MyClothes is an innovative fashion brand which aims to provide the consumer with premium products, at a fair price. In an effort to combat fast fashion models, the company designs stylish clothing items, and sells them at-cost. Though a small membership fee is required, consumers are invited to browse through the brand's online store, discovering T-Shirts, sweaters and pants, starting at just $5.
Each article of clothing promises to be affordable, comfortable and free of additional markups. Boasting "better quality and lower prices," this Toronto-based brand aims to disrupt the fast fashion model. MyClothes will focus on retailing basic clothing items in the initial stages of its development, but plans to further expand into formal wear, accessories and shoes in the future.