Water-Friendly Running Shoes

The Vivobarefoot Swimrun Shoes are Ultra-Thin and Ergonomic

The Vivobarefoot Swimrun shoes are an advanced accessory for athletes that will provide them with a way to maintain optimal comfort and capabilities when working out or traveling. Boasting a black and orange color scheme, the shoes are ultra-light and feature a thin, puncture-resistant sole that will provide the sensation of running barefoot without having to worry about hurting your feet. The shoes have a sock-like fit that is water-resistant to keep the wearer feeling agile as they traverse through rainy or wet scenarios to ensure they stay completely supported.

The Vivobarefoot Swimrun shoes have a flexible design that makes them capable of being rolled for ultra-easy packing to acknowledge the rising number of consumers partaking in backpack-style travel.

Water-friendly Running Shoes
Athletic companies can focus on creating lightweight, waterproof shoes for people who exercise in wet environments.
Flexible and Easy-to-pack Shoes
There is an opportunity for shoe brands to create flexible and packable shoes to cater to backpack-style travelers.
Barefoot Sensation Shoes
Athletic shoe brands can focus on designing ultra-thin and flexible shoes that provide the sensation of running barefoot.

Industries Being Reshaped

Athletic Footwear
Athletic footwear companies can work on creating water-resistant and flexible shoes, providing runners with the perfect gear for their training.
Backpack Industry
The backpack industry can integrate shoe compartments or specialized backpacks for packing flexible shoes, meeting the needs of backpackers.
Athletic Outdoor Gear
Outdoor athletic gear providers can integrate athletic shoes that give the sensation of running barefoot, providing a new level of flexibility and comfort for athletes.
SCORE
5.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 77%
Activity 78%
Freshness 8%

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