Sports gear brand Vollebak created an 'Extreme Discount Card' that will reward one consumer with free sports gear for life—but getting one's hands on the physical card won't be as easy as entering a social media giveaway or participating in a simple activity.
The discount card itself is relatively small in size and crafted from wood. The wallet-sized Extreme Discount Card has been hidden somewhere in the world for an adventurous soul to find and Vollebak shared a film by Oscar-winning director Orlando von Einsiedel as the only clue to its whereabouts.
To strengthen relationships and promote the efficacy of their products, brands are tasking their most loyal customers to prove their worth by going through challenges that have them go to great lengths—and get handsomely rewards for their efforts.
Adventurous Discount Cards
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Total Reflection Adventure Jackets
Stain-Scrambling Work Apparel
Durable Ocean-Ready Shorts
Human Billboard Stunts
Hardshell Technical Jackets