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Top 30 Interactive Trends in September

From AR Cartoon Home Experiences to Home-Style Movie Events

— September 29, 2018 — Marketing
These September 2018 interactive trends display an array of leading examples in customer engagement. From Converse's story-inspired campaign that prompted individuals to be a protagonist and embrace a rebellious narrative to Almond Joy's vacation-pushing project that boasted a mysterious phone booth in Nashville, Tennessee, reaching consumers through fun activities and giveaways is not only inspiring but it also strengthens the relationship.

Of course, the September 2018 interactive marketing campaigns do not only feature products, they are also a way to instill social change. Movistar and Wunderman harnessed the power of storytelling and digital media to spread the word about the serious threats of bullying and inform parents about the telltale signs. Following two parallel lines, individuals have the power to choose how the dualistic video ends.
6
Score
Popularity
Activity
Freshness
30
AI-Created Vacation Soundtracks
AI-Created Vacation Soundtracks
Royal Caribbean's 'SoundSeeker' Turns Photos to Music with AI
<
29
Offbeat Meeting Livestreams
Offbeat Meeting Livestreams
Old Spice Livestreamed an Interactive "Board Meeting" on YouTube
<
28
Dual Digital Storytelling Campaigns
Dual Digital Storytelling Campaigns
Movistar's Perspectives Campaign Raises Awareness of Bullying
<
27
Vacation-Inspired Interactive Campaigns
Vacation-Inspired Interactive Campaigns
Almond Joy's Playful Campaign Advocates for Vacation Days
<
26
Celebrity Email Marketing Initiatives
Celebrity Email Marketing Initiatives
Ryan Reynolds' OOO Emails Have Boosted Interest in Aviation
<
25
Humorous Family-Centric Travel Campaigns
Humorous Family-Centric Travel Campaigns
Delta Airlines Reminds Kids in Seattle to Visit Home
<
24
TV-Inspired Browser Extensions
TV-Inspired Browser Extensions
The Good Place Chrome Extension Lets Fans Enter 'The Good Place'
<
23
Yacht Sleepover Experiences
Yacht Sleepover Experiences
alice + olivia is Hosting an Upscale Yacht Experience with Booking.com
<
22
TV-Themed Pop-Up Bars
TV-Themed Pop-Up Bars
Chili’s is Sponsoring a Recreation of The Dundies from The Office at Replay
<
21
Targeted Smart Outdoor Marketing
Targeted Smart Outdoor Marketing
Uber Revolutionizes the Way It Reaches Its Consumer Base
<
20
Experiential Matchmaking Events
Experiential Matchmaking Events
'The Big Summer Party' Connects Guests with Icebreaker Challenges
<
19
Shoppable Fragrance Videos
Shoppable Fragrance Videos
Jo Malone's Interactive Campaign Video Lets Viewers Shop in the Ad
<
18
Voice-Powered Unboxing Experiences
Voice-Powered Unboxing Experiences
Gwynnie Bee Created a Voice-Activated Unboxing Adventure
<
17
Long-Lasting Ice Lollies
Long-Lasting Ice Lollies
Bompas & Parr's "Non-Melting Icy Poles" Outlast Conventional Popsicles
<
16
Celebratory Beer Fridges
Celebratory Beer Fridges
Bud Light's 'Victory Fridges' Share Rewards When a Team Wins
<
15
Ice Cream Bagel Creations
Ice Cream Bagel Creations
Ben & Jerry's Fuses Ice Cream with Bagels for a Flavorful Experience
<
14
Personalized Souvenir Shops
Personalized Souvenir Shops
Verdes has Created a Tiny Pop-Up Souvenir Shop in NYC
<
13
Accessible Fine Art Platforms
Accessible Fine Art Platforms
Absolut Art. Bridges Creative Communities with Art Connoisseurs
<
12
AR Cartoon Home Experiences
AR Cartoon Home Experiences
Samsung's 'Doorways' Shows Smart Products in the Family Guy Home
<
11
Personalized Hair Color Pop-Ups
Personalized Hair Color Pop-Ups
My. Haircare's 'Made For Me' Hair Pop-Up Emphasizes Customization
<
10
High-Tech Haunted Houses
High-Tech Haunted Houses
Google Launched a Haunted House Experience with Its Voice Assistant
<
9
Gamified Pizza Boxes
Gamified Pizza Boxes
This Scannable Pizza Hut Box Shares an Augmented Reality Beanbag Game
<
8
AR Ice Cream Wrappers
AR Ice Cream Wrappers
My Yeti's Ice Cream Packaging Design Engages Kids with Augmented Reality
<
7
Theatrical In-Car Experiences
Theatrical In-Car Experiences
Insurance Company 'More Than' Showed a Live Play Inside of a Car
<
6
Digitally Connected Beverage Cups
Digitally Connected Beverage Cups
Huhtamaki's Single-Use Smart Cup is a Vehicle for Advertisement
<
5
Home-Style Movie Events
Home-Style Movie Events
Bumble and HBO's 'Stay Home' Activation Played Up Indoor Comforts
<
4
Calming Cat Radio Stations
Calming Cat Radio Stations
Whiskas' 'Cat Calm Radio' is a Species-Specific Online Station
<
3
Adventure-Focused Personalized Jackets
Adventure-Focused Personalized Jackets
The North Face Japan Takes Its Slogan to New Heights
<
2
DIY-Style Fashion Customization Tools
DIY-Style Fashion Customization Tools
Levi's Tailor Shop Offers Denim Workshops to Festival Goers
<
1
Story-Inspired Interactive Campaigns
Story-Inspired Interactive Campaigns
The Converse Campaign Encourages People to Claim Their Chucks
<