As the November 2017 business trends reveal, brands are dramatically re-thinking the shopping experience both online and in-person.
While the rise of online shopping has made purchasing new items extremely convenient for consumers, sometimes it can be difficult to narrow down one's search. One solution comes in the form of the My Mile platform from Orchard Mile, which allows customers to build their own online shopping street thereby mimicking the real-life experience of walking down the street and going into every designer's shop.
On the retail side, there is also a major push to change the way consumers shop. One example highlighted by the November 2017 business trends is Walmart's Store No. 8's first-ever Innov8 gala, which focused on sharing futuristic VR retail experiences that have the potential to reshape the future of commerce.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
