Launch Rise Through the Ropes
Fitness Personality-Led Apparel Capsules
Sene is Dropping the Second Collection with Emma Lovewell
Athlete-Focused Performance Backpacks
The Jake Dearden x Built for Athletes Backpack is Versatile
Fashion-Forward Performance Apparel
Loewe and On Join Forces on a Capsule for the SS25 Season
Athlete-Approved Fitness Fashions
The Gymshark x Cbum Unfinished Capsule Has 12 Pieces
Customized Luggage Lines
Travelpro and Dominic Ciambrone Team Up for a Limited-Edition Drop
Stylish Practical Tote Designs
Portland Gear Recently Debuted the Highly Anticipated Cascade Tote
80s-Inspired Bag Campaigns
BÉIS-ERCISE Spotlights a Bright New Color in BÉIS' Sport Collection
Summer-Ready Utilitarian Fashion
HH-118389225 Presents its New Collection for SS26
Temperature-Regulating Sports Bras
Thirdlove's TempSync Active Supports Daily Activity & Movement
Slick High-Performance Technical Apparel
Outdoor Research Calls Attention to Its Fall 2026 Capsule
Outdoor Lifestyle-Focused Gear Capsules
REI Co-Op Unveils Its Spring 2026 Line of Gear and Apparel
Stylish Beach-Ready Swimwear
Parade’s New Swim Collection Boasts Inclusive Silhouettes
Sports-Focused Smart Classes
Innovative Eyewear Debuts the Reebok Powered by Lucyd Smart Eyewear
Travel-Friendly Summer Apparel
Public Rec Launches its Comfort-Forward 'Lake Geneva Series'
Collaborative Summer Protective Fashion
BEAMS and Speedo Work on a Amphibious Collection
Irish Holiday-Themed Sportswear
Umbro Celebrated St. Patrick's Day with the 17-3 Capsule
Earthy Athleisure Clothing Collections
The Red Run ACTIVE Collection Focuses on Two Colors
Architect-Honoring Running Gear
The Bandit Running Summer 2026 Collection Embraces Hot Weather
Charitable Mental Wellbeing-Promoting Sweatshirts
Grey Bandit Debuts 'Progression Over Perfection'
Ultra-Slick Running Capsules
Bandit Running Has Unveiled Its Spring 2026 Collection
High-Performance Strength Training Apparel
REP Fitness Debuts a New Range in the UK
Hiking-Ready Summer Apparel Lineups
BlackStrap Boasts the Spring/Summer 2026 Collection
Aquatic Fitness-Focused Innovations
Hydrorevolution is Dominating the Aquatic Fitness Space
Collegiate Outdoor Styles
The North Face Purple Label Presents Mountain Ivy for Spring/Summer 2026
Heritage Workwear Capsule
BEAMS Plus Spring/Summer 2026 Fuse Classic Workwear with Updated Fabrics
Collaborative Outdoor Towels
These Towels Offer Lightweight Design For Versatile Outdoor Use
Trail-Ready Retro-Style Backpacks
The Topo Designs Rover Trail Pack Has a 22-Liter Capacity
Outdoor-Focused Performance Collections
BlackStrap is a Go-To Brand for Outdoor Enthusiasts
Women's Studio Activewear Drops
NikeSKIMS Launched Its Studio Stretch for Studio and Everyday Wear
Heritage Countryside Sportswear
PAL Sporting Goods FW25 Honors British Sporting Through Modernity
New Year Activewear Ranges
The H&M Move SculptMove Collection Embraces New Year Changes
Athleisure Line Launches
Fashion Nova’s “Performance in the City” Athleisure Collection
Artisan-Dyed Activewear Ranges
The Reigning Champ 2026 Kyoto Black Collection is Limited-Edition
Sportstyle Apparel Capsule
Mizuno Sportstyle Announces Its Inaugural SS26 Apparel Line
Compact Purpose-Built Gym Bags
WaterField Designs Debuts the New Purpose-Built Flex Lite Gym Bag
Unique Leather Accessory Designs
Louis Vuitton Debuts the 'Monogram Sports Collection'
Drop-Culture Sport Campaigns
Easton and Dick's Launched Its Limited Edition Equipment Drop
Military-Inspired Golf Collections
Sunday Swagger Honored the U.S. Army for America's 250th Year
Outdoor Performance Footwear Capsules
Merrell 1TRL AW25 Blends Trail Function with Seasonal Style
Performance-Led Streetwear
AAPE SS26 Gym Collection Introduces Technical Fitness Apparel Line
Earbud-Inspired Backpack Designs
The Airpack Backpack Mimics Airpods Case but Stores Much More
Minimalist Adventurer Gear Collections
Haglöfs L.I.M Series Debuted Several Scant Styles for SS26
Resort Utility Capsule
Engineered Garments x GU SS26 Reworks American Resort Wear with Utility
Ultralight Runner-Friendly Garments
The RC Outdoor Supply Griffith Collection Has Two New Styles
Celebrity-Supported On-The-Go Fitness Bundles
Pvolve and Jennifer Aniston Launch 'Sculpt Anywhere'
Home Decor-Functional Workout Gear
Kenko Presents a Range of Workout Gear in a Sleek Design
Self-Defence-Inspired Fitness Franchises
The Pack Plans to Expands Its Model Through Franchising
Women-Specific Weighted Vests
The Carry Enters the Fitness Market with an Innovative Weighted Vest
Alpine Basecamp Trains
The All Conditions Express Relaunches Nike's All Conditions Gear
Wellness-Driven Versatile Bag Collections
JanSport Launches the Lunar Lounge Collection
Mass-Market Functional Fitness
TRX Expands Functional Fitness into Mass Retail
Athlete Arrival Fashion Activations
ATP Introduces Athlete Arrivals to Spotlight Players Style
Fitness Instructor-Inspired Sports Capsules
PUMA and Alex Toussaint Dropped 'Effortlessly Cool'
Sports Nutrition Retailer Ranges
The Very Group Added Four New Brands to the Very Online Offerings
Motivation-Focused Fitness Technologies
Fitness Industry Technology Council Recognizes Myzone
Sporty Heritage Leisurewear
’47 x Sporty & Rich New York Yankees Boasts Classic Minimalism
Trail Running Capsules
Mental Athletic × Salomon Launch Driftform Collection of Performance Design
Multi-Use Performance Sport Shorts
Proof Launched Its Versatile Everyday Training Short
Heritage-Inspired Bold Workwear
Beams Plus FW25 Lineup Revives American Traditional Tailoring
Summer Travel Capsule
MYSTEPHENM VOL. 4.5 Vacation Unit Has Lightweight Apparel and Accessories
Sportswear Capsule Collection
Champion x Undercover Ss26 Capsule Highlights Performance Basics
Oversized Earbud Backpacks
Bravest Studios Scales Airpods Design into a Wearable AIRPACK Backpack
Wearable Fitness Trackers
AirJump Tracks Jump Performance Using AirPods and Beats Sensors
Timeless Relaxed Sportswear Capsules
Elite Eleven Spotlights Its Comfortable Airweave Collection
Outdoor-Inspired Clothing
Hiking Patrol's a Sense of Ease Collection Offers Functional Pieces
Shoppable Swimsuits
Sports Illustrated Launches Its Shoppable Swimsuits
Versatile Adventure Apparel Line
Brixton Introduced Its Travel-Ready Journey Collection
Space-Age Steel-Strength Outerwear
The North Face Summit Series Advanced Mountain Kit is Advanced
Weatherized Collaborative Collections
The North Face and UNDERCOVER Drop the SOUKUU Collaboration
Thoughtfully Co-Branded Fitness Collections
Fit for Life & Orangetheory Team Up for a New Capsule
Elevated Casual Fashion
RetailMeNot Spotlights Capri Pants as a Versatile Summer Staple
Inaugural Weighted Vest Collections
ZULU Boasts Three Options for Its New Weighted Vest Collection
Technical Sports Capsules
The White Mountaineering Umbro Capsule Returns for a Third Joint Drop
British Autumn Campaigns
Burberry Debuted Its Soccer-Themed 'A Good Sport' Collection for Fall
Rugged Sports Lifestyle-Inspired Capsules
Carhartt Partners with '47 a Collection for Sports Fans
Size-Inclusive Activewear
FORM Expanded Its Range to Embrace Every Body Type
Fitness Wellness Apps
AirJump Turns Social Media Breaks Into Quick Workouts And Movement
Essential 90s-Inspired Activewear
FORM Features Stylistic and Layering Activewear Pieces
Technical Swimwear Ranges
The Reebok Summer 2026 Men’s Swim Collection is Performance-Driven
Technical Sportswear Capsule
The UACTP x Nike Collection Combines Utility with Layered Silhouettes
Athlete-Curated Outdoor Winter Collections
Outdoor Research Partners with Zoe Atkin
Collaborative Sporty Timeless Fashion
Mammut and Hiking Patrol Join on a Capsule for Ss26
Pride-Informed Sporting Events
The Sport Pride Fitness Festival Will Occur on July 25
Adventure-Based Fitness Tools
Mount Fitness Turns Workouts Into Iconic Mountain Adventures
Co-Branded Weighted Workout Vests
Aion Joins Forces with TRX to Release a Limited-Edition Vest
Fitness Tracking Apps
OverLoad Fitness Tracks Strength Training Like Strava For Lifting