Rugged Urban Cyclist Shorts

The Mission Workshop Loch Shorts are Ready for Commuting or Sport

The Mission Workshop Loch Shorts are a multifunctional garment that will provide wearers with the ability to tackle whatever comes at them when commuting or partaking in sport.

The number of urban cyclists is increasing on a global basis as consumers seek to limit their need for personal transportation solution in favor of the healthy, eco-friendly habit of cycling. This is creating a newfound need for products like the shorts seen here that are crafted using fabric that will stretch in all directions and even repel water as you ride.

The Mission Workshop Loch Shorts are also integrated with a series of storage pockets that can be used for storing daily essentials while riding including keys, money or your smartphone to limit the need for additional gear.

Increasing Urban Cyclists
Opportunity to create innovative and versatile cycling gear that meets the needs of urban cyclists.
Multifunctional Garments
Potential for developing clothing items that can adapt to various activities, such as commuting and sport.
Integrated Storage Solutions
Room for disruptive innovation in designing apparel with built-in pockets for convenient storage while cycling.

Where This Applies

Sportswear
Opportunity for sportswear companies to create rugged, versatile and water-repellent clothing for urban cyclists.
Active Lifestyle Accessories
Potential for companies specializing in accessories to develop innovative storage solutions for urban cyclists.
Sustainable Transportation Solutions
Opportunity to collaborate with sustainable transportation companies to develop functional gear for urban cyclists.
SCORE
5.0 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 70%
Activity 71%
Freshness 8%

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